---
title: "Iphone 11 Phone Case — £595K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/electronics-photo/iphone-11-phone-case"
last_updated: "2026-07-31T10:23:51.375Z"
locale: en
meta:
description: "Niche score 48/100 · £595K/yr market · 1.9M searches/yr · £6.48 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · £595K/yr market · 1.9M searches/yr · £6.48 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Iphone 11 Phone Case — £595K/yr Amazon UK Niche (2026) - Flapen"
---
# **iphone 11 phone case**
**Skip it**
Prices mostly outside the sweet spot ($3.45–$11.88) — this niche doesn't clear our bar today.
Market size 64Growth 16Conversion 57Competition 47Returns 89Price range 0Avg price 18Brand share 78Review moat 17Quality gap 47
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****57%**
top-5 brand share — no brand owns this niche
**Market size**
**Good****£595K**
£595K/yr · 1.9M searches
**Conversion**
**Good****4.8%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****£6.48**
avg listing price — sweet spot $15–$100
**Review moat**
**Bad****19,528.33**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-18.5%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£3.45–£11.88**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, iphone 11 phone case is a £595K/yr Amazon United Kingdom market (1.9M searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Sep–Dec. Verdict: Skip it — 48/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **iphone 11 phone case market data**
- **Units sold / yr**
- **60K–80K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **£389K–£518K**
- units × avg price
- **Conversion rate**
- **4.8%**
- **Avg BSR**
- **#497**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.3%**
- **Avg brand age**
- **41 months**
- **Avg seller age**
- **197 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**20 **▼falling
**Sellers**
**30**
**Top-5 brand share**
**57%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 99%
**Open market**
**37%**
- TOCOL20% - TQIAHF10% - Voyahülle9% - Pristine-Tech9% - OitiYaa8% - Kuafcase7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -18.5% search growth over the last 90 days.
70K50KHoliday '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Dec · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/uk/electronics-photo/iphone-11-phone-case/trend)
## **Top iphone 11 phone case search terms**
- **iphone 11 case**951K/yr-7.6%4.0% conv. - **iphone 11 phone case**484K/yr-33.9%2.7% conv. - **phone case iphone 11**149K/yr-24.2%1.4% conv. - **i phone 11 case**88K/yr-16.8%3.6% conv. - **iphone 11 case and screen protector**27K/yr-17.5%5.1% conv. - **iphone 11 cases**23K/yr-22.8%1.1% conv. - **phone cases iphone 11**23K/yr-20.9%0.5% conv. - **i phone 11 phone case**20K/yr-22.6%2.4% conv. - **phone case for iphone 11**19K/yr-27.5%1.8% conv. - **iphone case 11**24K/yr-36.0%2.1% conv. [**All search terms **](https://flapen.com/research/uk/electronics-photo/iphone-11-phone-case/search-terms)
## **Top iphone 11 phone case products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£60K20%£119K30%£179K40%£238K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TOCOL for iPhone 11 Case Fit for MagSafe Upgraded Full Camera Protection 14FT Military Grade Shockproof Magnetic Thin Slim Frosted Translucent Matte Back Phone Cover (Black)**TOCOL**£6.66**4.5★65,851 rev](https://www.amazon.co.uk/dp/B0DSKB6F1D) [2**TQIAHF Magnetic Phone Case for iPhone 11 Case with 2 Tempered Glass Screen Protector Compatible with MagSafe Military Grade Shockproof Translucent Matte Cover Slim Phone Case for iPhone 11 Black**TQIAHF**£6.16**4.5★491 rev](https://www.amazon.co.uk/dp/B0DM9M3W1X) [3**Voyahülle Clear Case for iPhone 11 Ultra Thin Shockproof TPU Cover Anti-Yellowing Crystal Clear Phone Case for Apple iPhone 11 - Clear**Voyahülle**£5.84**4.4★1,155 rev](https://www.amazon.co.uk/dp/B0FSYSK95K) [4**Pristine-Tech For iPhone 11 Case Silicone Phone Case Soft Gel Rubber Cover Shockproof Protective Phone case for iPhone 11 Black**Pristine-Tech**£3.56**4.2★188 rev](https://www.amazon.co.uk/dp/B0DRZ2BFDY) [5**OitiYaa Silicone Case Compatible with iPhone 11 Case 6.1 Inch Soft Ultra Slim Protective Shockproof Liquid Silicone Phone Case with Anti-Scratch Microfiber Lining Mint Green**OitiYaa**£5.55**4.4★3,096 rev](https://www.amazon.co.uk/dp/B0BNLC2Y24)
**~~View all top sellers →~~**
### **Newest**
by launch date
