---
title: "Trend — bathroom night light - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/bathroom-night-light/trend"
last_updated: "2026-07-31T10:00:37.003Z"
locale: en
meta:
  description: "Niche score 43/100 · £58K/yr market · 79K searches/yr · £37.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 43/100 · £58K/yr market · 79K searches/yr · £37.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Trend — bathroom night light - Flapen"
---

# **bathroom night light**

**Skip it**

Soft demand (-25.4% this quarter) — this niche doesn't clear our bar today.

Market size 14Growth 12Conversion 24Competition 65Returns 67Price range 69Avg price 95Brand share 35Review moat 46Quality gap 58

**Avg price**

**Incredible****£37.46**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£5.58–£128.49**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Returns**

**Good****2.3%**

return rate — above 5% kills the launch gate

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Okay****1,900.1**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****1.9%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****£58K**

£58K/yr · 79K searches

**Growth**

**Bad****-25.4%**

90-day search growth — must beat 0% to launch