---
title: "Search terms — electric mop - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/electric-mop/search-terms"
last_updated: "2026-07-31T09:59:43.862Z"
locale: en
meta:
  description: "Niche score 52/100 · £694K/yr market · 438K searches/yr · £84.42 avg price. Weak search conversion (1.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 52/100 · £694K/yr market · 438K searches/yr · £84.42 avg price. Weak search conversion (1.9%) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — electric mop - Flapen"
---

# **electric mop**

**Worth a look**

Shows a sweet-spot price point ($84.42 avg), but weak search conversion (1.9%) keeps it on the watch list.

Market size 68Growth 49Conversion 24Competition 41Returns 63Price range 49Avg price 81Brand share 36Review moat 35Quality gap 78

**Avg price**

**Great****£84.42**

avg listing price — sweet spot $15–$100

**Quality gap**

**Great****4.3★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****£694K**

£694K/yr · 438K searches

**Returns**

**Good****2.5%**

return rate — above 5% kills the launch gate

**Growth**

**Okay****+19.0%**

90-day search growth — must beat 0% to launch

**Price range**

**Okay****£19.57–£184.28**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****83%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****3,003.83**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Bad****1.9%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")