---
title: "Concrete — £83K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/concrete"
last_updated: "2026-07-31T07:58:28.844Z"
locale: en
meta:
description: "Niche score 52/100 · £83K/yr market · 137K searches/yr · £11.27 avg price. A small market ($83K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · £83K/yr market · 137K searches/yr · £11.27 avg price. A small market ($83K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Concrete — £83K/yr Amazon UK Niche (2026) - Flapen"
---
# **concrete**
**Worth a look**
Shows low returns (0.3%), but a small market ($83K/yr) keeps it on the watch list.
Market size 21Growth 74Conversion 62Competition 47Returns 98Price range 43Avg price 44Brand share 33Review moat 42Quality gap 55
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Growth**
**Good****+58.0%**
90-day search growth — must beat 0% to launch
**Conversion**
**Good****5.4%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****£11.27**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****£3.77–£23.37**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****2,251**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****£83K**
£83K/yr · 137K searches
According to Flapen's Amazon United Kingdom niche tracking, concrete is a £83K/yr Amazon United Kingdom market (137K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Mar. Verdict: Worth a look — 52/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **concrete market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **£68K–£90K**
- units × avg price
- **Conversion rate**
- **5.4%**
- **Avg BSR**
- **#6**
- **Page quality**
- **0%**
- **Prime**
- **47%**
- **Sponsored**
- **74%**
- **Out of stock**
- **1.8%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **177 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**49**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 100%
**Open market**
**11%**
- Bostik48% - Laeto12% - The Glowhouse10% - Sika8% - Suregreen7% - Decorator's Friend4% - Open — no brand owns it (5 brands, 11%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +58.0% search growth over the last 90 days.
13K8KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/uk/diy-tools/concrete/trend)
## **Top concrete search terms**
- **concrete**65K/yr+36.6%3.3% conv. - **concrete mix**17K/yr+133.1%3.7% conv. - **ready mixed concrete**13K/yr+61.5%3.6% conv. - **quick drying cement**10K/yr+76.1%6.9% conv. - **ready mix concrete**9K/yr+63.8%4.2% conv. - **quick dry cement ready mixed**6K/yr+74.7%6.4% conv. - **quick set cement**4K/yr+120.4%7.5% conv. - **rapid setting cement**4K/yr+69.8%9.2% conv. - **quick dry cement**4K/yr+63.1%4.6% conv. - **cement for washing line**2K/yr+14.9%3.5% conv. [**All search terms **](https://flapen.com/research/uk/diy-tools/concrete/search-terms)
## **Top concrete products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£8K20%£17K30%£25K40%£33K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bostik Rapid Setting Cement 2.5kg - Fast-Setting - Ready Mixed Cement Just Add Water - Waterproof - Strong - Concrete Repair - Interior-Exterior**Bostik**£6.75**4.5★7,682 rev](https://www.amazon.co.uk/dp/B00PG0L1KW) [2**Bostik Rapid Setting Cement 10kg - Fast-Setting 20 Minute Waterproof Repair Mortar - Ready Mixed Just Add Water - Strong & Durable - For Drain Repairs & Concrete Fixing - Indoor & Outdoor Use**Bostik**£12.64**4.5★7,682 rev](https://www.amazon.co.uk/dp/B01D8FRG9Q) [3**Laeto General Purpose Fast Set Concrete Ready Mix for Outdoor Repairs**Laeto**£14.97**4.4★197 rev](https://www.amazon.co.uk/dp/B0C1DVLPY5) [4**Everbuild Jetcem Rapid Set Cement Internal And External Use Ideal For Repairing Cement Easy Mix Formula Fast-Setting Grey 3kg Bag**Sika**£6.03**4.4★2,975 rev](https://www.amazon.co.uk/dp/B000TAUKK6) [5**Bostik Cementone General Purpose Mortar 5kg - Ready Mixed Mortar Just Add Water - for Interior & Exterior Repairs**Bostik**£6.88**4.5★5,402 rev](https://www.amazon.co.uk/dp/B01N20KJLK)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Suregreen Ready Mixed Concrete | Pre-Mixed Concrete | 20kg Waterproof Bag | Add Water | For Paths Steps Floors Foundations Drains Repairs | Multipurpose Mix**Suregreen**£15.34**11 rev2mo ago](https://www.amazon.co.uk/dp/B0GYDMV7LL) [**Suregreen PostFix Concrete Mix | 20kg | Fence Post Repair | Ready Mixed Cement | Ready-to-Use Mix to install or fix Metal Timber Concrete or Electric Fence