---
title: "Trend — ground sheets for camping - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/ground-sheets-for-camping/trend"
last_updated: "2026-07-31T11:46:31.350Z"
locale: en
meta:
  description: "Niche score 55/100 · £45K/yr market · 127K searches/yr · £8.98 avg price. A small market ($45K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · £45K/yr market · 127K searches/yr · £8.98 avg price. A small market ($45K/yr) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — ground sheets for camping - Flapen"
---

# **ground sheets for camping**

**Worth a look**

Shows demand growing +129.5% this quarter, but a small market ($45K/yr) keeps it on the watch list.

Market size 11Growth 96Conversion 49Competition 57Returns 96Price range 33Avg price 25Brand share 53Review moat 24Quality gap 63

**Growth**

**Incredible****+129.5%**

90-day search growth — must beat 0% to launch

**Returns**

**Incredible****0.8%**

return rate — above 5% kills the launch gate

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Okay****3.9%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****£3.59–£20.52**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****£8.98**

avg listing price — sweet spot $15–$100

**Review moat**

**Bad****6,269.82**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Bad****£45K**

£45K/yr · 127K searches

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")