---
title: "Is Apple Headphones Worth Selling on Amazon UK? — £163K/mo"
canonical_url: "https://flapen.com/research/uk/electronics-photo/apple-headphones"
last_updated: "2026-08-22T06:56:49.071Z"
locale: en
meta:
  description: "Apple Headphones Amazon UK sales data: £163,000/month, -2.3% growth, £197.06 avg price — worth selling? See the verdict."
  "og:description": "Apple Headphones Amazon UK sales data: £163,000/month, -2.3% growth, £197.06 avg price — worth selling? See the verdict."
  "og:title": "Is Apple Headphones Worth Selling on Amazon UK? — £163K/mo"
---

OverviewNichesProductsSearch terms

# **Apple Headphones**

brand-locked demand (top 5 brands take 100% of clicks) — Apple Headphones doesn't clear our bar today.

**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")

## **Flapen Score**

**Skip it**

Market size 94Growth 24Conversion 27Competition 27Returns 66Price range 22Avg price 47Brand share 0Review moat 25Quality gap 67

This niche Category average

## **Is Apple Headphones profitable on Amazon?**

According to Flapen's Amazon United Kingdom niche tracking, Apple Headphones is a £2.0M/yr Amazon United Kingdom market (466K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

### **Apple Headphones: the Amazon niche in one read**

Everything a seller checks before entering, in three answers.

**Is the demand real?**

**Not really. Search demand moved -2.3% over the last 90 days and 2.1% of searches end in a purchase.**

**£2.0M**

**revenue / yr**

Units sold / yr**13K**

Search volume / yr**-2.3%****466K**

Conversion rate**2.1%**

Avg price**£197.06**

**Who owns the niche?**

**The top 5 brands hold 100% of demand, so 0% of the market is open.**

**0%**

**open market share**

Brands · sellers**4 · 16**

Top-5 product click share**69%**

Open market**0%**

Avg brand age**17 months**

**Is there a way in?**

**Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.**

**0/100**

**page quality · 15 products**

Sponsored placement**93%**

New entrants (1y)**3**· 3 succeeded

Avg rating**4.3★**

Avg reviews**4,349**

## **Top Apple Headphones products & what they sell for**

Every tracked product — its share of the shelf, its review moat, and what it sells for.

