---
title: "Search terms — apple usb c to lightning cable - Flapen"
canonical_url: "https://flapen.com/research/uk/computers-accessories/apple-usb-c-to-lightning-cable/search-terms"
last_updated: "2026-07-31T14:13:02.561Z"
locale: en
meta:
  description: "Niche score 51/100 · £279K/yr market · 201K searches/yr. A deep review moat (8,198 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £279K/yr market · 201K searches/yr. A deep review moat (8,198 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — apple usb c to lightning cable - Flapen"
---

# **apple usb c to lightning cable**

**Worth a look**

Shows searches that convert (12.3% search→purchase), but a deep review moat (8,198 avg reviews) keeps it on the watch list.

Market size 50Growth 56Conversion 95Competition 26Returns 94Price range 47Avg price 44Brand share 25Review moat 23Quality gap 38

**Conversion**

**Incredible****12.3%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****1.0%**

return rate — above 5% kills the launch gate

**Growth**

**Good****+29.4%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****£279K**

£279K/yr · 201K searches

**Price range**

**Okay****£5.86–£23.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****£11.31**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Competition**

**Okay****69%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Bad****90%**

top-5 brand share — brand-locked demand

**Review moat**

**Bad****8,198.06**

avg incumbent reviews — the moat a new listing must climb