[![Ciciber Ttusy For iPhone 11 Case [12FT] Military Grade Drop Protection Shockproof Raised Edges Full Camera Lens Protector Slim Tough Rugged Anti-Scratch Bumper Phone Cover for iPhone 11 Black](https://m.media-amazon.com/images/I/41BmS0F-8dL.jpg)**Ciciber Ttusy For iPhone 11 Case \[12FT\] Military Grade Drop Protection Shockproof Raised Edges Full Camera Lens Protector Slim Tough Rugged Anti-Scratch Bumper Phone Cover for iPhone 11 Black**Ciciber Ttusy**£5.93**73 rev2mo ago](https://www.amazon.co.uk/dp/B0GZKGJM37) [**Zuvirelx Silicone Case for iPhone 11 Soft Grip Thin Minimalist Shockproof Non-Slip Pocket-Friendly - Burgundy**Zuvirelx**£7.53**5 rev3mo ago](https://www.amazon.co.uk/dp/B0GX57TWN8) [**Qasyfanc Soft Silicone Case for iPhone 11 with 2 Tempered Glass Screen Protectors Shockproof Full Camera Protection iPhone 11 Cover with Anti-Scratch Microfiber Lining Dark Green**Qasyfanc**£4.71**5,656 rev5mo ago](https://www.amazon.co.uk/dp/B0GK9JDDRP) [**Voyahülle Clear Case for iPhone 11 Ultra Thin Shockproof TPU Cover Anti-Yellowing Crystal Clear Phone Case for Apple iPhone 11 - Clear**Voyahülle**£5.84**1,155 rev10mo ago](https://www.amazon.co.uk/dp/B0FSYSK95K) [**TOCOL for iPhone 11 Case Fit for MagSafe Upgraded Full Camera Protection 14FT Military Grade Shockproof Magnetic Thin Slim Frosted Translucent Matte Back Phone Cover (Black)**TOCOL**£6.66**65,851 rev1y ago](https://www.amazon.co.uk/dp/B0DSKB6F1D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Zuvirelx Silicone Case for iPhone 11 Soft Grip Thin Minimalist Shockproof Non-Slip Pocket-Friendly - Burgundy**Zuvirelx**£7.53**5.0★**▲ 435%**](https://www.amazon.co.uk/dp/B0GX57TWN8) [![Ciciber Ttusy For iPhone 11 Case [12FT] Military Grade Drop Protection Shockproof Raised Edges Full Camera Lens Protector Slim Tough Rugged Anti-Scratch Bumper Phone Cover for iPhone 11 Black](https://m.media-amazon.com/images/I/41BmS0F-8dL.jpg)**Ciciber Ttusy For iPhone 11 Case \[12FT\] Military Grade Drop Protection Shockproof Raised Edges Full Camera Lens Protector Slim Tough Rugged Anti-Scratch Bumper Phone Cover for iPhone 11 Black**Ciciber Ttusy**£5.93**4.7★**▲ 430%**](https://www.amazon.co.uk/dp/B0GZKGJM37) [**Qasyfanc Soft Silicone Case for iPhone 11 with 2 Tempered Glass Screen Protectors Shockproof Full Camera Protection iPhone 11 Cover with Anti-Scratch Microfiber Lining Dark Green**Qasyfanc**£4.71**4.2★**▲ 386%**](https://www.amazon.co.uk/dp/B0GK9JDDRP) [**Voyahülle Clear Case for iPhone 11 Ultra Thin Shockproof TPU Cover Anti-Yellowing Crystal Clear Phone Case for Apple iPhone 11 - Clear**Voyahülle**£5.84**4.4★**▲ 205%**](https://www.amazon.co.uk/dp/B0FSYSK95K) [**iCatchy For iPhone 11 Wallet Case 6.1 Inch Flip Book Cover Leather Phone Case Card Slots Kickstand Magnetic Closure Shockproof Protective (Black)**iCatchy**£5.92**4.6★**▲ 30%**](https://www.amazon.co.uk/dp/B07XQQ6VWT)
**~~View all trending →~~**
## **What buyers say about iphone 11 phone case**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**25%
*“Good quality arrived promptly”*
**Size-Overall**18%
*“Fits perfectly”*
**Value For Money**11%
*“Good price”*
**Advertised Vs Actual Product**9%
*“As advertised”*
**Strength**7%
*“Solid case”*
**Drop/Impact Protection**6%
*“Excellent protection for phone”*
**Durability**3%
*“It is durable and good quality”*
**Color**2%
*“Great colour”*
**Magnetic Strength/Adsorption**2%
*“Great case magnet holds well”*
**Ease Of Use**2%
*“Plain and simple, does its job and at a reasonable price”*
### **What buyers complain about **
**Size-Overall**21%
*“This does not fit an iPhone 11”*
**Quality-Overall**12%
*“Cheap and nasty”*
**Durability**9%
*“Broken within a week”*
**Charging**9%
*“Wireless charging issues”*
**Touch/Button Controls**7%
*“Poor quality, the button sections do not match the buttons on the phone all in all very poir”*
**Value For Money**5%
*“Not the most expensive on the market”*
**Grip**4%
*“Difficult to grip”*
**Drop/Impact Protection**4%
*“It does not protect phone”*
**Material Quality**3%
*“Feels cheap and plasticy”*
**Compatibility-Overall**3%
*“It doesnt fit on my iPhone 11 pro”*
### **Top return reasons **
**Size-Overall**59%
**Compatibility-Overall**10%
**Color**4%
**Quality-Overall**4%
**Charging**3%
**Advertised Vs Actual Product**2%
**Magnetic Strength/Adsorption**2%
**Touch/Button Controls**2%
**Material Quality**2%
**Strength**2%
## **Common questions**
- **Is iphone 11 phone case profitable to sell on Amazon United Kingdom?**
- The niche generates £595K/yr across 21 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -18.5%. Flapen's verdict: Skip it (48/100).
- **How competitive is the iphone 11 phone case niche?**
- 20 brands and 30 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 57% of demand.
- **What do buyers complain about in iphone 11 phone case?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 1.3%.
- **When does demand for iphone 11 phone case peak?**
- Demand peaks in Sep–Dec; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the iphone 11 phone case niche?**
- Listings span £3.45–£11.88; the average listing price is £6.48 (sweet spot $15–$100). The average incumbent carries 19,528 reviews — the moat a new listing must climb.
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