---
title: "Search terms — decking paint - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/decking-paint/search-terms"
last_updated: "2026-07-31T08:00:18.228Z"
locale: en
meta:
  description: "Niche score 66/100 · £375K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 66/100 · £375K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — decking paint - Flapen"
---

# **decking paint**

**Worth a look**

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 54Growth 79Conversion 44Competition 84Returns 98Price range 86Avg price 95Brand share 29Review moat 37Quality gap 58

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****£26.64**

avg listing price — sweet spot $15–$100

**Price range**

**Great****£10.72–£47.66**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****31%**

top-5 click share — an open shelf

**Growth**

**Great****+71.1%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****£375K**

£375K/yr · 397K searches

**Conversion**

**Okay****3.5%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****2,789.38**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand