---
title: "Search terms — craft storage - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/craft-storage/search-terms"
last_updated: "2026-07-31T08:42:22.881Z"
locale: en
meta:
  description: "Niche score 56/100 · £189K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 56/100 · £189K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — craft storage - Flapen"
---

# **craft storage**

**Worth a look**

Shows no brand lock-in (top 5 brands take 36% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 38Growth 14Conversion 27Competition 88Returns 92Price range 60Avg price 61Brand share 96Review moat 50Quality gap 53

**Brand share**

**Incredible****36%**

top-5 brand share — no brand owns this niche

**Returns**

**Great****1.2%**

return rate — above 5% kills the launch gate

**Competition**

**Great****27%**

top-5 click share — an open shelf

**Avg price**

**Good****£13.34**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£3.22–£32.65**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****1,483.67**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****£189K**

£189K/yr · 658K searches

**Conversion**

**Okay****2.1%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-21.6%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")