---
title: "Search terms — outdoor socket - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/outdoor-socket/search-terms"
last_updated: "2026-07-31T17:55:08.446Z"
locale: en
meta:
  description: "Niche score 54/100 · £414K/yr market · 420K searches/yr. A concentrated shelf (top 5 take 78% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · £414K/yr market · 420K searches/yr. A concentrated shelf (top 5 take 78% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — outdoor socket - Flapen"
---

# **outdoor socket**

**Worth a look**

Shows low returns (1.2%), but a concentrated shelf (top 5 take 78% of clicks) keeps it on the watch list.

Market size 56Growth 74Conversion 78Competition 18Returns 92Price range 52Avg price 57Brand share 30Review moat 42Quality gap 40

**Returns**

**Great****1.2%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****7.7%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Good****+58.4%**

90-day search growth — must beat 0% to launch

**Avg price**

**Good****£12.82**

avg listing price — sweet spot $15–$100

**Market size**

**Good****£414K**

£414K/yr · 420K searches

**Price range**

**Good****£5.62–£24.98**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,345.91**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Competition**

**Bad****78%**

top-5 click share — a locked-up shelf