Posts | Water Resistant Bag**Suregreen**£13.67**63 rev6mo ago](https://www.amazon.co.uk/dp/B0GH1QG46F) [**Silver Star Multi-Purpose Concrete 20kg Pre-Mixed Concrete for Paths Patios Steps Repairs & DIY Projects Ready to Use High Strength with Graded Aggregate Just Add Water**Silver Star**£13.08**43 rev1y ago](https://www.amazon.co.uk/dp/B0FD2VQMCM) [**Hi-Performance Cement Ready Mixed Concrete Quick Set Mortar Bag 2kg (Ready Mixed Concrete 1 Bag)**Inspired Essentials**£5.80**101 rev1y ago](https://www.amazon.co.uk/dp/B0DGY3W3V9) [**The Glowhouse 20kg Multi-Purpose Concrete Bag Ready Mixed Just Add Water Suitable for All Concrete Jobs Driveways Paths Walls Steps and more Waterproof Bag 20kg**The Glowhouse**£13.94**462 rev2y ago](https://www.amazon.co.uk/dp/B0D37RLF7C)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Suregreen Ready Mixed Concrete | Pre-Mixed Concrete | 20kg Waterproof Bag | Add Water | For Paths Steps Floors Foundations Drains Repairs | Multipurpose Mix**Suregreen**£15.34**4.6★**▲ 163%**](https://www.amazon.co.uk/dp/B0GYDMV7LL) [**Laeto Easy Mix Mortar 20kg Ready Mixed Cement for Bricklaying Paving**Laeto**£13.53**4.6★**▲ 90%**](https://www.amazon.co.uk/dp/B0C19DJP27) [**Cement Ready Mixed Bundle with 2.5kg Bostik Cementone Rapid Setting Cement Mix 6 Pointing Trowel & Safety Gloves | Quick Drying | Ready Mix Concrete Filler for Indoor & Outdoor Mortar Repair**Decex**£17.72**4.3★**▲ 69%**](https://www.amazon.co.uk/dp/B0CTKJ5519) [**Suregreen PostFix Concrete Mix | 20kg | Fence Post Repair | Ready Mixed Cement | Ready-to-Use Mix to install or fix Metal Timber Concrete or Electric Fence Posts | Water Resistant Bag**Suregreen**£13.67**4.6★**▲ 68%**](https://www.amazon.co.uk/dp/B0GH1QG46F) [**Bostik Rapid Setting Cement 10kg - Fast-Setting 20 Minute Waterproof Repair Mortar - Ready Mixed Just Add Water - Strong & Durable - For Drain Repairs & Concrete Fixing - Indoor & Outdoor Use**Bostik**£12.64**4.5★**▲ 51%**](https://www.amazon.co.uk/dp/B01D8FRG9Q)
**~~View all trending →~~**
## **What buyers say about concrete**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**30%
*“Easy to store”*
**Quality-Overall**15%
*“Overall, the quality of the product itself emphasizes reliability,”*
**Advertised Vs Actual Product**12%
*“As Advertised”*
**Value For Money**8%
*“GOOD VALUE”*
**Maintenance And Repair**5%
*“Great for minor repair work”*
**Efficiency**4%
*“Needed to cement a rotary washing line in place this as done the job extremely well”*
**Strength**2%
*“has set very solid”*
**Size-Overall**2%
*“Great size”*
**Material Quality**2%
*“Good quality cement, just want I needed and delivered quickly”*
**Instructions/User Manual/Troubleshooting**2%
*“Arrived on time with helpful instructions”*
### **What buyers complain about **
**Value For Money**18%
*“far too expensive”*
**Ease Of Use**15%
*“Difficult to use”*
**Quality-Overall**5%
*“Not the best”*
**Hard Feel**5%
*“Very hard,”*
**Durability**4%
*“unfortunately a few days later it has crumbled away”*
**Adhesion/Stickiness**4%
*“no adhesion”*
**Weight Heavy**4%
*“The box can be very heavy”*
**Leak-Proof**4%
*“The plastic tub was cracked and leaking, it is still usable”*
**Color**4%
*“Not grey as stated on the tub”*
**Material Quality**3%
*“The cement was rubbish it was difficult to flow out of the tube using a gun”*
### **Top return reasons **
**Functionality-Overall**15%
**Leak-Proof**14%
**Color**12%
**Defective Material/Parts**9%
**Advertised Vs Actual Product**7%
**Ease Of Use**6%
**Material Quality**6%
**Size-Overall**5%
**Compatibility-Overall**4%
**Value For Money**3%
## **Common questions**
- **Is concrete profitable to sell on Amazon United Kingdom?**
- The niche generates £83K/yr across 19 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +58.0%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the concrete niche?**
- 11 brands and 49 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in concrete?**
- Top complaints mined from reviews: Value For Money, Ease Of Use, Quality-Overall. The return rate is 0.3%.
- **When does demand for concrete peak?**
- Demand peaks in Mar; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the concrete niche?**
- Listings span £3.77–£23.37; the average listing price is £11.27 (sweet spot $15–$100). The average incumbent carries 2,251 reviews — the moat a new listing must climb.
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