---
title: "No Nicotine Vape — £10K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/electronics-photo/no-nicotine-vape"
last_updated: "2026-07-31T12:11:51.958Z"
locale: en
meta:
  description: "Niche score 46/100 · £10K/yr market · 97K searches/yr · £8.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 46/100 · £10K/yr market · 97K searches/yr · £8.56 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "No Nicotine Vape — £10K/yr Amazon UK Niche (2026) - Flapen"
---

# **no nicotine vape**

**Skip it**

A small market ($10K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 19Conversion 15Competition 57Returns 96Price range 27Avg price 24Brand share 63Review moat 94Quality gap 99

**Quality gap**

**Incredible****3.6★**

avg incumbent rating — lower means beatable quality

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****110.52**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****67%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****£3.08–£19.36**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Bad****£8.56**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-12.8%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.2%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£10K**

£10K/yr · 97K searches

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0")

According to Flapen's Amazon United Kingdom niche tracking, no nicotine vape is a £10K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 46/100.

Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **no nicotine vape market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–1K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**£9K–£11K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**1.2%**</dd>

<dt>**Avg BSR**</dt><dd>**#2**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**90%**</dd>

<dt>**Sponsored**</dt><dd>**5%**</dd>

<dt>**Out of stock**</dt><dd>**23.5%**</dd>

<dt>**Avg brand age**</dt><dd>**27 months**</dd>

<dt>**Avg seller age**</dt><dd>**240 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**14 **▼falling

**Sellers**

**29**

**Top-5 brand share**

**67%**

Top 20: 100%

**Top-5 click share**

**51%**

Top 20: 99%

**Open market**

**26%**

- SWYFT ESSENTIALS21% - VYPE18% - vaporr10% - Survival Boyz9% - CLICKON8% - TILLELOT7%

## **Demand & seasonality**

Weekly Amazon search volume, last 103 weeks — -12.8% search growth over the last 90 days.

6K4KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.2×

[**Open Trend **](https://flapen.com/research/uk/electronics-photo/no-nicotine-vape/trend)

## **Top no nicotine vape search terms**

- **no nicotine vape**43K/yr-15.3%0.9% conv. - **vape no nicotine**21K/yr-13.8%1.3% conv. - **no nic vape**8K/yr+1.0%0.6% conv. - **no nicotine vapes**9K/yr-1.1%0.7% conv. - **vapes no nicotine**4K/yr+15.4%0.7% conv. - **low nicotine vape**3K/yr-17.6%0.3% conv. - **disposable vape no nicotine**2K/yr+18.1%0.5% conv. - **no nicotine disposable vape**3K/yr-46.4%0.0% conv. - **e cigarette vape disposable**730/yr-75.8%0.0% conv. [**All search terms **](https://flapen.com/research/uk/electronics-photo/no-nicotine-vape/search-terms)

