---
title: "Trend — door hooks - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/door-hooks/trend"
last_updated: "2026-07-31T09:18:08.754Z"
locale: en
meta:
  description: "Niche score 56/100 · £658K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · £658K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — door hooks - Flapen"
---

# **door hooks**

**Worth a look**

Shows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 67Growth 12Conversion 70Competition 67Returns 92Price range 0Avg price 19Brand share 76Review moat 45Quality gap 73

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****6.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****£658K**

£658K/yr · 1.5M searches

**Competition**

**Good****45%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,005.78**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****£6.95**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-26.9%**

90-day search growth — must beat 0% to launch

**Price range**

**Bad****£3.32–£13.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")