---
title: "Trend — white wooden toilet seat - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/white-wooden-toilet-seat/trend"
last_updated: "2026-07-31T16:28:09.281Z"
locale: en
meta:
  description: "Niche score 55/100 · £171K/yr market · 173K searches/yr · £23.34 avg price. Soft demand (-15.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · £171K/yr market · 173K searches/yr · £23.34 avg price. Soft demand (-15.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — white wooden toilet seat - Flapen"
---

# **white wooden toilet seat**

**Worth a look**

Shows a sweet-spot price point ($23.34 avg), but soft demand (-15.0% this quarter) keeps it on the watch list.

Market size 35Growth 17Conversion 52Competition 61Returns 83Price range 88Avg price 95Brand share 44Review moat 50Quality gap 79

**Avg price**

**Incredible****£23.34**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£12.39–£41.00**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.2%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****1,534.69**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****£171K**

£171K/yr · 173K searches

**Growth**

**Bad****-15.0%**

90-day search growth — must beat 0% to launch