---
title: "Iphone 12 Screen Protector — £395K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/electronics-photo/iphone-12-screen-protector"
last_updated: "2026-07-31T13:19:24.984Z"
locale: en
meta:
description: "Niche score 39/100 · £395K/yr market · 337K searches/yr · £4.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 39/100 · £395K/yr market · 337K searches/yr · £4.28 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Iphone 12 Screen Protector — £395K/yr Amazon UK Niche (2026) - Flapen"
---
# **iphone 12 screen protector**
**Skip it**
A deep review moat (113,611 avg reviews) — this niche doesn't clear our bar today.
Market size 55Growth 21Conversion 100Competition 12Returns 97Price range 0Avg price 12Brand share 6Review moat 0Quality gap 47
**Conversion**
**Incredible****27.4%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Market size**
**Good****£395K**
£395K/yr · 337K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-7.9%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****86%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£4.28**
avg listing price — sweet spot $15–$100
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
**Review moat**
**Bad****113,611.44**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Bad****£2.70–£5.98**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, iphone 12 screen protector is a £395K/yr Amazon United Kingdom market (337K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **iphone 12 screen protector market data**
- **Units sold / yr**
- **80K–100K**
- avg 8,000–10,000/product
- **Revenue / yr**
- **£342K–£428K**
- units × avg price
- **Conversion rate**
- **27.4%**
- **Avg BSR**
- **#163**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **78%**
- **Out of stock**
- **0.7%**
- **Avg brand age**
- **34 months**
- **Avg seller age**
- **203 days**
## **Competition & brand share**
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▲rising
**Sellers**
**10**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**86%**
Top 20: 100%
**Open market**
**0%**
- 4youquality59% - NEW'C18% - JETech13% - TOCOL4% - Ailun4% - gueche2%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -7.9% search growth over the last 90 days.
50K30KSpike '24Holiday '24Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.5×
[**Open Trend **](https://flapen.com/research/uk/electronics-photo/iphone-12-screen-protector/trend)
## **Top iphone 12 screen protector search terms**
- **iphone 12 screen protector**221K/yr-7.7%26.6% conv. - **iphone 12 pro screen protector**45K/yr-10.6%23.1% conv. - **screen protector iphone 12**33K/yr-8.5%21.9% conv. - **apple i 12 phone screen protector**8K/yr+10.1%25.2% conv. - **iphone 12 glass screen protector**6K/yr-2.2%27.4% conv. - **screen protector iphone 12 pro**5K/yr-11.2%18.9% conv. - **screen protector for iphone 12**4K/yr-9.4%22.4% conv. - **iphone 12pro screen protector**3K/yr+4.2%19.3% conv. - **screen protector 12**4K/yr-23.3%19.7% conv. - **iphone 12 tempered glass screen protector**3K/yr+3.8%23.5% conv. [**All search terms **](https://flapen.com/research/uk/electronics-photo/iphone-12-screen-protector/search-terms)
## **Top iphone 12 screen protector products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£40K20%£79K30%£119K40%£158K1001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1![4youquality [4-Pack Screen Protector for iPhone 12 & iPhone 12 Pro (6.1-Inch) Tempered Glass Film [LifetimeSupport][Anti-Scratch][Anti-Shatter]](https://m.media-amazon.com/images/I/51rKpFCJQjL.jpg)**4youquality \[4-Pack Screen Protector for iPhone 12 & iPhone 12 Pro (6.1-Inch) Tempered Glass Film \[LifetimeSupport\]\[Anti-Scratch\]\[Anti-Shatter\]**4youquality**£3.40**4.5★22,286 rev](https://www.amazon.co.uk/dp/B08LKY33CW) [2**NEWC 3 Pack Designed for iPhone 12 iPhone 12 Pro Screen Protector (6.1) Enhanced Tempered Glass Protection Case