---
title: "Trend — tea towel holders - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/tea-towel-holders/trend"
last_updated: "2026-07-31T16:14:13.970Z"
locale: en
meta:
  description: "Niche score 44/100 · £104K/yr market · 222K searches/yr · £5.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · £104K/yr market · 222K searches/yr · £5.07 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — tea towel holders - Flapen"
---

# **tea towel holders**

**Skip it**

Prices mostly outside the sweet spot ($1.44–$7.60) — this niche doesn't clear our bar today.

Market size 26Growth 19Conversion 84Competition 35Returns 97Price range 0Avg price 14Brand share 50Review moat 44Quality gap 60

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.2%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****75%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,110.67**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****£104K**

£104K/yr · 222K searches

**Growth**

**Bad****-12.8%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£5.07**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£1.44–£7.60**

cheapest to priciest tracked listing — scored on the share inside $15–$100