---
title: "Products — charcoal - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/charcoal/products"
last_updated: "2026-07-31T08:40:25.253Z"
locale: en
meta:
  description: "Niche score 74/100 · £1.2M/yr market · 998K searches/yr · £15.19 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:description": "Niche score 74/100 · £1.2M/yr market · 998K searches/yr · £15.19 avg price. Clears our launch bar. Data updated Jul 2026."
  "og:title": "Products — charcoal - Flapen"
---

# **charcoal**

**Launch it**

A $1.2M/yr market growing +231.6% this quarter with returns at 0.0% — clears our launch bar.

Market size 80Growth 98Conversion 77Competition 57Returns 100Price range 63Avg price 75Brand share 56Review moat 61Quality gap 55

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Growth**

**Incredible****+231.6%**

90-day search growth — must beat 0% to launch

**Market size**

**Great****£1.2M**

£1.2M/yr · 998K searches

**Conversion**

**Great****7.6%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****£15.19**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£7.64–£27.59**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****1,050.96**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****51%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")