---
title: "Search terms — screws and wall plugs set - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/screws-and-wall-plugs-set/search-terms"
last_updated: "2026-07-31T14:21:51.030Z"
locale: en
meta:
  description: "Niche score 50/100 · £171K/yr market · 226K searches/yr. Prices mostly outside the sweet spot ($3.35–$16.82) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · £171K/yr market · 226K searches/yr. Prices mostly outside the sweet spot ($3.35–$16.82) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — screws and wall plugs set - Flapen"
---

# **screws and wall plugs set**

**Worth a look**

Shows low returns (0.4%), but prices mostly outside the sweet spot ($3.35–$16.82) keeps it on the watch list.

Market size 35Growth 17Conversion 85Competition 53Returns 98Price range 14Avg price 22Brand share 74Review moat 58Quality gap 38

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.5%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****61%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Good****1,166.28**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£171K**

£171K/yr · 226K searches

**Avg price**

**Bad****£7.97**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-16.0%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****£3.35–£16.82**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")