---
title: "Trend — hp 937 ink cartridges - Flapen"
canonical_url: "https://flapen.com/research/uk/computers-accessories/hp-937-ink-cartridges/trend"
last_updated: "2026-07-31T11:27:07.681Z"
locale: en
meta:
  description: "Niche score 51/100 · £499K/yr market · 43K searches/yr. A concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £499K/yr market · 43K searches/yr. A concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — hp 937 ink cartridges - Flapen"
---

# **hp 937 ink cartridges**

**Worth a look**

Shows low returns (0.3%), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.

Market size 60Growth 24Conversion 97Competition 0Returns 99Price range 95Avg price 85Brand share 0Review moat 91Quality gap 48

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****15.9%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Incredible****£19.52–£97.23**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Great****170.6**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****£73.56**

avg listing price — sweet spot $15–$100

**Market size**

**Good****£499K**

£499K/yr · 43K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-2.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")