---
title: "Search terms — fragile tape - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/fragile-tape/search-terms"
last_updated: "2026-07-31T14:15:20.233Z"
locale: en
meta:
  description: "Niche score 44/100 · £253K/yr market · 218K searches/yr · £4.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 44/100 · £253K/yr market · 218K searches/yr · £4.95 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — fragile tape - Flapen"
---

# **fragile tape**

**Skip it**

Prices mostly outside the sweet spot ($2.96–$9.70) — this niche doesn't clear our bar today.

Market size 47Growth 22Conversion 100Competition 36Returns 99Price range 0Avg price 14Brand share 30Review moat 24Quality gap 40

**Conversion**

**Incredible****23.4%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Market size**

**Okay****£253K**

£253K/yr · 218K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****63%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Bad****5,580.94**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-6.4%**

90-day search growth — must beat 0% to launch

**Avg price**

**Bad****£4.95**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****£2.96–£9.70**

cheapest to priciest tracked listing — scored on the share inside $15–$100