---
title: "Bowls Measure — £40K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/bowls-measure"
last_updated: "2026-07-31T08:04:02.879Z"
locale: en
meta:
description: "Niche score 62/100 · £40K/yr market · 41K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 62/100 · £40K/yr market · 41K searches/yr. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bowls Measure — £40K/yr Amazon UK Niche (2026) - Flapen"
---
# **bowls measure**
**Worth a look**
Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 10Growth 97Conversion 60Competition 64Returns 99Price range 93Avg price 85Brand share 12Review moat 91Quality gap 58
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Growth**
**Incredible****+167.5%**
90-day search growth — must beat 0% to launch
**Price range**
**Great****£14.05–£55.86**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****185.13**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Great****£18.86**
avg listing price — sweet spot $15–$100
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****5.2%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Market size**
**Bad****£40K**
£40K/yr · 41K searches
**Signals**[** Trending**](https://flapen.com/research/niches?market=uk&signal=trending "Search growth > 100% (90d)")
According to Flapen's Amazon United Kingdom niche tracking, bowls measure is a £40K/yr Amazon United Kingdom market (41K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 62/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bowls measure market data**
- **Units sold / yr**
- **2K–3K**
- avg 0–100/product
- **Revenue / yr**
- **£38K–£47K**
- units × avg price
- **Conversion rate**
- **5.2%**
- **Avg BSR**
- **#90**
- **Page quality**
- **0%**
- **Prime**
- **70%**
- **Sponsored**
- **9%**
- **Out of stock**
- **1.9%**
- **Avg brand age**
- **67 months**
- **Avg seller age**
- **197 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **—flat
**Sellers**
**9**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 97%
**Open market**
**3%**
- Drakes Pride59% - Taylor Bowls15% - DRAKES PRIDE MEASURE9% - Thomas Taylor8% - Henselite3% - Yoga Design Lab2% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +167.5% search growth over the last 90 days.
2K1KHoliday '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.9×
[**Open Trend **](https://flapen.com/research/uk/diy-tools/bowls-measure/trend)
## **Top bowls measure search terms**
- **lawn bowls measure**14K/yr+189.7%3.8% conv. - **bowls measure**13K/yr+235.7%5.0% conv. - **bowls measure string**7K/yr+89.1%6.1% conv. - **bowls measuring tape**3K/yr+81.8%5.8% conv. - **lawn bowls measure tape**3K/yr+306.7%5.7% conv. [**All search terms **](https://flapen.com/research/uk/diy-tools/bowls-measure/search-terms)
## **Top bowls measure products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£1K6%£2K9%£4K12%£5K101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TAYLOR 11FT TOURNAMENT TX BOWLS MEASURE IN (BLACK)**Taylor Bowls**£16.91**4.2★91 rev](https://www.amazon.co.uk/dp/B07G8HZTL3) [2**Drakes Pride Supalock Gold bowls measure - aqua**Drakes Pride**£18.55**4.6★533 rev](https://www.amazon.co.uk/dp/B0056LQHZU) [3**Drakes Pride Drakelock Measure - Yellow**Drakes Pride**£14.06**4.1★147 rev](https://www.amazon.co.uk/dp/B005MI2I2S) [4**Drakes Pride Drakelock Measure**Drakes Pride**£14.70**4.2★159 rev](https://www.amazon.co.uk/dp/B005MI3CI2) [5**Taylor 11ft Black Tournament Bowls Measure with Belt Clip and Calipers by Thomas Taylor Bowls Ltd**Thomas Taylor**£15.16**4.2★120 