---
title: "Electric Mop — £694K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/electric-mop"
last_updated: "2026-07-31T07:57:56.505Z"
locale: en
meta:
description: "Niche score 52/100 · £694K/yr market · 438K searches/yr · £84.42 avg price. Weak search conversion (1.9%) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · £694K/yr market · 438K searches/yr · £84.42 avg price. Weak search conversion (1.9%) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Electric Mop — £694K/yr Amazon UK Niche (2026) - Flapen"
---
# **electric mop**
**Worth a look**
Shows a sweet-spot price point ($84.42 avg), but weak search conversion (1.9%) keeps it on the watch list.
Market size 68Growth 49Conversion 24Competition 41Returns 63Price range 49Avg price 81Brand share 36Review moat 35Quality gap 78
**Avg price**
**Great****£84.42**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Market size**
**Good****£694K**
£694K/yr · 438K searches
**Returns**
**Good****2.5%**
return rate — above 5% kills the launch gate
**Growth**
**Okay****+19.0%**
90-day search growth — must beat 0% to launch
**Price range**
**Okay****£19.57–£184.28**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****3,003.83**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****1.9%**
search→purchase rate — share of searches ending in a sale
**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Kingdom niche tracking, electric mop is a £694K/yr Amazon United Kingdom market (438K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Oct. Verdict: Worth a look — 52/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **electric mop market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **£422K–£507K**
- units × avg price
- **Conversion rate**
- **1.9%**
- **Avg BSR**
- **#62**
- **Page quality**
- **0%**
- **Prime**
- **83%**
- **Sponsored**
- **96%**
- **Out of stock**
- **14.7%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **168 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**148**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 96%
**Open market**
**14%**
- Shark35% - PHILIPS29% - High Street TV9% - Vileda6% - BISSELL4% - Leebein3% - Open — no brand owns it (8 brands, 14%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +19.0% search growth over the last 90 days.
23K18KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/diy-tools/electric-mop/trend)
## **Top electric mop search terms**
- **electric mop**101K/yr+15.3%0.8% conv. - **hard floor cleaner**67K/yr+0.5%0.3% conv. - **floor cleaner machine**42K/yr+3.2%0.7% conv. - **shark hydrovac**34K/yr-13.3%3.1% conv. - **electric mop floor cleaner**36K/yr-9.2%0.9% conv. - **hard floor cleaner machines**36K/yr-21.8%0.6% conv. - **philips one up mop**7K/yr+978.0%0.7% conv. - **philips mop**9K/yr+353.5%0.9% conv. - **electric floor mop**19K/yr-13.1%0.7% conv. - **philips one up electric mop**11K/yr+81.0%0.7% conv. [**All search terms **](https://flapen.com/research/uk/diy-tools/electric-mop/search-terms)
## **Top electric mop products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£69K20%£139K30%£208K40%£278K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Philips OneUp 3000 Series Electric Mop - 2X Cleaner Floors 2X Faster Mopping Cordless With 360 Rotating Hinge Washable Reusable Pads Long-Lasting Battery (XV3101/01)**PHILIPS**£78.57**4.3★846 rev](https://www.amazon.co.uk/dp/B0DVGXMNKT) [2**Shark HydroVac Cordless Hard Floor Cleaner with Antimicrobial Brush-Roll & Odour-Neutralising Multi-Surface Solution Self-Cleaning Vacuums & Mops Wet & Dry Messes Grey WD210UK**Shark**£184.28**4.0★272 rev](https://www.amazon.co.uk/dp/B0CFVBTCGR) [3**High Street TV Floating Mop - Cordless & Rechargeable - 100RPM Dual-Contra Rotating Microfiber Cloths - Complete Hard Floor Cleaning Solution - Loosen & Lift Dirt with Polishing & Scouring Pads**High Street TV**£26.44**4.1★4,319 rev](https://www.amazon.co.uk/dp/B09TRL4YH3) [4**Shark Automatic Steam Mop - 2 Rotating Power Pads 3 Steam Settings Stain & Dirt Removal for Sealed Hard Floors 8m Cord White & Grey S8201UK**Shark**£108.04**4.6★1,045 rev](https://www.amazon.co.uk/dp/B0D26CDMJN) [5**Philips OneUp 5000 Series Electric Mop - 2X Cleaner Floors 2X Faster Mopping Dual Wetness Setting for Hard & Delicate Floors Cordless with 360 Rotating Hinge (XV5113/01)**PHILIPS**£116.23**4.3★1,520 rev](https://www.amazon.co.uk/dp/B0DWXM21GT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Qimedo Electric Mop for Hard Floor Cleaning 800 RPM Power Spin Mop with 5000 mAh Rechargeable Batteries Cordless Spray Mops for Wooden Floors