## **Top no nicotine vape products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£98020%£2K30%£3K40%£4K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 21 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Crystal Pro CP 10K Device 1000mAh Battery 0.8 Mesh Coil LED Battery Indicator Sleek Portable Design 0mg No Nicotine (Chery Kola)](https://m.media-amazon.com/images/I/21HVUgliXRL.jpg)**Crystal Pro CP 10K Device 1000mAh Battery 0.8 Mesh Coil LED Battery Indicator Sleek Portable Design 0mg No Nicotine (Chery Kola)**SWYFT ESSENTIALS**£8.44**3.1★3 rev](https://www.amazon.co.uk/dp/B0GNLCLCSH) [2![VUSE Mint Ice Extra Intense Flavour Pods Pack of 2 2ml Puff Activated up to 2000* Puffs per Pack Compatible with Vuse Pro and GO RELOAD Devices 0mg Strength Nicotine-Free Vaping**](https://m.media-amazon.com/images/I/51HC99UA-8L.jpg)**VUSE Mint Ice Extra Intense Flavour Pods Pack of 2 2ml Puff Activated up to 2000* Puffs per Pack Compatible with Vuse Pro and GO RELOAD Devices 0mg Strength Nicotine-Free Vaping**VYPE**£4.84**4.2★520 rev](https://www.amazon.co.uk/dp/B0D8BSMSYQ) [3![VUSE Blueberry Ice Extra Intense Flavour Pods Pack of 2 2ml Puff Activated up to 2000* Puffs per Pack Compatible with Vuse Pro and GO RELOAD Devices 0mg Strength Nicotine-Free Vaping**](https://m.media-amazon.com/images/I/51oOsNukQaL.jpg)**VUSE Blueberry Ice Extra Intense Flavour Pods Pack of 2 2ml Puff Activated up to 2000* Puffs per Pack Compatible with Vuse Pro and GO RELOAD Devices 0mg Strength Nicotine-Free Vaping**VYPE**£5.35**4.2★520 rev](https://www.amazon.co.uk/dp/B0D8BQHR3H) [4![Hayati Pro Ultra plus 25000+ 25K Puffs Kit All Best Flavours Rechargeable Vape Device with Smart Display Long Lasting Performance (Pack of 1) (Summer Dream)](https://m.media-amazon.com/images/I/41HdkUy22iL.jpg)**Hayati Pro Ultra plus 25000+ 25K Puffs Kit All Best Flavours Rechargeable Vape Device with Smart Display Long Lasting Performance (Pack of 1) (Summer Dream)**Generic**£16.94**3.5★6 rev](https://www.amazon.co.uk/dp/B0H2JGY4L9) [5![Lost Vape Ursa Epoch Pod Kit 1000mAh Battery 0.42 OLED Display Precise Airflow Adjustment Compact Design 2ml Cartridge Capacity No Nicotine (Flame Mystic)](https://m.media-amazon.com/images/I/41ijd8zdkaL.jpg)**Lost Vape Ursa Epoch Pod Kit 1000mAh Battery 0.42 OLED Display Precise Airflow Adjustment Compact Design 2ml Cartridge Capacity No Nicotine (Flame Mystic)**TILLELOT**£7.64**3.7★44 rev](https://www.amazon.co.uk/dp/B0FDL3PD3N)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![R3loaded Crystal Pro CP 10K Device LED Battery Indicator Sleek Portable Design Rechargeable 1000mAh Battery 2ml Cartridge 0mg No Nicotine (Cherry Ice)](https://m.media-amazon.com/images/I/417zJxbJcjL.jpg)**R3loaded Crystal Pro CP 10K Device LED Battery Indicator Sleek Portable Design Rechargeable 1000mAh Battery 2ml Cartridge 0mg No Nicotine (Cherry Ice)**R3LOADED**£8.30**0 rev2mo ago](https://www.amazon.co.uk/dp/B0H2B47VBM) [![Hayati Pro Ultra plus 25000+ 25K Puffs Kit All Best Flavours Rechargeable Vape Device with Smart Display Long Lasting Performance (Pack of 1) (Summer Dream)](https://m.media-amazon.com/images/I/41HdkUy22iL.jpg)**Hayati Pro Ultra plus 25000+ 25K Puffs Kit All Best Flavours Rechargeable Vape Device with Smart Display Long Lasting Performance (Pack of 1) (Summer Dream)**Generic**£16.94**6 rev2mo ago](https://www.amazon.co.uk/dp/B0H2JGY4L9) [![Oxva Xlim Go Lite Vape Kit [Light Pink] - Available in 8 colours - Type-C Fast Charge 1000mAh Battery 30W Max RGB Indicator - Compatible with Full Xlim Pod Range - No Nicotine](https://m.media-amazon.com/images/I/41TMilO7cAL.jpg)**Oxva Xlim Go Lite Vape Kit \[Light Pink\] - Available in 8 colours - Type-C Fast Charge 1000mAh Battery 30W Max RGB Indicator - Compatible with Full Xlim Pod Range - No Nicotine**Survival Boyz**£6.12**33 rev3mo ago](https://www.amazon.co.uk/dp/B0GWHRG5BR) [![Crystal Pro CP 10K Device 1000mAh Battery 0.8 Mesh Coil LED Battery Indicator Sleek Portable Design 0mg No Nicotine (Chery Kola)](https://m.media-amazon.com/images/I/21HVUgliXRL.jpg)**Crystal Pro CP 10K Device 1000mAh Battery 0.8 Mesh Coil LED Battery Indicator Sleek Portable Design 0mg No Nicotine (Chery Kola)**SWYFT ESSENTIALS**£8.44**3 rev3mo ago](https://www.amazon.co.uk/dp/B0GNLCLCSH) [![Oxva XLIM GO Lite Vape Pod Kit [8 Colors] 30W Max Output |1000mAh Battery|Anti-Leak Top Fill Cartridges|USB-C Lightweight Vape Device Compatible with Xlim Pods - No Nicotine (Light Pink)](https://m.media-amazon.com/images/I/41G8KNqpipL.jpg)**Oxva XLIM GO Lite Vape Pod Kit \[8 Colors\] 30W Max Output |1000mAh Battery|Anti-Leak Top Fill Cartridges|USB-C Lightweight Vape Device Compatible with Xlim Pods - No Nicotine (Light Pink)**vaporr**£6.06**26 rev4mo ago](https://www.amazon.co.uk/dp/B0GSRYFM2J)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Hayati Pro Ultra plus 25000+ 25K Puffs Kit All Best Flavours Rechargeable Vape Device with Smart Display Long Lasting Performance (Pack of 1) (Summer Dream)](https://m.media-amazon.com/images/I/41HdkUy22iL.jpg)**Hayati Pro Ultra plus 25000+ 25K Puffs Kit All Best Flavours Rechargeable Vape Device with Smart Display Long Lasting Performance (Pack of 1) (Summer Dream)**Generic**£16.94**3.5★**▲ 256%**](https://www.amazon.co.uk/dp/B0H2JGY4L9) [![Oxva XLIM GO Lite Vape Pod Kit [8 Colors] 30W Max Output |1000mAh Battery|Anti-Leak Top Fill Cartridges|USB-C Lightweight Vape Device Compatible with Xlim Pods - No Nicotine (Light Pink)](https://m.media-amazon.com/images/I/41G8KNqpipL.jpg)**Oxva XLIM GO Lite Vape Pod Kit \[8 Colors\] 30W Max Output |1000mAh Battery|Anti-Leak Top Fill Cartridges|USB-C Lightweight Vape Device Compatible with Xlim Pods - No Nicotine (Light Pink)**vaporr**£6.06**4.0★**▲ 256%**](https://www.amazon.co.uk/dp/B0GSRYFM2J) [![R3loaded Crystal Pro CP 10K Device LED Battery Indicator Sleek Portable Design Rechargeable 1000mAh Battery 2ml Cartridge 0mg No Nicotine (Cherry Ice)](https://m.media-amazon.com/images/I/417zJxbJcjL.jpg)**R3loaded Crystal Pro CP 10K Device LED Battery Indicator Sleek Portable Design Rechargeable 1000mAh Battery 2ml Cartridge 0mg No Nicotine (Cherry Ice)**R3LOADED**£8.30**0.0★**▲ 256%**](https://www.amazon.co.uk/dp/B0H2B47VBM) [![Oxva Xlim Go Lite Vape Kit [Light Pink] - Available in 8 colours - Type-C Fast Charge 1000mAh Battery 30W Max RGB Indicator - Compatible with Full Xlim Pod Range - No Nicotine](https://m.media-amazon.com/images/I/41TMilO7cAL.jpg)**Oxva Xlim Go Lite Vape Kit \[Light Pink\] - Available in 8 colours - Type-C Fast Charge 1000mAh Battery 30W Max RGB Indicator - Compatible with Full Xlim Pod Range - No Nicotine**Survival Boyz**£6.12**4.3★**▲ 256%**](https://www.amazon.co.uk/dp/B0GWHRG5BR) [![Crystal Pro CP 10K Device 1000mAh Battery 0.8 Mesh Coil LED Battery Indicator Sleek Portable Design 0mg No Nicotine (Chery Kola)](https://m.media-amazon.com/images/I/21HVUgliXRL.jpg)**Crystal Pro CP 10K Device 1000mAh Battery 0.8 Mesh Coil LED Battery Indicator Sleek Portable Design 0mg No Nicotine (Chery Kola)**SWYFT ESSENTIALS**£8.44**3.1★**▲ 256%**](https://www.amazon.co.uk/dp/B0GNLCLCSH)