rev](https://www.amazon.co.uk/dp/B01LFL62V8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**CorM-5.5-Natural Balance**Yoga Design Lab**£55.86**358 rev1y ago](https://www.amazon.co.uk/dp/B0DZQ5GSJR) [**ibowl Drakes Pride Drakelock Bowls Measure - Blue**ibowl**£14.87**16 rev2y ago](https://www.amazon.co.uk/dp/B0CN1WXR1S) [**Henselite Clubhawk Gold ABS 9ft String Bowls Measure (Royal Blue)**Henselite**£19.15**36 rev6y ago](https://www.amazon.co.uk/dp/B083Z9V4MK) [**DRAKES PRIDE PURPLE 9FT SUPALOCK GOLD STRING MEASURE**DRAKES PRIDE MEASURE**£18.05**186 rev6y ago](https://www.amazon.co.uk/dp/B07Y88PBGB) [**DRAKES PRIDE PURPLE 10FT DRAKELOCK STEEL BOWLS TAPES/MEASURE**DRAKES PRIDE MEASURE**£14.71**172 rev6y ago](https://www.amazon.co.uk/dp/B07Y8DK2JK)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**CorM-5.5-Natural Balance**Yoga Design Lab**£55.86**4.5★**▲ 127%**](https://www.amazon.co.uk/dp/B0DZQ5GSJR) [**TAYLOR 11FT TOURNAMENT TX BOWLS MEASURE IN (BLACK)**Taylor Bowls**£16.91**4.2★**▲ 64%**](https://www.amazon.co.uk/dp/B07G8HZTL3) [**Drakes Pride BLUE 9FT SUPALOCK GOLD STRING MEASURE**Drakes Pride**£18.89**4.6★**▲ 36%**](https://www.amazon.co.uk/dp/B01ITA56UG) [**Drakes Pride Rinklock 12ft String Measure with belt Clip and Calipers - Maroon by Drakes Pride**Drakes Pride**£18.83**4.2★**▲ 34%**](https://www.amazon.co.uk/dp/B01LE3KWAE) [**Drakes Pride Drakelock Measure**Drakes Pride**£14.70**4.2★**▲ 23%**](https://www.amazon.co.uk/dp/B005MI3CI2)
**~~View all trending →~~**
## **What buyers say about bowls measure**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**21%
*“Good for the price”*
**Size-Overall**15%
*“A good measure for outdoor and indoor bowls”*
**Advertised Vs Actual Product**15%
*“Does the job”*
**Quality-Overall**14%
*“Good quality measures”*
**Efficiency**12%
*“Works well”*
**Ease Of Use**9%
*“Easy to use”*
**Compatibility-Overall**3%
*“Very good used it alot in matches”*
**Durability**2%
*“hopefully will last”*
**Strength**2%
*“Looks quite sturdy although not used for any length of time yet”*
### **What buyers complain about **
**Quality-Overall**28%
*“Poor quality”*
**Value For Money**13%
*“Feels a little expensive”*
**Strength**11%
*“Cheap and flimsy”*
**Functionality-Overall**11%
*“Not working”*
**Ease Of Use**9%
*“Overall not the best thing to use”*
**Adhesion/Stickiness**6%
*“Very stiff and sticky action when pulling out and returning the line”*
**Durability**6%
*“Broke after using three times”*
### **Top return reasons **
**Size-Overall**13%
**Adhesion/Stickiness**13%
**Strap/String Quality**11%
**Defective Material/Parts**9%
**Color**9%
**Functionality-Overall**9%
**Ease Of Use**5%
**Measurement/Reading Accuracy**5%
**Range**4%
**Certifications**4%
## **Common questions**
- **Is bowls measure profitable to sell on Amazon United Kingdom?**
- The niche generates £40K/yr across 23 tracked products. 90-day search growth is +167.5%. Flapen's verdict: Worth a look (62/100).
- **How competitive is the bowls measure niche?**
- 8 brands and 9 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in bowls measure?**
- Top complaints mined from reviews: Quality-Overall, Value For Money, Strength. The return rate is 0.1%.
- **When does demand for bowls measure peak?**
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 3.9× the quietest.
- **What does it cost to enter the bowls measure niche?**
- Listings span £14.05–£55.86; the average listing price is £18.86 (sweet spot $15–$100). The average incumbent carries 185 reviews — the moat a new listing must climb.
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