---
title: "Grey Grout — £74K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/grey-grout"
last_updated: "2026-07-31T14:58:49.535Z"
locale: en
meta:
description: "Niche score 52/100 · £74K/yr market · 107K searches/yr · £11.55 avg price. Soft demand (-23.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · £74K/yr market · 107K searches/yr · £11.55 avg price. Soft demand (-23.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Grey Grout — £74K/yr Amazon UK Niche (2026) - Flapen"
---
# **grey grout**
**Worth a look**
Shows low returns (1.2%), but soft demand (-23.0% this quarter) keeps it on the watch list.
Market size 18Growth 14Conversion 66Competition 68Returns 91Price range 40Avg price 46Brand share 55Review moat 69Quality gap 78
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****732.06**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****44%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****5.9%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****72%**
top-5 brand share — brands hold most of the demand
**Avg price**
**Okay****£11.55**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£3.77–£22.38**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****£74K**
£74K/yr · 107K searches
**Growth**
**Bad****-23.0%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, grey grout is a £74K/yr Amazon United Kingdom market (107K searches/yr). The top 5 brands hold 72% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **grey grout market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **£69K–£92K**
- units × avg price
- **Conversion rate**
- **5.9%**
- **Avg BSR**
- **#75**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **66%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **58 months**
- **Avg seller age**
- **165 days**
## **Competition & brand share**
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▲rising
**Sellers**
**52**
**Top-5 brand share**
**72%**
Top 20: 100%
**Top-5 click share**
**44%**
Top 20: 90%
**Open market**
**19%**
- NX20% - BONDIFY16% - Hemway14% - Twist & Grout12% - ANOMM10% - Unibond9%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -23.0% search growth over the last 90 days.
3K2KSpike '24Spike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/uk/diy-tools/grey-grout/trend)
## **Top grey grout search terms**
- **grey grout**34K/yr-24.4%4.9% conv. - **light grey grout**10K/yr-17.9%7.3% conv. - **grey grout ready mixed**14K/yr-35.6%6.6% conv. - **grey tile grout**12K/yr-34.4%5.8% conv. - **grey tile grout ready mixed**5K/yr+23.2%3.6% conv. - **dark grey grout**7K/yr-27.8%5.2% conv. - **grey floor tile grout**5K/yr-23.2%7.0% conv. - **grout grey**4K/yr-28.4%4.0% conv. - **ready mixed grout grey**3K/yr-2.4%2.9% conv. - **grey grout repair**3K/yr-0.1%8.6% conv. [**All search terms **](https://flapen.com/research/uk/diy-tools/grey-grout/search-terms)
## **Top grey grout products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£2K6%£4K9%£7K12%£9K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**NX Mould Resist Light Grey Wall & floor tile Grout 2.5kg**NX**£6.69**4.1★30 rev](https://www.amazon.co.uk/dp/B0F8P42ZKW) [2**ANOMM Tile Grout Repair Kit 120ml Grey Grout Reviver for Tiles Fast Drying Filler for Restore & Renew Tile Joints Grout Sealer for Kitchen Bathroom Shower Floor Wall Lines**ANOMM**£5.62**3.7★214 rev](https://www.amazon.co.uk/dp/B0F9DY392C) [3**Hemway Grey Ready Mixed Grout & Fix Wall & Tile Adhesive 4.5kg**Hemway**£22.38**4.4★2,093 rev](https://www.amazon.co.uk/dp/B07KCBMKBV) [4**Floor-Fix Pro Twist & Grout Repair Kit Premixed Waterproof Grout Repair & Grout Paint Pen Alternative Fast Tile Grout Reviver for Bathroom Shower & Kitchen Crack-Resistant (Light Grey)**Twist & Grout**£14.34**4.2★687 rev](https://www.amazon.co.uk/dp/B0DRSTZTPS) [5**Grout - Ready Mixed Grout Reviver - Fast Drying No Sealer Required Perfect for Bathroom Shower and Kitchen + Mould Protection - 250gr (Grey)**PENTAUSA**£14.49**4.2★7,469 rev](https://www.amazon.co.uk/dp/B09F727Y25)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hemway Light Grey Grout Reviver Kit 400g with 4 Piece Profiling Tool Kit**Hemway**£12.93**81 rev4mo ago](https://www.amazon.co.uk/dp/B0GQTJL8VS) [**BONDIFY Waterproof Wall Tile Grout Grey Cartridge Ready