---
title: "Bath Waste — £54K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/diy-tools/bath-waste"
last_updated: "2026-07-31T07:57:53.474Z"
locale: en
meta:
description: "Niche score 50/100 · £54K/yr market · 82K searches/yr · £15.02 avg price. Soft demand (-26.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · £54K/yr market · 82K searches/yr · £15.02 avg price. Soft demand (-26.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Bath Waste — £54K/yr Amazon UK Niche (2026) - Flapen"
---
# **bath waste**
**Worth a look**
Shows a thin review moat (232 avg reviews), but soft demand (-26.0% this quarter) keeps it on the watch list.
Market size 13Growth 12Conversion 53Competition 70Returns 32Price range 55Avg price 75Brand share 81Review moat 88Quality gap 82
**Review moat**
**Great****232.26**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Great****4.2★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Great****54%**
top-5 brand share — no brand owns this niche
**Avg price**
**Great****£15.02**
avg listing price — sweet spot $15–$100
**Competition**
**Good****43%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Good****£3.88–£28.84**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.3%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Okay****4.4%**
return rate — above 5% kills the launch gate
**Market size**
**Bad****£54K**
£54K/yr · 82K searches
**Growth**
**Bad****-26.0%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United Kingdom niche tracking, bath waste is a £54K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 54% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 22, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **bath waste market data**
- **Units sold / yr**
- **3K–4K**
- avg 0–100/product
- **Revenue / yr**
- **£45K–£60K**
- units × avg price
- **Conversion rate**
- **4.3%**
- **Avg BSR**
- **#284**
- **Page quality**
- **0%**
- **Prime**
- **91%**
- **Sponsored**
- **85%**
- **Out of stock**
- **5.9%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **186 days**
## **Competition & brand share**
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**30 **▼falling
**Sellers**
**44**
**Top-5 brand share**
**54%**
Top 20: 91%
**Top-5 click share**
**43%**
Top 20: 86%
**Open market**
**41%**
- UltraByEasyPeasyStore13% - Deva12% - Hulthor12% - XIFIRY11% - Geberit7% - Hapilife5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -26.0% search growth over the last 90 days.
2K2KSpike '24Black Friday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/uk/diy-tools/bath-waste/trend)
## **Top bath waste search terms**
- **bath waste and overflow kit**22K/yr-20.1%5.7% conv. - **bath waste**19K/yr-32.3%3.4% conv. - **bath drain**6K/yr-20.7%3.4% conv. - **bath overflow**6K/yr-40.6%2.2% conv. - **bath overflow replacement**6K/yr+14.1%4.0% conv. - **bath waste and overflow**7K/yr-39.7%3.6% conv. - **bath drain replacement**5K/yr-15.0%2.8% conv. - **pop up bath waste**4K/yr-26.8%3.9% conv. - **bath waste plug**3K/yr-27.9%1.7% conv. - **bath pop up waste**3K/yr-30.0%7.2% conv. [**All search terms **](https://flapen.com/research/uk/diy-tools/bath-waste/search-terms)
## **Top bath waste products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£2K6%£3K9%£5K12%£6K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Deva FOV414 Plastic Bath Waste with Overflow and Plug Chrome Finish 1-1/2**Deva**£8.31**4.3★762 rev](https://www.amazon.co.uk/dp/B00C51BNZI) [2**Chrome Bath Waste with Overflow & Chrome Pop Up Waste**XIFIRY**£19.93**4.4★1,456 rev](https://www.amazon.co.uk/dp/B07JGBNJKB) [3**Ultra Chrome Click Clack Bath Waste & Overflow Kit 1.5 Inch Pop-Up Drain with ABS Piping Slotted/Unslotted Easy Install for Freestanding & Standard Baths**UltraByEasyPeasyStore**£11.81**2.6★14 rev](https://www.amazon.co.uk/dp/B0BVHZ2JG3) [4**e-Plumb 10903P Plug and Chain Bath Waste Chrome**Geberit**£7.75**4.3★368 rev](https://www.amazon.co.uk/dp/B00GY8NZCW) [5**Hulthor Bath Waste & Overflow Kit Universal 1.5 Click Clack Plug Set with Pop-Up Mechanism Compatible with Standard UK Bathtubs (Chrome)**Hulthor**£18.40**4.0★48 rev](https://www.amazon.co.uk/dp/B0FBLDGR3R)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Hapilife Bath Waste and Overflow Kit - Chrome Bath pop up Waste Stainless Steel Click Clack Bathtub Plug with Overflow UK Standard G1 1/2 Easy Installation**Hapilife**£17.75**5 rev3mo