---
title: "Swan Menthol Filter Tips — £55K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/electronics-photo/swan-menthol-filter-tips"
last_updated: "2026-07-31T13:22:14.796Z"
locale: en
meta:
description: "Niche score 33/100 · £55K/yr market · 22K searches/yr · £11.48 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 33/100 · £55K/yr market · 22K searches/yr · £11.48 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Swan Menthol Filter Tips — £55K/yr Amazon UK Niche (2026) - Flapen"
---
# **swan menthol filter tips**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 14Growth 20Conversion 100Competition 0Returns 100Price range 0Avg price 46Brand share 0Review moat 71Quality gap 16
**Conversion**
**Incredible****21.7%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Good****661**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****£11.48**
avg listing price — sweet spot $15–$100
**Growth**
**Bad****-10.2%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****£55K**
£55K/yr · 22K searches
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Price range**
**Bad****£8.20–£14.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, swan menthol filter tips is a £55K/yr Amazon United Kingdom market (22K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 33/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **swan menthol filter tips market data**
- **Units sold / yr**
- **4K–5K**
- avg 500–750/product
- **Revenue / yr**
- **£46K–£57K**
- units × avg price
- **Conversion rate**
- **21.7%**
- **Avg BSR**
- **#327**
- **Page quality**
- **0%**
- **Prime**
- **20%**
- **Sponsored**
- **0%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **72 months**
- **Avg seller age**
- **227 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**51**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- rolling papers62% - Swan30% - Unknown8%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -10.2% search growth over the last 90 days.
700500Spike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/uk/electronics-photo/swan-menthol-filter-tips/trend)
## **Top swan menthol filter tips products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%£11K40%£22K60%£33K80%£44K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 5 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**rolling papers 20x Packs(Full Box) Swan Pre Cut Cigarette Smoking Roaches Filter Tips Menthol Extra Slim**rolling papers**£13.66**4.9★508 rev](https://www.amazon.co.uk/dp/B0792QTK7N) [2**Swan Extra Slim Filter Tips 120s Menthol x 10**Swan**£8.20**4.8★1,782 rev](https://www.amazon.co.uk/dp/B007FCJC64) [3**Swan Menthol Extra Slim Filter Tips 120s x 20 Packs = 2400 Filter Tips (Full Box)**Swan**£14.15**4.8★158 rev](https://www.amazon.co.uk/dp/B00BMM8VF6) [4**SWAN Extra Slim Menthol Cigarette Smoking Filter Tips 120 per Pack (Pack of 10)**Unknown**£10.13**4.6★118 rev](https://www.amazon.co.uk/dp/B07QFWZT9G) [5**Swan Cool Burst Crushball Extra Slim Filter Tips (10)**Swan**£11.26**4.6★739 rev](https://www.amazon.co.uk/dp/B08561TMPB)
### **Newest**
by launch date
[**rolling papers 20x Packs(Full Box) Swan Pre Cut Cigarette Smoking Roaches Filter Tips Menthol Extra Slim**rolling papers**£13.66**508 rev4y ago](https://www.amazon.co.uk/dp/B0792QTK7N) [**Swan Cool Burst Crushball Extra Slim Filter Tips (10)**Swan**£11.26**739 rev6y ago](https://www.amazon.co.uk/dp/B08561TMPB) [**SWAN Extra Slim Menthol Cigarette Smoking Filter Tips 120 per Pack (Pack of 10)**Unknown**£10.13**118 rev7y ago](https://www.amazon.co.uk/dp/B07QFWZT9G) [**Swan Menthol Extra Slim Filter Tips 120s x 20 Packs = 2400 Filter Tips (Full Box)**Swan**£14.15**158 rev13y ago](https://www.amazon.co.uk/dp/B00BMM8VF6) [**Swan Extra Slim Filter Tips 120s Menthol x 10**Swan**£8.20**1,782 rev14y ago](https://www.amazon.co.uk/dp/B007FCJC64)
### **Trending**
90-day click momentum
[**Swan Extra Slim Filter Tips 120s Menthol x 10**Swan**£8.20**4.8★**— 8%**](https://www.amazon.co.uk/dp/B007FCJC64) [**rolling papers 20x Packs(Full Box) Swan Pre Cut Cigarette Smoking Roaches Filter Tips Menthol Extra Slim**rolling papers**£13.66**4.9★**— 8%**](https://www.amazon.co.uk/dp/B0792QTK7N) [**Swan Menthol Extra Slim Filter Tips 120s x 20 Packs = 2400 Filter Tips (Full Box)**Swan**£14.15**4.8★**— 7%**](https://www.amazon.co.uk/dp/B00BMM8VF6) [**Swan Cool Burst Crushball Extra Slim Filter Tips (10)**Swan**£11.26**4.6★**▼ 20%**](https://www.amazon.co.uk/dp/B08561TMPB) [**SWAN Extra Slim Menthol Cigarette Smoking Filter Tips 120 per Pack (Pack of 10)**Unknown**£10.13**4.6★**▼ 33%**](https://www.amazon.co.uk/dp/B07QFWZT9G)
## **What buyers say about swan menthol filter tips**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**54%
*“Very reasonable price”*
**Quality-Overall**23%
*“Good quality”*
**Advertised Vs Actual Product**11%
*“Product as described”*
**Filtration**7%
*“Good filters”*
**Durability**3%
*“lasts a long time”*
### **What buyers complain about **
**Advertised Vs Actual Product**33%
*“Not pictured or described”*
**Strength**33%
*“Weak”*
**Value For Money**17%
*“everytime purchase price goes up”*
### **Top return reasons **
**Advertised Vs Actual Product**40%
**Filtration**20%
**Color**20%
**Size-Overall**20%
## **Common questions**
- **Is swan menthol filter tips profitable to sell on Amazon United Kingdom?**
- The niche generates £55K/yr across 5 tracked products. 90-day search growth is -10.2%. Flapen's verdict: Skip it (33/100).
- **How competitive is the swan menthol filter tips niche?**
- 3 brands and 51 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in swan menthol filter tips?**
- Top complaints mined from reviews: Advertised Vs Actual Product, Strength, Value For Money. The return rate is 0.0%.
- **When does demand for swan menthol filter tips peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the swan menthol filter tips niche?**
- Listings span £8.20–£14.15; the average listing price is £11.48 (sweet spot $15–$100). The average incumbent carries 661 reviews — the moat a new listing must climb.
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