---
title: "Trend — loft ladder - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/loft-ladder/trend"
last_updated: "2026-07-31T16:50:16.647Z"
locale: en
meta:
  description: "Niche score 50/100 · £447K/yr market · 442K searches/yr · £97.26 avg price. Soft demand (-31.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 50/100 · £447K/yr market · 442K searches/yr · £97.26 avg price. Soft demand (-31.9% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — loft ladder - Flapen"
---

# **loft ladder**

**Worth a look**

Shows low returns (0.1%), but soft demand (-31.9% this quarter) keeps it on the watch list.

Market size 57Growth 9Conversion 13Competition 56Returns 99Price range 39Avg price 76Brand share 64Review moat 78Quality gap 43

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****445.13**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****£97.26**

avg listing price — sweet spot $15–$100

**Brand share**

**Good****66%**

top-5 brand share — brands hold most of the demand

**Market size**

**Good****£447K**

£447K/yr · 442K searches

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****£28.08–£210.18**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-31.9%**

90-day search growth — must beat 0% to launch

**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")