Friendly Bubble Free Ultra Resistant**NEW'C**£4.76**4.3★189,373 rev](https://www.amazon.co.uk/dp/B08L5M52P7) [3![4youquality [4-in-1 Screen Protector for iPhone 12 with Camera Lens Protector Tempered Glass Film 2-Pack Each [LifetimeSupport][Impact-Resistant][Anti-Scratch][Ultra-Transparent]](https://m.media-amazon.com/images/I/51ILprxzsoL.jpg)**4youquality \[4-in-1 Screen Protector for iPhone 12 with Camera Lens Protector Tempered Glass Film 2-Pack Each \[LifetimeSupport\]\[Impact-Resistant\]\[Anti-Scratch\]\[Ultra-Transparent\]**4youquality**£4.27**4.6★2,809 rev](https://www.amazon.co.uk/dp/B0BZJNVQTS) [4**JETech Screen Protector for iPhone 12/12 Pro 6.1-Inch Tempered Glass Film 3-Pack**JETech**£5.39**4.6★111,663 rev](https://www.amazon.co.uk/dp/B07QSSPN34) [5![4youquality Screen Protector for iPhone 12 and iPhone 12 Pro (6.1-Inch) Tempered Glass Film 2-Pack [LifetimeWarranty][Impact-Resistant][Anti-Scratch][Anti-Shatter]](https://m.media-amazon.com/images/I/51zcPfXAtaL.jpg)**4youquality Screen Protector for iPhone 12 and iPhone 12 Pro (6.1-Inch) Tempered Glass Film 2-Pack \[LifetimeWarranty\]\[Impact-Resistant\]\[Anti-Scratch\]\[Anti-Shatter\]**4youquality**£2.98**4.5★1,292 rev](https://www.amazon.co.uk/dp/B09M96JBJM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TOCOL 2 Pack for iPhone 12/iPhone 12 Pro Screen Protector 6.1-Inch Instant Installation 16FT Military Grade Shatterproof Tempered Glass Case Friendly HD Clear Coverage Protection**TOCOL**£5.98**49,279 rev1y ago](https://www.amazon.co.uk/dp/B0DK4VKL42) [![4youquality [4-in-1 Screen Protector for iPhone 12 with Camera Lens Protector Tempered Glass Film 2-Pack Each [LifetimeSupport][Impact-Resistant][Anti-Scratch][Ultra-Transparent]](https://m.media-amazon.com/images/I/51ILprxzsoL.jpg)**4youquality \[4-in-1 Screen Protector for iPhone 12 with Camera Lens Protector Tempered Glass Film 2-Pack Each \[LifetimeSupport\]\[Impact-Resistant\]\[Anti-Scratch\]\[Ultra-Transparent\]**4youquality**£4.27**2,809 rev3y ago](https://www.amazon.co.uk/dp/B0BZJNVQTS) [![4youquality [4-in-1 Screen Protector for iPhone 12 Pro with Camera Lens Protector Tempered Glass Film 2-Pack Each [LifetimeSupport][Impact-Resistant][Anti-Scratch][Ultra-Transparent]](https://m.media-amazon.com/images/I/51QP3OV4IjL.jpg)**4youquality \[4-in-1 Screen Protector for iPhone 12 Pro with Camera Lens Protector Tempered Glass Film 2-Pack Each \[LifetimeSupport\]\[Impact-Resistant\]\[Anti-Scratch\]\[Ultra-Transparent\]**4youquality**£4.27**488 rev3y ago](https://www.amazon.co.uk/dp/B0BZJLZPPQ) [![gueche Compatible with Apple iPhone 12 and iPhone 12 Pro Screen Protector Tempered Glass Film 99.99% HD Clarity Screen Protector 6.1-inch Case Friendly [Easy Installation] Scratchproof](https://m.media-amazon.com/images/I/41QqcshqRZL.jpg)**gueche Compatible with Apple iPhone 12 and iPhone 12 Pro Screen Protector Tempered Glass Film 99.99% HD Clarity Screen Protector 6.1-inch Case Friendly \[Easy Installation\] Scratchproof**gueche**£2.70**361 rev4y ago](https://www.amazon.co.uk/dp/B09ZD6JK2B) [![4youquality Screen Protector for iPhone 12 and iPhone 12 Pro (6.1-Inch) Tempered Glass Film 2-Pack [LifetimeWarranty][Impact-Resistant][Anti-Scratch][Anti-Shatter]](https://m.media-amazon.com/images/I/51zcPfXAtaL.jpg)**4youquality Screen Protector for iPhone 12 and iPhone 12 Pro (6.1-Inch) Tempered Glass Film 2-Pack \[LifetimeWarranty\]\[Impact-Resistant\]\[Anti-Scratch\]\[Anti-Shatter\]**4youquality**£2.98**1,292 rev4y ago](https://www.amazon.co.uk/dp/B09M96JBJM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Ailun Glass Screen Protector for iPhone 12/iPhone 12 Pro 2020 6.1 Inch 3 Pack Tempered Glass**Ailun**£4.79**4.5★**▲ 45%**](https://www.amazon.co.uk/dp/B08DGNGDFR) [![4youquality [4-Pack Screen Protector for iPhone 12 & iPhone 12 Pro (6.1-Inch) Tempered Glass Film [LifetimeSupport][Anti-Scratch][Anti-Shatter]](https://m.media-amazon.com/images/I/51rKpFCJQjL.jpg)**4youquality \[4-Pack Screen Protector for iPhone 12 & iPhone 12 Pro (6.1-Inch) Tempered Glass Film \[LifetimeSupport\]\[Anti-Scratch\]\[Anti-Shatter\]**4youquality**£3.40**4.5★**▲ 16%**](https://www.amazon.co.uk/dp/B08LKY33CW) [![4youquality [4-in-1 Screen Protector for iPhone 12 Pro with Camera Lens Protector Tempered Glass Film 2-Pack Each [LifetimeSupport][Impact-Resistant][Anti-Scratch][Ultra-Transparent]](https://m.media-amazon.com/images/I/51QP3OV4IjL.jpg)**4youquality \[4-in-1 Screen Protector for iPhone 12 Pro with Camera Lens Protector Tempered Glass Film 2-Pack Each \[LifetimeSupport\]\[Impact-Resistant\]\[Anti-Scratch\]\[Ultra-Transparent\]**4youquality**£4.27**4.4★**— 4%**](https://www.amazon.co.uk/dp/B0BZJLZPPQ) [![4youquality Screen Protector for iPhone 12 and iPhone 12 Pro (6.1-Inch) Tempered Glass Film 2-Pack [LifetimeWarranty][Impact-Resistant][Anti-Scratch][Anti-Shatter]](https://m.media-amazon.com/images/I/51zcPfXAtaL.jpg)**4youquality Screen Protector for iPhone 12 and iPhone 12 Pro (6.1-Inch) Tempered Glass Film 2-Pack \[LifetimeWarranty\]\[Impact-Resistant\]\[Anti-Scratch\]\[Anti-Shatter\]**4youquality**£2.98**4.5★**— 2%**](https://www.amazon.co.uk/dp/B09M96JBJM) [**TOCOL 2 Pack for iPhone 12/iPhone 12 Pro Screen Protector 6.1-Inch Instant Installation 16FT Military Grade Shatterproof Tempered Glass Case Friendly HD Clear Coverage Protection**TOCOL**£5.98**4.4★**— 2%**](https://www.amazon.co.uk/dp/B0DK4VKL42)
**~~View all trending →~~**
## **What buyers say about iphone 12 screen protector**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**30%
*“Excellent Product”*
**Value For Money**18%
*“Value for money”*
**Size-Overall**15%
*“Fits perfect”*
**Drop/Impact Protection**15%
*“Protect your phone screen”*
**Advertised Vs Actual Product**7%
*“Just what i wanted”*
**Ease Of Use**4%
*“Easy to use”*
**Instructions/User Manual/Troubleshooting**3%
*“Clear Instructions”*
**Durability**2%
*“doesnt crack or break easily”*
**Assembly/Installation**1%
*“Easy to install”*
**Efficiency**1%
*“It works well”*
### **What buyers complain about **
**Quality-Overall**23%
*“Cheap”*
**Size-Overall**10%
*“Not a snug fit to edges of an iphone 12”*
**Ease Of Use**9%
*“A little fiddly to apply”*
**Durability**7%
*“Cracked within a day”*
**Display-Overall**7%
*“Wrong information on screen size”*
**Touch/Button Controls**4%
*“no amount of pressing keeps it in place”*
**Compatibility-Overall**4%
*“Bad fit for the iphone 12 pro”*
**Functionality-Overall**4%
*“It doesn't work”*
**Strength**4%
*“Keep breaking with little effort”*
**Assembly/Installation**4%
*“Very poor instructions and installation”*
### **Top return reasons **
**Size-Overall**63%
**Compatibility-Overall**13%
**Display-Overall**4%
**Quality-Overall**3%
**Adhesion/Stickiness**2%
**Functionality-Overall**2%
**Advertised Vs Actual Product**2%
**Defective Material/Parts**2%
**Drop/Impact Protection**1%
**Touch Screen**1%
## **Common questions**
- **Is iphone 12 screen protector profitable to sell on Amazon United Kingdom?**
- The niche generates £395K/yr across 9 tracked products. 90-day search growth is -7.9%. Flapen's verdict: Skip it (39/100).
- **How competitive is the iphone 12 screen protector niche?**
- 6 brands and 10 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in iphone 12 screen protector?**
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Ease Of Use. The return rate is 0.7%.
- **When does demand for iphone 12 screen protector peak?**
- Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 4.5× the quietest.
- **What does it cost to enter the iphone 12 screen protector niche?**
- Listings span £2.70–£5.98; the average listing price is £4.28 (sweet spot $15–$100). The average incumbent carries 113,611 reviews — the moat a new listing must climb.
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