---
title: "Pdu — £40K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/computers-accessories/pdu"
last_updated: "2026-07-31T11:44:54.799Z"
locale: en
meta:
description: "Niche score 50/100 · £40K/yr market · 31K searches/yr · £26.61 avg price. A small market ($40K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · £40K/yr market · 31K searches/yr · £26.61 avg price. A small market ($40K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Pdu — £40K/yr Amazon UK Niche (2026) - Flapen"
---
# **pdu**
**Worth a look**
Shows low returns (0.9%), but a small market ($40K/yr) keeps it on the watch list.
Market size 10Growth 18Conversion 57Competition 63Returns 95Price range 95Avg price 95Brand share 39Review moat 93Quality gap 37
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****£26.61**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****£15.46–£75.10**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Great****148.65**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Good****4.8%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Okay****82%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-14.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****£40K**
£40K/yr · 31K searches
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=uk&signal=low_review_barrier "Top brand's reviews < 500")
According to Flapen's Amazon United Kingdom niche tracking, pdu is a £40K/yr Amazon United Kingdom market (31K searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pdu market data**
- **Units sold / yr**
- **2K–2K**
- avg 0–100/product
- **Revenue / yr**
- **£40K–£53K**
- units × avg price
- **Conversion rate**
- **4.8%**
- **Avg BSR**
- **#413**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **91%**
- **Out of stock**
- **6.5%**
- **Avg brand age**
- **62 months**
- **Avg seller age**
- **208 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▲rising
**Sellers**
**27**
**Top-5 brand share**
**82%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 87%
**Open market**
**14%**
- kenable22% - Dynamode21% - Tecmojo17% - HANNELORE13% - ElecVoztile8% - Pyle4% - Open — no brand owns it (8 brands, 14%)
## **Demand**
Weekly Amazon search volume, last 33 weeks — -14.6% search growth over the last 90 days.
800600Spike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jul '26
[**Open Trend **](https://flapen.com/research/uk/computers-accessories/pdu/trend)
## **Top pdu search terms**
- **pdu**13K/yr-21.7%3.1% conv. - **rack mount power strip**6K/yr-14.9%3.9% conv. - **pdu rack mount**4K/yr+8.3%6.4% conv. - **rack pdu**4K/yr-3.5%5.1% conv. - **rack power strip**3K/yr-19.5%4.6% conv. [**All search terms **](https://flapen.com/research/uk/computers-accessories/pdu/search-terms)
## **Top pdu products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%£2K8%£3K12%£5K16%£6K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Tecmojo 6 Way 19 Rack Mount PDU 13A Switched Power distribution Unit Wall Mountable Surge Protection Aluminum Alloy With UK Plug 2M Cable**Tecmojo**£23.59**4.8★33 rev](https://www.amazon.co.uk/dp/B0DBR91WB8) [2**kenable PDU 6 Way UK Sockets Horizontal Power Distribution Unit with C14 IEC Plug 13A 1.8m Cable Without Surge Protection Black**kenable**£18.78**4.7★98 rev](https://www.amazon.co.uk/dp/B00X8F8DS0) [3**Dynamode 6 Way PDU Extension Lead- 13A Multi Plug Switched Power Distribution Unit (PDU) Rack Mount Charging Station with 1.8 M Cable for Home Office 19 Inch PDU Server Cabinet with Surge Protection**Dynamode**£22.41**4.6★855 rev](https://www.amazon.co.uk/dp/B0080OISQQ) [4**Surge Protected Extension Lead 3M HANNELORE 7 Way Power Strip with Switch Power Distribution Unit PDU Rack Mount Power Strip 13Amp Multi Plug Extension Sockets for Home Office and Industrial Use**HANNELORE**£22.75**4.5★92 rev](https://www.amazon.co.uk/dp/B0C2VPQDVK) [5**ElecVoztile 7 Way Rack Mount PDU Power Strip 13A Rear Sockets**ElecVoztile**£24.62**4.0★22 rev](https://www.amazon.co.uk/dp/B0F7RMNBY7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**7 Way Power Strip with Switch 13A Heavy Duty Extension Lead Metal Housing PDU with Surge Protection & Adjustable 180 Mounting Bracket Ideal for 19in Rack Workshop Office & Home Use**Alpheus**£22.19**8 rev3mo ago](https://www.amazon.co.uk/dp/B0GTPY8GLM) [**7 Way Extension Lead Surge Protection