Tile**qimedo**£73.00**44 rev3mo ago](https://www.amazon.co.uk/dp/B0FS1LFYW9) [**Cordless Electric Mop Dual Spin Floor Cleaning Mop with 2 x 2000mAh Batteries Water Sprayer/LED Headlight/ Smart Display/ 400 RPM Handheld Floor Polisher with 300 ML Water Tank for Multi Floors**denqir**£55.12**21 rev4mo ago](https://www.amazon.co.uk/dp/B0GQ3G731J) [**Electric Spray Mop with On-Demand Trigger Spray Battery Powered Mop Kit Floor Cleaner Starter Kit with 2 Reusable Replacement Pads & 720ML Refillable Bottle Safe for Laminate Vinyl Wood and Marble**DARIS**£19.57**1,344 rev5mo ago](https://www.amazon.co.uk/dp/B0GDZJV9W8) [**Philips OneUp 3000 Series Electric Mop - 2X Cleaner Floors 2X Faster Mopping Cordless With 360 Rotating Hinge Washable Reusable Pads Long-Lasting Battery (XV3101/01)**PHILIPS**£78.57**846 rev11mo ago](https://www.amazon.co.uk/dp/B0DVGXMNKT) [**Philips OneUp 5000 Series Electric Mop - 2X Cleaner Floors 2X Faster Mopping Dual Wetness Setting for Hard & Delicate Floors Cordless with 360 Rotating Hinge (XV5113/01)**PHILIPS**£116.23**1,520 rev1y ago](https://www.amazon.co.uk/dp/B0DWXM21GT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cordless Electric Mop Dual Spin Floor Cleaning Mop with 2 x 2000mAh Batteries Water Sprayer/LED Headlight/ Smart Display/ 400 RPM Handheld Floor Polisher with 300 ML Water Tank for Multi Floors**denqir**£55.12**4.2★**▲ 216%**](https://www.amazon.co.uk/dp/B0GQ3G731J) [**Electric Spray Mop with On-Demand Trigger Spray Battery Powered Mop Kit Floor Cleaner Starter Kit with 2 Reusable Replacement Pads & 720ML Refillable Bottle Safe for Laminate Vinyl Wood and Marble**DARIS**£19.57**4.4★**▲ 204%**](https://www.amazon.co.uk/dp/B0GDZJV9W8) [**Vileda H2PrO Flat Mop & Bucket Set 100% Separate Clean and Dirty Water**Vileda**£34.17**4.4★**▲ 128%**](https://www.amazon.co.uk/dp/B0F3JF1YBR) [**Shark Automatic Steam Mop - 2 Rotating Power Pads 3 Steam Settings Stain & Dirt Removal for Sealed Hard Floors 8m Cord White & Grey S8201UK**Shark**£108.04**4.6★**▲ 60%**](https://www.amazon.co.uk/dp/B0D26CDMJN) [**Philips OneUp 3000 Series Electric Mop - 2X Cleaner Floors 2X Faster Mopping Cordless With 360 Rotating Hinge Washable Reusable Pads Long-Lasting Battery (XV3101/01)**PHILIPS**£78.57**4.3★**▲ 40%**](https://www.amazon.co.uk/dp/B0DVGXMNKT)
**~~View all trending →~~**
## **What buyers say about electric mop**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Cleaning**27%
*“Good for quick daily cleaning”*
**Ease Of Use**16%
*“Easy to handle”*
**Quality-Overall**10%
*“Excellent product”*
**Value For Money**9%
*“Excellent value”*
**Advertised Vs Actual Product**4%
*“Works as advertised”*
**Weight Light**4%
*“Lightweight and easy to use”*
**Assembly/Installation**3%
*“assembly is simple”*
**Charging**2%
*“This was easy to charge”*
**Efficiency**2%
*“Very effective cleaning”*
**Add-Ons/Attachments**2%
*“Attachments easy to change”*
### **What buyers complain about **
**Ease Of Cleaning**13%
*“its awful to clean”*
**Durability**10%
*“Stopped working after a few uses”*
**Value For Money**9%
*“Expensive not really worth the money”*
**Quality-Overall**8%
*“the build quality is awful”*
**Charging**6%
*“slow battery charging”*
**Leak-Proof**4%
*“It leaks filled it up”*
**Functionality-Overall**4%
*“Will not turn on”*
**Strength**3%
*“Very flimsy”*
**Size-Overall**3%
*“The water tanks are quite small”*
**Ease Of Use**3%
*“is a bit awkward to use”*
### **Top return reasons **
**Functionality-Overall**22%
**Charging**9%
**Ease Of Cleaning**7%
**Quality-Overall**5%
**Size-Overall**5%
**Defective Material/Parts**5%
**Strength**4%
**Leak-Proof**4%
**Heating**3%
**Advertised Vs Actual Product**3%
## **Common questions**
- **Is electric mop profitable to sell on Amazon United Kingdom?**
- The niche generates £694K/yr across 23 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is +19.0%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the electric mop niche?**
- 14 brands and 148 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 83% of demand.
- **What do buyers complain about in electric mop?**
- Top complaints mined from reviews: Ease Of Cleaning, Durability, Value For Money. The return rate is 2.5%.
- **When does demand for electric mop peak?**
- Demand peaks in Oct; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the electric mop niche?**
- Listings span £19.57–£184.28; the average listing price is £84.42 (sweet spot $15–$100). The average incumbent carries 3,004 reviews — the moat a new listing must climb.
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