**~~View all trending →~~**

## **What buyers say about no nicotine vape**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**23%

*“Good value”*

**Quality-Overall**11%

*“seems reasonable well made”*

**Ease Of Use**9%

*“easy to fill easy to use”*

**Design-Overall**7%

*“Works well and looks nice”*

**Charging**5%

*“still works the following morning upon recharging”*

**Advertised Vs Actual Product**5%

*“Does the job”*

**Efficiency**4%

*“I found that 2x slim crushball cigarette filters work amazing in these”*

**Stress/Anxiety**3%

*“Great for nervous flyers”*

**Cough Relief**2%

*“All the expensive capes I brought that made me cough an leaked this one is perfect”*

**Soft Feel**2%

*“It's great and very smooth”*

### **What buyers complain about **

**Charging**21%

*“has stopped charging”*

**Functionality-Overall**13%

*“Keeps cutting out when in use so dont get a full drag”*

**Leak-Proof**12%

*“Leaked”*

**Durability**8%

*“Broke within a month of owning”*

**Quality-Overall**6%

*“Cheap”*

**Value For Money**4%

*“Waste of money”*

**Size-Overall**3%

*“the sizes is small”*

**Defective Material/Parts**3%

*“The item doesnt work the pods broken very disappointing”*

**Flavor**3%

*“However the flavored filters are disgusting”*

**Smell**3%

*“like lemon washing up liquid smells like”*

### **Top return reasons **

**Functionality-Overall**33%

**Charging**21%

**Leak-Proof**11%

**Defective Material/Parts**7%

**Durability**4%

**Size-Overall**3%

**Battery Life**2%

**Advertised Vs Actual Product**2%

**Compatibility-Overall**2%

**Breathability**2%

## **Common questions**

<dl>

<dt>**Is no nicotine vape profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £10K/yr across 21 tracked products. 2 of 10 products launched in the last 360 days are still selling. 90-day search growth is -12.8%. Flapen's verdict: Skip it (46/100).</dd>

<dt>**How competitive is the no nicotine vape niche?**</dt><dd>14 brands and 29 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 67% of demand.</dd>

<dt>**What do buyers complain about in no nicotine vape?**</dt><dd>Top complaints mined from reviews: Charging, Functionality-Overall, Leak-Proof. The return rate is 0.9%.</dd>

<dt>**When does demand for no nicotine vape peak?**</dt><dd>Demand peaks in Aug–Sep–Oct; the busiest month runs 2.2× the quietest.</dd>

<dt>**What does it cost to enter the no nicotine vape niche?**</dt><dd>Listings span £3.08–£19.36; the average listing price is £8.56 (sweet spot $15–$100). The average incumbent carries 111 reviews — the moat a new listing must climb.</dd>

</dl>

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