ago](https://www.amazon.co.uk/dp/B0GX1YGVHC) [**Xendywasher Bath Waste with Overflow & Chrome Pop Up Waste (Black and Chrome)**xendy washer**£18.24**5 rev4mo ago](https://www.amazon.co.uk/dp/B0GRXRTG9D) [**2 Pack Stainless Steel Overflow Drain Cover 2.76in/70mm Sink Drainer Plug Hair Catcher Bathtub Hole Cover with Screws Drain Filter Stopper for Hair and Food Debris**Maobeez**£3.88**9 rev7mo ago](https://www.amazon.co.uk/dp/B0G51CQGVQ) [**Bath Combined Waste with Overflow and Parking Plug - Chrome Finish with Chain & Plug System**Xcel Home**£12.45**1 rev8mo ago](https://www.amazon.co.uk/dp/B0FY9T7MQJ) [**Wjelet Bath Waste And Overflow Kit Upgraded Chrome Pop Up Bath Waste Drain System Easy To Install for Bathtubs Bathroom Drainage Parts**Wjelet**£15.85**3 rev8mo ago](https://www.amazon.co.uk/dp/B0FY15ZXBR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Xendywasher Bath Waste with Overflow & Chrome Pop Up Waste (Black and Chrome)**xendy washer**£18.24**4.4★**▲ 350%**](https://www.amazon.co.uk/dp/B0GRXRTG9D) [**Hapilife Bath Waste and Overflow Kit - Chrome Bath pop up Waste Stainless Steel Click Clack Bathtub Plug with Overflow UK Standard G1 1/2 Easy Installation**Hapilife**£17.75**5.0★**▲ 349%**](https://www.amazon.co.uk/dp/B0GX1YGVHC) [**2 Pack Stainless Steel Overflow Drain Cover 2.76in/70mm Sink Drainer Plug Hair Catcher Bathtub Hole Cover with Screws Drain Filter Stopper for Hair and Food Debris**Maobeez**£3.88**4.5★**▲ 266%**](https://www.amazon.co.uk/dp/B0G51CQGVQ) [**Bath Combined Waste with Overflow and Parking Plug - Chrome Finish with Chain & Plug System**Xcel Home**£12.45**5.0★**▲ 195%**](https://www.amazon.co.uk/dp/B0FY9T7MQJ) [**Hulthor Bath Waste & Overflow Kit Universal 1.5 Click Clack Plug Set with Pop-Up Mechanism Compatible with Standard UK Bathtubs (Black)**Hulthor**£19.12**4.0★**▲ 170%**](https://www.amazon.co.uk/dp/B0FBLDZB2L)
**~~View all trending →~~**
## **What buyers say about bath waste**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Size-Overall**22%
*“Fits perfect”*
**Quality-Overall**22%
*“This sink plug is excellent quality and looks good and is super easy to install, just adjust the screw on the bottom to the required height”*
**Value For Money**11%
*“for the price they are a reasonable costing replacement”*
**Advertised Vs Actual Product**7%
*“as advertised”*
**Assembly/Installation**7%
*“Affordable anyone can install”*
**Efficiency**5%
*“Does the job perfectly”*
**Leak-Proof**5%
*“Easy installation and no leaking”*
**Ease Of Use**2%
*“Really easy”*
**Rusts/Corrodes**2%
*“This replacement seems identical to the original which corroded over seven or eight years so I guess it will do the same”*
**Shape/Style**2%
*“Hot style”*
### **What buyers complain about **
**Leak-Proof**17%
*“Leaking pipe”*
**Size-Overall**14%
*“Does not fit UK standard bath trap”*
**Quality-Overall**11%
*“Poor quality fittings”*
**Durability**7%
*“Broke after 10 days after the return window”*
**Material Quality**6%
*“Cheap materials”*
**Paint Quality**5%
*“Chipping black paint”*
**Advertised Vs Actual Product**5%
*“Does not fit as described”*
**Thickness**4%
*“As the plastic is very thin”*
**Mechanism Issues**3%
*“there is not enough friction to hold it up”*
**Rusts/Corrodes**3%
*“Went rusty in 3 months”*
### **Top return reasons **
**Size-Overall**65%
**Compatibility-Overall**8%
**Quality-Overall**4%
**Functionality-Overall**3%
**Defective Material/Parts**3%
**Leak-Proof**2%
**Advertised Vs Actual Product**2%
**Socket/Port/Plug**2%
**Mechanism Issues**1%
**Thickness**1%
## **Common questions**
- **Is bath waste profitable to sell on Amazon United Kingdom?**
- The niche generates £54K/yr across 34 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -26.0%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the bath waste niche?**
- 30 brands and 44 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 54% of demand.
- **What do buyers complain about in bath waste?**
- Top complaints mined from reviews: Leak-Proof, Size-Overall, Quality-Overall. The return rate is 4.4%.
- **When does demand for bath waste peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the bath waste niche?**
- Listings span £3.88–£28.84; the average listing price is £15.02 (sweet spot $15–$100). The average incumbent carries 232 reviews — the moat a new listing must climb.
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