---
title: "Honeywell Thermostat — £92K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/honeywell-thermostat"
last_updated: "2026-07-31T13:25:39.956Z"
locale: en
meta:
description: "Niche score 35/100 · £92K/yr market · 86K searches/yr · £65.94 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 35/100 · £92K/yr market · 86K searches/yr · £65.94 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Honeywell Thermostat — £92K/yr Amazon UK Niche (2026) - Flapen"
---
# **honeywell thermostat**
**Skip it**
Soft demand (-68.9% this quarter) — this niche doesn't clear our bar today.
Market size 23Growth 0Conversion 20Competition 43Returns 20Price range 71Avg price 87Brand share 11Review moat 73Quality gap 80
**Avg price**
**Great****£65.94**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****564.61**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Good****£9.20–£128.48**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Bad****£92K**
£92K/yr · 86K searches
**Conversion**
**Bad****1.6%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Bad****6.3%**
return rate — above 5% kills the launch gate
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-68.9%**
90-day search growth — must beat 0% to launch
**Signals**[** High Returns**](https://flapen.com/research/niches?market=uk&signal=high_returns "Return rate > 5%") [** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Kingdom niche tracking, honeywell thermostat is a £92K/yr Amazon United Kingdom market (86K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **honeywell thermostat market data**
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **£132K–£165K**
- units × avg price
- **Conversion rate**
- **1.6%**
- **Avg BSR**
- **#98**
- **Page quality**
- **0%**
- **Prime**
- **89%**
- **Sponsored**
- **72%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **46 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▼falling
**Sellers**
**55**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 100%
**Open market**
**2%**
- Honeywell Home52% - Honeywell31% - TotalHome6% - Hanicks4% - livager3% - LavaTap3% - Open — no brand owns it (1 brand, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -68.9% search growth over the last 90 days.
5K3KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 11.1×
[**Open Trend **](https://flapen.com/research/uk/diy-tools/honeywell-thermostat/trend)
## **Top honeywell thermostat search terms**
- **honeywell thermostat**56K/yr-73.1%2.8% conv. - **honeywell wireless thermostat**6K/yr-50.5%1.7% conv. - **honeywell home thermostat**6K/yr-58.9%2.5% conv. - **honeywell home**4K/yr-35.8%1.4% conv. - **honeywell thermostat wireless**10K/yr-78.9%1.8% conv. - **honeywell smart thermostat**4K/yr-59.4%0.7% conv. [**All search terms **](https://flapen.com/research/uk/diy-tools/honeywell-thermostat/search-terms)
## **Top honeywell thermostat products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£9K20%£18K30%£28K40%£37K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Honeywell T3R Y3H710RF0053 Wireless Thermostat 7 Day Programmable & Receiver**Honeywell**£57.97**4.5★497 rev](https://www.amazon.co.uk/dp/B0813G9D24) [2**Honeywell Home T6 Wired Smart Thermostat - Black - Touchscreen Heating Control with Geofencing Alexa Apple & Google - 868 MHZ - Easy Install & App Setup for Combi Boiler & More - CM907 Replacement**Honeywell Home**£117.74**4.3★1,035 rev](https://www.amazon.co.uk/dp/B01M3PQJVV) [3**Honeywell Home MT1 Mechanical Environment Thermostat**Honeywell Home**£14.54**4.3★2,752 rev](https://www.amazon.co.uk/dp/B07YY96H3T) [4**Honeywell Home T3 Wired Smart Thermostat Kit - Wall Thermostat with Flexible Programming & ECO Mode - Battery Operated Compatible for Combi Boilers & Heat Pumps - CM907 Replacement (T3C110AEU)**Honeywell Home**£40.28**4.2★796 rev](https://www.amazon.co.uk/dp/B07YNXH3DJ) [5**Honeywell Home T3R Wireless Smart Thermostat Kit - 7-Day Programmable Wall Thermostat with Intuitive Controls - 868 MHZ - Large Backlit Display Flexible Scheduling & Compatibility**Honeywell Home**£58.16**4.5★903 rev](https://www.amazon.co.uk/dp/B07YNZJS3J)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Central Heating Room Thermostat Mechanical with Neon Indicator Adjustable Dial Stat Compatible with Honeywell T6360B TC-RSTATL Energy Saving for Using To Control The Central Air-Condition In Restaura**livager**£9.20**17 rev8mo ago](https://www.amazon.co.uk/dp/B0FZ4Y89KP) [**Central Heating Room Thermostat for Honeywell T6360B TC-RSTATL Mechanical Adjustable Dial Stat with Neon indicator Boiler Wall 2 Wire Thermostats Control Panel Replacement Energy Saving**XINZHIZHU**£9.97**9 rev9mo