---
title: "Trend — wire wool mice - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/wire-wool-mice/trend"
last_updated: "2026-07-31T12:39:18.425Z"
locale: en
meta:
  description: "Niche score 45/100 · £118K/yr market · 101K searches/yr · £7.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · £118K/yr market · 101K searches/yr · £7.17 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — wire wool mice - Flapen"
---

# **wire wool mice**

**Skip it**

Prices mostly outside the sweet spot ($3.07–$12.65) — this niche doesn't clear our bar today.

Market size 28Growth 13Conversion 98Competition 35Returns 97Price range 0Avg price 20Brand share 35Review moat 66Quality gap 62

**Conversion**

**Incredible****16.3%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.6%**

return rate — above 5% kills the launch gate

**Review moat**

**Good****845.71**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****£118K**

£118K/yr · 101K searches

**Avg price**

**Bad****£7.17**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-23.4%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****£3.07–£12.65**

cheapest to priciest tracked listing — scored on the share inside $15–$100