---
title: "Products — string - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/string/products"
last_updated: "2026-07-31T07:17:23.660Z"
locale: en
meta:
  description: "Niche score 60/100 · £702K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 60/100 · £702K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — string - Flapen"
---

# **string**

**Worth a look**

Shows searches that convert (20.2% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 69Growth 62Conversion 100Competition 64Returns 99Price range 0Avg price 12Brand share 54Review moat 44Quality gap 28

**Conversion**

**Incredible****20.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Market size**

**Good****£702K**

£702K/yr · 778K searches

**Competition**

**Good****47%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Good****+39.4%**

90-day search growth — must beat 0% to launch

**Brand share**

**Good****73%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****2,129.71**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****£4.46**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£2.47–£8.87**

cheapest to priciest tracked listing — scored on the share inside $15–$100