---
title: "Reviews — floor paint - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/floor-paint/reviews"
last_updated: "2026-07-31T15:08:52.716Z"
locale: en
meta:
  description: "Niche score 59/100 · £144K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £144K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — floor paint - Flapen"
---

# **floor paint**

**Worth a look**

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 31Growth 50Conversion 19Competition 78Returns 96Price range 82Avg price 95Brand share 47Review moat 47Quality gap 75

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****£26.24**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£6.39–£58.16**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****37%**

top-5 click share — an open shelf

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+19.7%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****77%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****1,763.42**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****£144K**

£144K/yr · 372K searches

**Conversion**

**Bad****1.5%**

search→purchase rate — share of searches ending in a sale