---
title: "Butyl Tape — £36K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/butyl-tape"
last_updated: "2026-07-31T09:20:41.224Z"
locale: en
meta:
description: "Niche score 40/100 · £36K/yr market · 74K searches/yr · £8.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · £36K/yr market · 74K searches/yr · £8.53 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Butyl Tape — £36K/yr Amazon UK Niche (2026) - Flapen"
---
# **butyl tape**
**Skip it**
A small market ($36K/yr) — this niche doesn't clear our bar today.
Market size 9Growth 17Conversion 64Competition 46Returns 91Price range 19Avg price 24Brand share 38Review moat 31Quality gap 63
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Good****5.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****83%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****3,387.3**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Bad****£8.53**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£4.70–£17.34**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-15.4%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£36K**
£36K/yr · 74K searches
According to Flapen's Amazon United Kingdom niche tracking, butyl tape is a £36K/yr Amazon United Kingdom market (74K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 40/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **butyl tape market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **£43K–£51K**
- units × avg price
- **Conversion rate**
- **5.6%**
- **Avg BSR**
- **#20**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **3.9%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **170 days**
## **Competition & brand share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**15 **▼falling
**Sellers**
**51**
**Top-5 brand share**
**83%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 97%
**Open market**
**13%**
- QWORK25% - IONCAT20% - LLPT14% - Target Control13% - TAPEBEAR11% - KITHIOM4% - Open — no brand owns it (9 brands, 13%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.4% search growth over the last 90 days.
2K2KSpike '24Spike '25Prime Day '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/uk/diy-tools/butyl-tape/trend)
## **Top butyl tape search terms**
- **butyl tape**46K/yr-8.9%5.0% conv. - **butyl tape waterproof**22K/yr-20.2%5.0% conv. - **butyl sealant tape**5K/yr-45.1%6.4% conv. [**All search terms **](https://flapen.com/research/uk/diy-tools/butyl-tape/search-terms)
## **Top butyl tape products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£2K10%£4K15%£5K20%£7K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**QWORK 1 Piece Butyl sealant Tape 9.5mm Diameter x 13ft Black Butyl sealant Rubber for Automotive Truck Headlight Window Door Windshield**QWORK**£5.83**4.7★982 rev](https://www.amazon.co.uk/dp/B09W5SXFXG) [2**Target Control Butyl Tape Waterproof | 5M X 100MM | Heavy Duty Roofing & Roof Felt Repair Tape Silver Flashing Sealing Tape for Outdoor Roof Shed & Gutter Repairs**Target Control**£9.09**4.3★671 rev](https://www.amazon.co.uk/dp/B0D4FGP5RZ) [3**Butyl Tape Waterproof for Leaks Roof Sealant Tape for Leak Repair Patch and Seal Tape for Roof Window Glass Silicon and Pipe Sealing Aluminium Foil Tape Silver 100 MM X 5 M**IONCAT**£8.39**4.5★80 rev](https://www.amazon.co.uk/dp/B0G4W4VMNS) [4**TAPEBEAR Butyl Tape for Roof and Leak Repair Waterproof Sealing Tape Silver Aluminum Tape for RV Repair Window Glass Silicone & EDPM Patching and Pipe Sealing 2inch x16feet**TAPEBEAR**£7.96**4.2★2,871 rev](https://www.amazon.co.uk/dp/B0B2D9CHK3) [5**Butyl Tape Waterproof for Leaks Roof Sealant Tape for Leak Repair Patch and Seal Tape for Roof Window Glass Silicon and Pipe Sealing Aluminium Foil Tape Silver 50 MM X 5 M**IONCAT**£6.68**4.5★80 rev](https://www.amazon.co.uk/dp/B0G4W2S1N5)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Butyl Tape Waterproof for Leaks Roof Sealant Tape for Leak Repair Patch and Seal Tape for Roof Window Glass Silicon and Pipe Sealing Aluminium Foil Tape Silver 100 MM X 5 M**IONCAT**£8.39**80 rev7mo ago](https://www.amazon.co.uk/dp/B0G4W4VMNS) [**Butyl Tape Waterproof for Leaks Roof Sealant Tape for Leak Repair Patch and Seal Tape for Roof Window Glass Silicon and Pipe Sealing Aluminium Foil Tape Silver 50 MM X 5 M**IONCAT**£6.68**80 rev7mo ago](https://www.amazon.co.uk/dp/B0G4W2S1N5) [**Butyl Tape - Waterproof Sealing Tape Heavy Duty Silver Flashing Aluminum Foil