---
title: "Trend — multi tool - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/multi-tool/trend"
last_updated: "2026-07-31T07:16:54.679Z"
locale: en
meta:
  description: "Niche score 59/100 · £1.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £1.2M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — multi tool - Flapen"
---

# **multi tool**

**Worth a look**

Shows a sweet-spot price point ($37.92 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 81Growth 18Conversion 25Competition 67Returns 69Price range 63Avg price 95Brand share 80Review moat 61Quality gap 57

**Avg price**

**Incredible****£37.92**

avg listing price — sweet spot $15–$100

**Market size**

**Great****£1.2M**

£1.2M/yr · 1.6M searches

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Returns**

**Good****2.2%**

return rate — above 5% kills the launch gate

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****£6.88–£140.89**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,061**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-14.1%**

90-day search growth — must beat 0% to launch