---
title: "Plasterboard Adhesive — £108K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/plasterboard-adhesive"
last_updated: "2026-07-31T19:04:52.790Z"
locale: en
meta:
description: "Niche score 38/100 · £108K/yr market · 81K searches/yr · £9.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 38/100 · £108K/yr market · 81K searches/yr · £9.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Plasterboard Adhesive — £108K/yr Amazon UK Niche (2026) - Flapen"
---
# **plasterboard adhesive**
**Skip it**
A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Market size 26Growth 22Conversion 96Competition 0Returns 97Price range 49Avg price 31Brand share 0Review moat 40Quality gap 53
**Returns**
**Incredible****0.7%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****13.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****£2.88–£26.76**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****2,530.75**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****£9.74**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****£108K**
£108K/yr · 81K searches
**Growth**
**Bad****-5.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****100%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, plasterboard adhesive is a £108K/yr Amazon United Kingdom market (81K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **plasterboard adhesive market data**
- **Units sold / yr**
- **10K–13K**
- avg 2,000–2,500/product
- **Revenue / yr**
- **£97K–£122K**
- units × avg price
- **Conversion rate**
- **13.6%**
- **Avg BSR**
- **#79**
- **Page quality**
- **0%**
- **Prime**
- **75%**
- **Sponsored**
- **50%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **171 days**
## **Competition & brand share**
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**52**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**100%**
Top 20: 100%
**Open market**
**0%**
- EVO-STIK95% - GORILLA5% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -5.8% search growth over the last 90 days.
1K750Spike '25Black Friday '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/diy-tools/plasterboard-adhesive/trend)
## **Top plasterboard adhesive search terms**
- **gap filler**25K/yr-6.3%0.4% conv. - **gripfill**17K/yr+0.5%12.7% conv. - **gripfill grab adhesive**13K/yr-2.4%13.1% conv. - **grip fill**7K/yr-9.3%14.9% conv. - **grip filling adhesive**6K/yr-15.5%15.0% conv. - **skirting board filler**4K/yr+12.3%0.0% conv. - **skirting board gap filler**4K/yr-23.6%0.1% conv. - **gripfill adhesive**2K/yr-14.9%10.9% conv. - **skirting board floor gap filler**3K/yr-13.0%0.0% conv. [**All search terms **](https://flapen.com/research/uk/diy-tools/plasterboard-adhesive/search-terms)
## **Top plasterboard adhesive products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%20%£22K40%£43K60%£65K80%£86K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 4 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**EVO-STIK GRIPFILL Buff - 350ml - Gap-Filling Adhesive - Bonds Almost Any Surface**EVO-STIK**£2.88**4.4★2,461 rev](https://www.amazon.co.uk/dp/B000TVMQKM) [2**EVO-STIK GRIPFILL Solvent Free Adhesive White - Gap Filling - Multi-Purpose - High Strength**EVO-STIK**£3.04**4.3★376 rev](https://www.amazon.co.uk/dp/B008RCCSTE) [3**EVO-STIK GRIPFILL Gap Filling Adhesive Bonds almost any surface Colour: Buff 12x 350ml**EVO-STIK**£26.76**4.6★167 rev](https://www.amazon.co.uk/dp/B076Z5B6X1) [4**Gorilla Heavy Duty Grab Adhesive White 290ml**GORILLA**£6.29**4.4★7,119 rev](https://www.amazon.co.uk/dp/B01CIQILY0)
### **Newest**
by launch date