Tape for Leak Patching RV Repair Window Roofing Glass & EDPM Roof Leak Patching Boat and Pipe Sealing(5cm x 5m)**KITHIOM**£5.32**35 rev10mo ago](https://www.amazon.co.uk/dp/B0FDKDY5WC) [**Xtremeauto Mastic Sealing Strip for Caravans & Motorhomes 5M Off White Weatherproof Sealant for Overlap Joints Awning Rails Roof Lights Vents & Trims Durable & Easy to Apply (19MM)**Xtremeauto**£8.23**89 rev1y ago](https://www.amazon.co.uk/dp/B0F7RS8YBG) [**QWORK 1 Piece Butyl sealant Tape 6mm Diameter x 19.6ft Black Butyl sealant Rubber for Automotive Truck Headlight Window Door Windshield**QWORK**£5.77**982 rev1y ago](https://www.amazon.co.uk/dp/B0DY1BDHXY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Butyl Tape Waterproof for Leaks Roof Sealant Tape for Leak Repair Patch and Seal Tape for Roof Window Glass Silicon and Pipe Sealing Aluminium Foil Tape Silver 100 MM X 5 M**IONCAT**£8.39**4.5★**▲ 249%**](https://www.amazon.co.uk/dp/B0G4W4VMNS) [**LLPT Butyl Seal Putty Tape | 2 Packs Black | 3MM Thick x 19MM Wide x 10M Long | Water Tight Seal Butyl Tape | for Leak Proof RV Repair Window Glass Boat Sealing EPDM Roof Patching (BST342)**LLPT**£17.34**4.5★**▲ 233%**](https://www.amazon.co.uk/dp/B0BW37Q4ND) [**Butyl Tape Waterproof for Leaks Roof Sealant Tape for Leak Repair Patch and Seal Tape for Roof Window Glass Silicon and Pipe Sealing Aluminium Foil Tape Silver 50 MM X 5 M**IONCAT**£6.68**4.5★**▲ 134%**](https://www.amazon.co.uk/dp/B0G4W2S1N5) [**Xtremeauto Mastic Sealing Strip for Caravans & Motorhomes 5M Off White Weatherproof Sealant for Overlap Joints Awning Rails Roof Lights Vents & Trims Durable & Easy to Apply (19MM)**Xtremeauto**£8.23**4.4★**▲ 132%**](https://www.amazon.co.uk/dp/B0F7RS8YBG) [**QWORK 1 Piece Butyl sealant Tape 6mm Diameter x 19.6ft Black Butyl sealant Rubber for Automotive Truck Headlight Window Door Windshield**QWORK**£5.77**4.7★**▲ 61%**](https://www.amazon.co.uk/dp/B0DY1BDHXY)
**~~View all trending →~~**
## **What buyers say about butyl tape**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Adhesion/Stickiness**23%
*“very sticky”*
**Quality-Overall**13%
*“Very good quality used this on my conservatory the size was good easy to cut”*
**Advertised Vs Actual Product**10%
*“As advertised”*
**Leak-Proof**9%
*“perfect for dealing with leaks”*
**Ease Of Use**6%
*“Easy to use”*
**Value For Money**6%
*“Great value”*
**Water Resistance**5%
*“It is waterproof”*
**Efficiency**4%
*“Seems to work effectively”*
**Strength**3%
*“Strong”*
**Durability**2%
*“Strong and durable”*
### **What buyers complain about **
**Adhesion/Stickiness**39%
*“Not sticky enough”*
**Leak-Proof**10%
*“Is not suitable for leaks”*
**Water Resistance**8%
*“Keeps coming off not water proof”*
**Functionality-Overall**7%
*“Did not work”*
**Value For Money**4%
*“not worth it”*
**Ease Of Use**3%
*“Theres no way to use it”*
**Quality-Overall**3%
*“Poor lasting quality”*
**Ease Of Cleaning**2%
*“I have always used sponge tape for hob installs, and every time, all they did was soak up oil and grease and proved impossible to clean, which is why I looked at Butyl tape after using it on other applications”*
**Advertised Vs Actual Product**2%
*“total waste of time didnt do job as said in advert”*
**Thickness**1%
*“just don't expect a thick butyl rubber glue it's good for small or weak jobs”*
### **Top return reasons **
**Adhesion/Stickiness**41%
**Functionality-Overall**8%
**Leak-Proof**7%
**Size-Overall**6%
**Color**6%
**Advertised Vs Actual Product**5%
**Defective Material/Parts**4%
**Compatibility-Overall**4%
**Quality-Overall**3%
**Thickness**3%
## **Common questions**
- **Is butyl tape profitable to sell on Amazon United Kingdom?**
- The niche generates £36K/yr across 23 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Skip it (40/100).
- **How competitive is the butyl tape niche?**
- 15 brands and 51 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 83% of demand.
- **What do buyers complain about in butyl tape?**
- Top complaints mined from reviews: Adhesion/Stickiness, Leak-Proof, Water Resistance. The return rate is 1.2%.
- **When does demand for butyl tape peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the butyl tape niche?**
- Listings span £4.70–£17.34; the average listing price is £8.53 (sweet spot $15–$100). The average incumbent carries 3,387 reviews — the moat a new listing must climb.
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