---
title: "Trend — drill - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/drill/trend"
last_updated: "2026-07-31T08:31:15.135Z"
locale: en
meta:
  description: "Niche score 62/100 · £3.4M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 62/100 · £3.4M/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — drill - Flapen"
---

# **drill**

**Worth a look**

Shows a $3.4M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 96Growth 25Conversion 39Competition 69Returns 76Price range 88Avg price 95Brand share 61Review moat 44Quality gap 50

**Market size**

**Incredible****£3.4M**

£3.4M/yr · 3.2M searches

**Avg price**

**Incredible****£34.23**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£11.84–£105.46**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Great****2.0%**

return rate — above 5% kills the launch gate

**Competition**

**Good****44%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****68%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****2,074.54**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.1%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-0.9%**

90-day search growth — must beat 0% to launch