with Switch Wall Rack Mounted Power Strip for 19-inch Rack Office Workshop and Industrial Use Metal Housing 180 Mounting Bracket 1.8M Cable Black**HANNELORE**£22.49**10 rev4mo ago](https://www.amazon.co.uk/dp/B0GS5FZLLF) [**ElecVoztile 7 Way Rack Mount PDU Power Strip 13A Rear Sockets**ElecVoztile**£24.62**22 rev11mo ago](https://www.amazon.co.uk/dp/B0F7RMNBY7) [**Pyle Rack Mount Power Strip 6 Outlet PDU 1U 13A Surge Protected Extension Lead for Server Rack Studio Home and Office**Pyle**£52.07**9 rev1y ago](https://www.amazon.co.uk/dp/B0F8P9285S) [**Pyle Pdu Rack Mount 15-Outlet 1U Rack Mount Power Strip with USB Charging Port PDU Power Distribution Unit Ground Lift Circuit Breaker Front and Rear Outlets Home Upgrades**Pyle**£73.03**9 rev1y ago](https://www.amazon.co.uk/dp/B0F8P51L8D)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**7 Way Extension Lead Surge Protection with Switch Wall Rack Mounted Power Strip for 19-inch Rack Office Workshop and Industrial Use Metal Housing 180 Mounting Bracket 1.8M Cable Black**HANNELORE**£22.49**4.3★**▲ 319%**](https://www.amazon.co.uk/dp/B0GS5FZLLF) [**7 Way Power Strip with Switch 13A Heavy Duty Extension Lead Metal Housing PDU with Surge Protection & Adjustable 180 Mounting Bracket Ideal for 19in Rack Workshop Office & Home Use**Alpheus**£22.19**4.8★**▲ 318%**](https://www.amazon.co.uk/dp/B0GTPY8GLM) [**kenable 1U Rack Mount PDU 8 Way Power Distribution Unit C14 Inlet to C13 Sockets 19 Inch Horizontal 10A 2500W Black Aluminium Without Surge Protection**kenable**£19.51**4.6★**▲ 126%**](https://www.amazon.co.uk/dp/B0BDXP2Z2V) [**Tecmojo 6 Way 19 Rack Mount PDU 13A Switched Power distribution Unit Wall Mountable Surge Protection Aluminum Alloy With UK Plug 2M Cable**Tecmojo**£23.59**4.8★**▲ 120%**](https://www.amazon.co.uk/dp/B0DBR91WB8) [**kenable PDU Power Distribution Unit 8 Way C13 Sockets with C14 IEC 19 Inch Rack Mount Horizontal 1U 1.8m Lead 2500W 10A Black**kenable**£20.71**4.8★**▲ 95%**](https://www.amazon.co.uk/dp/B00X8F8A0G)
**~~View all trending →~~**
## **What buyers say about pdu**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**19%
*“Good quality”*
**Value For Money**11%
*“Worth the price”*
**Size-Overall**11%
*“it fits lovely”*
**Advertised Vs Actual Product**10%
*“Works as expected”*
**Socket/Port/Plug**8%
*“Individual socket on/off, and surge protected”*
**Strength**7%
*“Very well built”*
**Durability**5%
*“seems durable”*
**Design-Overall**4%
*“Well built and tidy”*
**Flexibility**2%
*“Rugged, Flexible, and Perfect for Clean Cable Management”*
**Drop/Impact Protection**2%
*“Great way to protect the devices”*
### **What buyers complain about **
**Socket/Port/Plug**16%
*“Plugs do not fit properly in the slots”*
**Quality-Overall**16%
*“Only for the quality of the soldering I would have given this 5*”*
**Advertised Vs Actual Product**11%
*“false advertising”*
**Material Quality**5%
*“Cheap plastic”*
**Flexibility**5%
*“- The coiled cable might be too restrictive if you need a longer reach”*
**Design-Overall**4%
*“Mechanics poorly made”*
**Durability**4%
*“Didn't last long”*
**Defective Material/Parts**3%
*“The plastic cover over the on/off switch does not close”*
**Noise Level**2%
*“made a crackling noise when plugged in”*
**Size-Overall**1%
*“Tight fit”*
### **Top return reasons **
**Size-Overall**24%
**Socket/Port/Plug**15%
**Defective Material/Parts**8%
**Compatibility-Overall**5%
**Functionality-Overall**5%
**Drop/Impact Protection**4%
**Quality-Overall**4%
**Charging**3%
**Advertised Vs Actual Product**3%
**Color**2%
## **Common questions**
- **Is pdu profitable to sell on Amazon United Kingdom?**
- The niche generates £40K/yr across 34 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is -14.6%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the pdu niche?**
- 14 brands and 27 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 82% of demand.
- **What do buyers complain about in pdu?**
- Top complaints mined from reviews: Socket/Port/Plug, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.9%.
- **What does it cost to enter the pdu niche?**
- Listings span £15.46–£75.10; the average listing price is £26.61 (sweet spot $15–$100). The average incumbent carries 149 reviews — the moat a new listing must climb.
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