### **Top sellers**

by 90-day click share

[<h4>**Apple AirPods Max Wireless Over-Ear Headphones Pro-Level Active Noise Cancellation Transparency Mode Personalised Spatial Audio USB-C Charging Bluetooth Headphones for iPhone Midnight**</h4><dl><dt>Price</dt><dd>**£363.20**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**1,626**</dd><dt>Age</dt><dd>**1y ago**</dd></dl>](https://www.amazon.co.uk/dp/B0DGHXBDQQ) [<h4>**Apple EarPods with 3.5mm Headphone Plug (2024)**</h4><dl><dt>Price</dt><dd>**£15.40**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**2,879**</dd><dt>Age</dt><dd>**2y ago**</dd></dl>](https://www.amazon.co.uk/dp/B0D7MMHP13) [<h4>**Apple AirPods Max 2 Wireless Over-Ear Headphones Active Noise Cancellation Adaptive Audio Personalised Spatial Audio Live Translation Bluetooth Headphones for iPhone - Midnight**</h4><dl><dt>Price</dt><dd>**£395.46**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**318**</dd><dt>Age</dt><dd>**4mo ago**</dd></dl>](https://www.amazon.co.uk/dp/B0GSS4M55K) [<h4>**Apple AirPods Max Wireless Over-Ear Headphones Pro-Level Active Noise Cancellation Transparency Mode Personalised Spatial Audio USB-C Charging Bluetooth Headphones for iPhone Starlight**</h4><dl><dt>Price</dt><dd>**£362.90**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**1,626**</dd><dt>Age</dt><dd>**1y ago**</dd></dl>](https://www.amazon.co.uk/dp/B0DGJ74WP3) [<h4>**Apple EarPods with Lightning Connector (2024)**</h4><dl><dt>Price</dt><dd>**£15.38**</dd><dt>Rating</dt><dd>**4.3**/5</dd><dt>Reviews</dt><dd>**11,945**</dd><dt>Age</dt><dd>**2y ago**</dd></dl>](https://www.amazon.co.uk/dp/B0D7MNX9Y5)Show all 15 products ### **Trending**90-day click momentum [<h4>**Apple AirPods Max 2 Wireless Over-Ear Headphones Active Noise Cancellation Adaptive Audio Personalised Spatial Audio Live Translation Bluetooth Headphones for iPhone - Blue**</h4><dl><dt>Price</dt><dd>**£392.78**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**318**</dd><dt>Age</dt><dd>**4mo ago**</dd></dl>](https://www.amazon.co.uk/dp/B0GSS2Q1HR) [<h4>**Apple AirPods Max 2 Wireless Over-Ear Headphones Active Noise Cancellation Adaptive Audio Personalised Spatial Audio Live Translation Bluetooth Headphones for iPhone - Midnight**</h4><dl><dt>Price</dt><dd>**£395.46**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**318**</dd><dt>Age</dt><dd>**4mo ago**</dd></dl>](https://www.amazon.co.uk/dp/B0GSS4M55K) [<h4>**Apple EarPods with 3.5mm Headphone Plug (2024)**</h4><dl><dt>Price</dt><dd>**£15.40**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**2,879**</dd><dt>Age</dt><dd>**2y ago**</dd></dl>](https://www.amazon.co.uk/dp/B0D7MMHP13) [<h4>**Apple AirPods Max Wireless Over-Ear Headphones Pro-Level Active Noise Cancellation Transparency Mode Personalised Spatial Audio USB-C Charging Bluetooth Headphones for iPhone Starlight**</h4><dl><dt>Price</dt><dd>**£362.90**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**1,626**</dd><dt>Age</dt><dd>**1y ago**</dd></dl>](https://www.amazon.co.uk/dp/B0DGJ74WP3) [<h4>**Apple AirPods Max Wireless Over-Ear Headphones Pro-Level Active Noise Cancellation Transparency Mode Personalised Spatial Audio USB-C Charging Bluetooth Headphones for iPhone Blue**</h4><dl><dt>Price</dt><dd>**£358.12**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**1,626**</dd><dt>Age</dt><dd>**1y ago**</dd></dl>](https://www.amazon.co.uk/dp/B0DGHQ1KVY)Show all 15 products ### **Newest**by launch date [<h4>**Apple AirPods Max 2 Wireless Over-Ear Headphones Active Noise Cancellation Adaptive Audio Personalised Spatial Audio Live Translation Bluetooth Headphones for iPhone - Midnight**</h4><dl><dt>Price</dt><dd>**£395.46**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**318**</dd><dt>Age</dt><dd>**4mo ago**</dd></dl>](https://www.amazon.co.uk/dp/B0GSS4M55K) [<h4>**Apple AirPods Max 2 Wireless Over-Ear Headphones Active Noise Cancellation Adaptive Audio Personalised Spatial Audio Live Translation Bluetooth Headphones for iPhone - Blue**</h4><dl><dt>Price</dt><dd>**£392.78**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**318**</dd><dt>Age</dt><dd>**4mo ago**</dd></dl>](https://www.amazon.co.uk/dp/B0GSS2Q1HR) [<h4>**Apple AirPods Pro 3 Wireless Earbuds Active Noise Cancellation Live Translation Heart Rate Sensing Hearing Aid Feature Bluetooth Headphones Spatial Audio HighFidelity Sound USBC Charging**</h4><dl><dt>Price</dt><dd>**£164.88**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**9,233**</dd><dt>Age</dt><dd>**10mo ago**</dd></dl>](https://www.amazon.co.uk/dp/B0FQF32239) [<h4>**RORSOU C6 Active Noise Cancelling Headphones Wireless Over Ear Bluetooth Headphones 60H Playtime Lightweight Folding Deep Bass Comfort Fit Ear Cups Headset with Mic for iPad/Travel/PC/Home Silver**</h4><dl><dt>Price</dt><dd>**£21.47**</dd><dt>Rating</dt><dd>**4.2**/5</dd><dt>Reviews</dt><dd>**1,543**</dd><dt>Age</dt><dd>**1y ago**</dd></dl>](https://www.amazon.co.uk/dp/B0F12Q56RZ) [<h4>**Apple AirPods Max Wireless Over-Ear Headphones Pro-Level Active Noise Cancellation Transparency Mode Personalised Spatial Audio USB-C Charging Bluetooth Headphones for iPhone Midnight**</h4><dl><dt>Price</dt><dd>**£363.20**</dd><dt>Rating</dt><dd>**4.5**/5</dd><dt>Reviews</dt><dd>**1,626**</dd><dt>Age</dt><dd>**1y ago**</dd></dl>](https://www.amazon.co.uk/dp/B0DGHXBDQQ)Show all 15 products ## **Competition: brands, sellers & click share** The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.