---
title: "Trend — coal - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/coal/trend"
last_updated: "2026-07-31T08:32:58.542Z"
locale: en
meta:
  description: "Niche score 59/100 · £211K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £211K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — coal - Flapen"
---

# **coal**

**Worth a look**

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 41Growth 4Conversion 72Competition 76Returns 99Price range 63Avg price 75Brand share 79Review moat 65Quality gap 58

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****39%**

top-5 click share — an open shelf

**Avg price**

**Great****£14.96**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****6.7%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****893.26**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****£2.48–£35.90**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£211K**

£211K/yr · 212K searches

**Growth**

**Bad****-41.7%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")