Mixed 450g FAST DRYING Anti Mould Wall Grout Repair Kit Grey Grout Reviver for Shower Bathroom Kitchen Quick Drying Tile Gap Filler Ready Mixed**BONDIFY**£12.11**33 rev5mo ago](https://www.amazon.co.uk/dp/B0GNM61NMM) [**Grout Repair Kit Fast Drying Tiles Sealer Bathroom Shower Kitchen Floor Grout Filler Restore and Renew Joints Line Gaps Replace Grouts Pen (Grey)**Galitoon**£8.49**8 rev5mo ago](https://www.amazon.co.uk/dp/B0GHR4BMD9) [**BONDIFY Waterproof Dark Grey Grout Reviver Ready Mixed 380g FAST DRYING Anti Mould Waterproof Grout Repair Kit Dark Grey Tile Grout for Patio Shower Bathroom Window Quick Drying Gap Filler**BONDIFY**£12.15**28 rev9mo ago](https://www.amazon.co.uk/dp/B0FWF8NNSY) [**BONDIFY Waterproof Dark Grey Grout Ready Mixed Grout Repair Kit 380g x 2PCs FAST DRYING EXTRA VOLUME Anti Mould Dark Grey Tile Grout for Shower Bathroom Kitchen Quick Drying Tile Gap Filler**BONDIFY**£15.26**41 rev9mo ago](https://www.amazon.co.uk/dp/B0FWFHW2M7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Hemway Light Grey Grout Reviver Kit 400g with 4 Piece Profiling Tool Kit**Hemway**£12.93**4.3★**▲ 362%**](https://www.amazon.co.uk/dp/B0GQTJL8VS) [**Grout Repair Kit Fast Drying Tiles Sealer Bathroom Shower Kitchen Floor Grout Filler Restore and Renew Joints Line Gaps Replace Grouts Pen (Grey)**Galitoon**£8.49**4.4★**▲ 357%**](https://www.amazon.co.uk/dp/B0GHR4BMD9) [**BONDIFY Waterproof Wall Tile Grout Grey Cartridge Ready Mixed 450g FAST DRYING Anti Mould Wall Grout Repair Kit Grey Grout Reviver for Shower Bathroom Kitchen Quick Drying Tile Gap Filler Ready Mixed**BONDIFY**£12.11**4.8★**▲ 239%**](https://www.amazon.co.uk/dp/B0GNM61NMM) [**Anti-Mould Tile Grout Grey 3KG - Water-Resistant Grout for Bathroom & Kitchen Wall and Floor Tiles**Palace**£7.12**4.6★**▲ 192%**](https://www.amazon.co.uk/dp/B00HVL7KX6) [**NX Ready mixed Charcoal Wall tile Grout 1.38kg**NX**£11.41**4.0★**▲ 167%**](https://www.amazon.co.uk/dp/B0F7RSK18S)
**~~View all trending →~~**
## **What buyers say about grey grout**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**27%
*“Easy to Use”*
**Quality-Overall**17%
*“Excellent Product”*
**Color**11%
*“Good basic colour”*
**Advertised Vs Actual Product**7%
*“Does what you need”*
**Value For Money**6%
*“Excellent value”*
**Adhesion/Stickiness**4%
*“Excellent tile adhesive”*
**Ease Of Cleaning**4%
*“cleans off the tile surface easily before it sets”*
**Water Resistance**3%
*“Waterproof sealant”*
**Maintenance And Repair**3%
*“Handy product for quick fixes and small repairs”*
**Strength**2%
*“Strong”*
### **What buyers complain about **
**Color**17%
*“- Colour is quite dark”*
**Adhesion/Stickiness**9%
*“no adhesion”*
**Ease Of Use**9%
*“Difficult to use”*
**Leak-Proof**7%
*“leaked on arrival”*
**Value For Money**6%
*“pricey”*
**Thickness**4%
*“Needs to be thicker”*
**Ease Of Cleaning**3%
*“Buy sadly it has not stood the test of time or cleaning”*
**Size-Overall**3%
*“this tub isnt fit for purpose”*
**Quality-Overall**3%
*“Absolute rubbish”*
**Advertised Vs Actual Product**3%
*“Appsolutely rubbish, it says 15 squares metres, no way, if anybody reads my review, dont buy it, go to screwfix”*
### **Top return reasons **
**Color**53%
**Leak-Proof**16%
**Defective Material/Parts**6%
**Adhesion/Stickiness**5%
**Functionality-Overall**4%
**Size-Overall**2%
**Compatibility-Overall**2%
**Advertised Vs Actual Product**2%
**Ease Of Use**2%
**Quality-Overall**1%
## **Common questions**
- **Is grey grout profitable to sell on Amazon United Kingdom?**
- The niche generates £74K/yr across 32 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -23.0%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the grey grout niche?**
- 14 brands and 52 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 72% of demand.
- **What do buyers complain about in grey grout?**
- Top complaints mined from reviews: Color, Adhesion/Stickiness, Ease Of Use. The return rate is 1.2%.
- **When does demand for grey grout peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the grey grout niche?**
- Listings span £3.77–£22.38; the average listing price is £11.55 (sweet spot $15–$100). The average incumbent carries 732 reviews — the moat a new listing must climb.
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