£0£196K£392K£587K£783K1001K10K100K Review CountSalesBeatable (≤4.3★) Contested Strong incumbent (>4.7★)**Brands****4 **▲rising**Sellers****16****Top-5 brand share****100%** Top 20: 100%**Top-5 click share****69%** Top 20: 100%**Open market****0%**- Apple94% - Tech Sense Lab2% - RORSOU2% - Beats2% - Open — no brand owns it (0%) ## **Apple Headphones demand & seasonality**3M6M1YAll Weekly search volume, with the niche's key stats alongside.Volume**466K**CVR**2.1%**Products**15**Brands**4**Top 5 Brands**100%**OOS Rate**0.0%**Rating**4.3★**Reviews**4,349**Avg BSR**#48**25K15KPrime Day '25Spike '25Black Friday '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun Peak months: Nov, Dec · busiest ÷ quietest = 2.3× ## **Top Apple Headphones search terms shoppers use**90D1Y The exact queries shoppers type, with yearly volume, growth and conversion. - **apple headphones**410K/yr+0.1%1.9% conv. - **headphones apple**40K/yr-20.0%1.6% conv. - **apple headphone**14K/yr-11.8%1.1% conv. - **headphone apple**3K/yr-4.4%2.3% conv. ## **What reviews say buyers love and hate about Apple Headphones** What buyers mention most, as a share of all reviews. ### **What buyers love**78% of reviews**Audio Quality****23%**“*Excellent sound*”**Quality-Overall****18%**“*Best quality*”**Value For Money****10%**“*Good value for money*”**Noise Cancellation****10%**“*Amazing noise cancellation*”**Size-Overall****4%**“*Fit perfect*” ### **What buyers complain about**61% of reviews**Durability****16%**“*Stopped working after a week of use*”**Audio Quality****8%**“*the sound was always tinny and weak*”**Connectivity-Overall****7%**“*connection issues*”**Functionality-Overall****6%**“*DOES NOT WORK AS INTENDED*”**Value For Money****5%**“*Not worth it*”Show all 20 topics ## **Apple Headphones return rate & reasons** Why buyers send it back, as a share of all return requests.**2.4%****Return rate****20%****Fixable by listing** The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.1**Size-Overall****15%**2**Compatibility-Overall****13%**3**Connectivity-Overall****11%**4**Functionality-Overall****11%**5**Audio Quality****9%**Show all 10 reasons ## **Common Apple Headphones questions** The questions sellers ask about this niche, answered from the tracked metrics.**Is Apple Headphones profitable to sell on Amazon United Kingdom?** Flapen scores Apple Headphones 42/100 on Amazon United Kingdom — Skip it. The niche generates £2.0M/yr across 15 tracked products. 3 of 3 products launched in the last 360 days are still selling. Search demand moved -2.3% over the last 90 days.**How competitive is the Apple Headphones niche on Amazon United Kingdom?** 4 brands and 16 sellers compete in Apple Headphones on Amazon United Kingdom. The top 5 Apple Headphones products take 69% of clicks and its top 5 brands hold 100% of demand.**What do buyers complain about in Apple Headphones?** Apple Headphones buyers on Amazon United Kingdom complain most about Durability, Audio Quality, Connectivity-Overall, the themes mined from the niche's reviews. Its return rate is 2.4%.**When does demand for Apple Headphones peak?** Search demand for Apple Headphones on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 2.3× the quietest.**What does it cost to enter the Apple Headphones niche?** Apple Headphones sells for £197.06 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £6.67–£395.46. The average incumbent carries 4,349 reviews — the moat a new listing must climb. ## **Related niches** Same-category niches scoring near this one — the next ones worth researching. [<h4>**Disposable Cameras Multipack**</h4>**£2.4M**/yr**+56.2%**](https://flapen.com/research/uk/electronics-photo/disposable-cameras-multipack) [<h4>**Magsafe Charger**</h4>**£1.4M**/yr**-13.4%**](https://flapen.com/research/uk/electronics-photo/magsafe-charger) [<h4>**Wireless Power Bank**</h4>**£1.8M**/yr**+22.5%**](https://flapen.com/research/uk/electronics-photo/wireless-power-bank) [<h4>**Spy Camera**</h4>**£762K**/yr**-2.8%**](https://flapen.com/research/uk/electronics-photo/spy-camera) [<h4>**Solar Power Bank**</h4>**£716K**/yr**+5.7%**](https://flapen.com/research/uk/electronics-photo/solar-power-bank) [**All Electronics & Photo niches**](https://flapen.com/research/uk/electronics-photo/niches) ## **Best Flapen score** The highest-scoring niches we track right now, across every category. [<h4>**Hose Pipe**</h4>**£5.4M**/yr**+167.3%**](https://flapen.com/research/uk/home-garden/hose-pipe) [<h4>**Fly Zapper**</h4>**£4.1M**/yr**>1,000%**](https://flapen.com/research/uk/home-garden/fly-zapper) [<h4>**Dog Cooling Mats**</h4>**£1.8M**/yr**>1,000%**](https://flapen.com/research/uk/pet-supplies/dog-cooling-mats) [<h4>**Ceiling Fan**</h4>**£3.0M**/yr**>1,000%**](https://flapen.com/research/uk/lighting/ceiling-fan) [<h4>**Water Gun**</h4>**£1.5M**/yr**+528.7%**](https://flapen.com/research/uk/toys-games/water-gun) [**All tracked niches**](https://flapen.com/research/niches)