---
title: "Search terms — bluetooth speaker - Flapen"
canonical_url: "https://flapen.com/research/uk/electronics-photo/bluetooth-speaker/search-terms"
last_updated: "2026-07-31T08:44:25.512Z"
locale: en
meta:
  description: "Niche score 57/100 · £10.6M/yr market · 9.1M searches/yr · £46.89 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · £10.6M/yr market · 9.1M searches/yr · £46.89 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Search terms — bluetooth speaker - Flapen"
---

# **bluetooth speaker**

**Launch it**

A $10.6M/yr market growing +29.0% this quarter with returns at 1.5% — clears our launch bar.

Market size 100Growth 56Conversion 31Competition 62Returns 84Price range 37Avg price 94Brand share 38Review moat 16Quality gap 22

**Market size**

**Incredible****£10.6M**

£10.6M/yr · 9.1M searches

**Avg price**

**Great****£46.89**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Good****+29.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****£10.22–£239.09**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****20,884.97**

avg incumbent reviews — the moat a new listing must climb