---
title: "Search terms — ffp2 mask - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/ffp2-mask/search-terms"
last_updated: "2026-07-31T16:11:45.944Z"
locale: en
meta:
  description: "Niche score 52/100 · £229K/yr market · 231K searches/yr · £10.61 avg price. Soft demand (-22.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · £229K/yr market · 231K searches/yr · £10.61 avg price. Soft demand (-22.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — ffp2 mask - Flapen"
---

# **ffp2 mask**

**Worth a look**

Shows low returns (0.4%), but soft demand (-22.0% this quarter) keeps it on the watch list.

Market size 43Growth 14Conversion 84Competition 50Returns 98Price range 51Avg price 38Brand share 46Review moat 55Quality gap 58

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.3%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****1,291.33**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£5.96–£24.31**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****55%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****£229K**

£229K/yr · 231K searches

**Avg price**

**Okay****£10.61**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-22.0%**

90-day search growth — must beat 0% to launch