---
title: "Trend — whittling knife - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/whittling-knife/trend"
last_updated: "2026-07-31T09:24:44.004Z"
locale: en
meta:
  description: "Niche score 50/100 · £47K/yr market · 122K searches/yr · £20.19 avg price. A small market ($47K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · £47K/yr market · 122K searches/yr · £20.19 avg price. A small market ($47K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — whittling knife - Flapen"
---

# **whittling knife**

**Worth a look**

Shows low returns (0.8%), but a small market ($47K/yr) keeps it on the watch list.

Market size 12Growth 30Conversion 24Competition 58Returns 96Price range 78Avg price 88Brand share 69Review moat 84Quality gap 35

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****£20.19**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****310.56**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Great****£5.30–£49.97**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+3.9%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£47K**

£47K/yr · 122K searches