[**EVO-STIK GRIPFILL Gap Filling Adhesive Bonds almost any surface Colour: Buff 12x 350ml**EVO-STIK**£26.76**167 rev8y ago](https://www.amazon.co.uk/dp/B076Z5B6X1) [**Gorilla Heavy Duty Grab Adhesive White 290ml**GORILLA**£6.29**7,119 rev10y ago](https://www.amazon.co.uk/dp/B01CIQILY0) [**EVO-STIK GRIPFILL Solvent Free Adhesive White - Gap Filling - Multi-Purpose - High Strength**EVO-STIK**£3.04**376 rev19y ago](https://www.amazon.co.uk/dp/B008RCCSTE) [**EVO-STIK GRIPFILL Buff - 350ml - Gap-Filling Adhesive - Bonds Almost Any Surface**EVO-STIK**£2.88**2,461 rev19y ago](https://www.amazon.co.uk/dp/B000TVMQKM)
### **Trending**
90-day click momentum
[**Gorilla Heavy Duty Grab Adhesive White 290ml**GORILLA**£6.29**4.4★**— 9%**](https://www.amazon.co.uk/dp/B01CIQILY0) [**EVO-STIK GRIPFILL Buff - 350ml - Gap-Filling Adhesive - Bonds Almost Any Surface**EVO-STIK**£2.88**4.4★**— 7%**](https://www.amazon.co.uk/dp/B000TVMQKM) [**EVO-STIK GRIPFILL Solvent Free Adhesive White - Gap Filling - Multi-Purpose - High Strength**EVO-STIK**£3.04**4.3★**▼ 20%**](https://www.amazon.co.uk/dp/B008RCCSTE) [**EVO-STIK GRIPFILL Gap Filling Adhesive Bonds almost any surface Colour: Buff 12x 350ml**EVO-STIK**£26.76**4.6★**▼ 29%**](https://www.amazon.co.uk/dp/B076Z5B6X1)
## **What buyers say about plasterboard adhesive**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Adhesion/Stickiness**34%
*“Very strong adhesion”*
**Advertised Vs Actual Product**11%
*“Does the job”*
**Quality-Overall**10%
*“Excellent product”*
**Grip**9%
*“Great and easier than the green gripfill for indoor use”*
**Ease Of Use**7%
*“very easy to use”*
**Strength**5%
*“it holds absolutely rock-solid”*
**Value For Money**5%
*“And it's cheaper to buy here than Screwfix”*
**Durability**4%
*“Worked very well and perfect colour match, watertight and no cracking after 1 year”*
**Efficiency**2%
*“Works well”*
**Drying Time**2%
*“good grabber drys quick nice”*
### **What buyers complain about **
**Adhesion/Stickiness**25%
*“Sticky”*
**Functionality-Overall**12%
*“Just doesn't work”*
**Size-Overall**11%
*“Will not fit into mastic gun sold here as too long”*
**Grip**11%
*“Ok not as it said though it didnt grip straight away”*
**Spray/Flow**8%
*“Useless the nozzle is fixed with no end cap”*
**Durability**7%
*“as it just came apart”*
**Ease Of Use**4%
*“Difficult to open”*
**Quality-Overall**3%
*“Rubbish”*
**Advertised Vs Actual Product**3%
*“This product does not perform as specified”*
**Thickness**3%
*“The consistency is so thick”*
### **Top return reasons **
**Adhesion/Stickiness**26%
**Functionality-Overall**14%
**Size-Overall**13%
**Defective Material/Parts**8%
**Ease Of Use**6%
**Compatibility-Overall**6%
**Value For Money**3%
**Color**3%
**Add-Ons/Attachments**3%
**Leak-Proof**3%
## **Common questions**
- **Is plasterboard adhesive profitable to sell on Amazon United Kingdom?**
- The niche generates £108K/yr across 4 tracked products. 90-day search growth is -5.8%. Flapen's verdict: Skip it (38/100).
- **How competitive is the plasterboard adhesive niche?**
- 2 brands and 52 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in plasterboard adhesive?**
- Top complaints mined from reviews: Adhesion/Stickiness, Functionality-Overall, Size-Overall. The return rate is 0.7%.
- **When does demand for plasterboard adhesive peak?**
- Demand is steady year-round — the busiest month runs 1.7× the quietest.
- **What does it cost to enter the plasterboard adhesive niche?**
- Listings span £2.88–£26.76; the average listing price is £9.74 (sweet spot $15–$100). The average incumbent carries 2,531 reviews — the moat a new listing must climb.
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