ago](https://www.amazon.co.uk/dp/B0FX95R4YS) [**TotalHome - Wireless Room Thermostat & Receiver (Honeywell/Resideo) CM927 CM921 CM727 CM721 CMS927 CMS927B1049 (Mk2 Replacement) (TTHWFP) White**TotalHome**£56.13**75 rev1y ago](https://www.amazon.co.uk/dp/B0FDKXBJ53) [**LavaTap Pro Honeywell Wireless Programmable Thermostat CM927 CM921 CM727 Replacement 7 Day Central Heating Programmer Boiler Plus Compliant White Standard**LavaTap**£69.12**165 rev3y ago](https://www.amazon.co.uk/dp/B0BSMF7YRV) [**Honeywell-Resideo Totalhome CM927 CM921 CM727 CM721 CMS927 CMS927B1049 (Mk 3 Replacement) Wireless Room Thermostat & Receiver TTHWFP - Hanicks**Hanicks**£73.05**242 rev4y ago](https://www.amazon.co.uk/dp/B09LS9GBTX)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Honeywell Home Thermostat DT92E1000**Honeywell**£118.20**4.4★**▲ 333%**](https://www.amazon.co.uk/dp/B003DVH4PC) [**Central Heating Room Thermostat Mechanical with Neon Indicator Adjustable Dial Stat Compatible with Honeywell T6360B TC-RSTATL Energy Saving for Using To Control The Central Air-Condition In Restaura**livager**£9.20**3.7★**▲ 251%**](https://www.amazon.co.uk/dp/B0FZ4Y89KP) [**Honeywell Home T6 Wired Smart Thermostat - Black - Touchscreen Heating Control with Geofencing Alexa Apple & Google - 868 MHZ - Easy Install & App Setup for Combi Boiler & More - CM907 Replacement**Honeywell Home**£117.74**4.3★**▲ 189%**](https://www.amazon.co.uk/dp/B01M3PQJVV) [**Hanicks Honeywell-Resideo TotalHome CM927 CM921 CM727 CM721 CMS927 CMS927B1049 (Mk3 Replacement) Wireless Room Thermostat & Receiver Kit TTHWFP**Hanicks**£72.45**4.1★**▲ 69%**](https://www.amazon.co.uk/dp/B09JX19PF6) [**Honeywell Home T6 Smart Thermostat WiFi App-Enabled for Savings and Efficiency Compatible with HomeKit Google Home Alexa and IFTTT White (1 Piece)**Honeywell Home**£112.72**4.4★**▲ 40%**](https://www.amazon.co.uk/dp/B08FST247C)
**~~View all trending →~~**
## **What buyers say about honeywell thermostat**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“Good Quality and make- very well known- value for money- works perfectly- easy installation paperwork provided- just take the pictures before removing old ones- wiring is very easy- sets temperature is accurate”*
**Advertised Vs Actual Product**13%
*“It does everything required of it”*
**Assembly/Installation**13%
*“Easy to install”*
**Size-Overall**7%
*“This fitted perfectly”*
**Value For Money**7%
*“Excellent product, Excellent price”*
**Instructions/User Manual/Troubleshooting**6%
*“Instructions are clear to those with knowledge”*
**Connectivity-Overall**5%
*“The WiFi connectivity makes it easy to control from your phone”*
**Functionality-Overall**4%
*“ok with changing daily”*
**Efficiency**4%
*“Works great”*
**Compatibility-Overall**3%
*“Worked brilliantly and compatible with existing system”*
### **What buyers complain about **
**Functionality-Overall**15%
*“The optimum start functionality is broken”*
**Compatibility-Overall**15%
*“Cant use my boule4 without it”*
**Assembly/Installation**12%
*“a little awkward to install”*
**Connectivity-Overall**12%
*“Bad Google home connection”*
**Heating**8%
*“the heating then goes off”*
**Noise Level**7%
*“Bit noisy, why”*
**Instructions/User Manual/Troubleshooting**5%
*“The instruction manual is awful, sparse and lacking in any detail”*
**Display-Overall**2%
*“Replaced a Honeywell CM921 on which the display had lost lots of the imaging”*
**Value For Money**2%
*“It's a waste of money”*
### **Top return reasons **
**Compatibility-Overall**37%
**Functionality-Overall**12%
**Connectivity-Overall**10%
**Heating**9%
**Defective Material/Parts**7%
**Advertised Vs Actual Product**4%
**Product Condition**4%
**Size-Overall**3%
**Maintenance And Repair**2%
**Display-Overall**2%
## **Common questions**
- **Is honeywell thermostat profitable to sell on Amazon United Kingdom?**
- The niche generates £92K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -68.9%. Flapen's verdict: Skip it (35/100).
- **How competitive is the honeywell thermostat niche?**
- 7 brands and 55 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in honeywell thermostat?**
- Top complaints mined from reviews: Functionality-Overall, Compatibility-Overall, Assembly/Installation. The return rate is 6.3% — above our launch gate.
- **When does demand for honeywell thermostat peak?**
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 11.1× the quietest.
- **What does it cost to enter the honeywell thermostat niche?**
- Listings span £9.20–£128.48; the average listing price is £65.94 (sweet spot $15–$100). The average incumbent carries 565 reviews — the moat a new listing must climb.
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