---
title: "2m Iphone Charging Cable — £168K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/computers-accessories/2m-iphone-charging-cable"
last_updated: "2026-07-31T12:35:48.012Z"
locale: en
meta:
description: "Niche score 41/100 · £168K/yr market · 157K searches/yr · £5.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · £168K/yr market · 157K searches/yr · £5.71 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "2m Iphone Charging Cable — £168K/yr Amazon UK Niche (2026) - Flapen"
---
# **2m iphone charging cable**
**Skip it**
Prices mostly outside the sweet spot ($3.45–$8.27) — this niche doesn't clear our bar today.
Market size 35Growth 20Conversion 99Competition 18Returns 97Price range 0Avg price 16Brand share 31Review moat 11Quality gap 63
**Conversion**
**Incredible****18.8%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****£168K**
£168K/yr · 157K searches
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-9.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****78%**
top-5 click share — a locked-up shelf
**Avg price**
**Bad****£5.71**
avg listing price — sweet spot $15–$100
**Review moat**
**Bad****30,166.86**
avg incumbent reviews — the moat a new listing must climb
**Price range**
**Bad****£3.45–£8.27**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, 2m iphone charging cable is a £168K/yr Amazon United Kingdom market (157K searches/yr). The top 5 brands hold 86% of demand. Verdict: Skip it — 41/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **2m iphone charging cable market data**
- **Units sold / yr**
- **25K–30K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **£143K–£171K**
- units × avg price
- **Conversion rate**
- **18.8%**
- **Avg BSR**
- **#19**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **93%**
- **Out of stock**
- **9.1%**
- **Avg brand age**
- **33 months**
- **Avg seller age**
- **190 days**
## **Competition & brand share**
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▼falling
**Sellers**
**15**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**78%**
Top 20: 100%
**Open market**
**10%**
- Aioneus39% - Yosou29% - BSTOEM7% - TUMABER6% - RAVIAD5% - NIBIKIA4% - Open — no brand owns it (4 brands, 10%)
## **Demand & seasonality**
Weekly Amazon search volume, last 101 weeks — -9.2% search growth over the last 90 days.
5K3KPrime Day '25Spike '25 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/uk/computers-accessories/2m-iphone-charging-cable/trend)
## **Top 2m iphone charging cable search terms**
- **usb to lightning cable 2m**20K/yr+0.9%18.1% conv. - **2m iphone charging cable**28K/yr-29.5%14.2% conv. - **iphone charger 2m**13K/yr+12.6%9.3% conv. - **2m lightning cable**11K/yr-20.1%14.6% conv. - **iphone leads for charging 2m**10K/yr-0.7%12.3% conv. - **ipad charging cable 2m**7K/yr+7.9%7.6% conv. - **iphone cable 2m**11K/yr-34.4%14.1% conv. - **lightning cable 2m**9K/yr+8.9%11.6% conv. - **2m lightning cable for iphone**5K/yr+13.6%17.4% conv. - **2m charging cable**4K/yr+14.2%2.6% conv. [**All search terms **](https://flapen.com/research/uk/computers-accessories/2m-iphone-charging-cable/search-terms)
## **Top 2m iphone charging cable products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£17K20%£34K30%£50K40%£67K1001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 14 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**2Pack 2M iPhone Charger Cable MFi Certified Lightning Cable Fast Charging Braided iPhone Charger Fast Charge USB Charging Lead for Phone 14 13 12 11 Pro Max XS XR X 8 7 6 Plus 5 SE iPad and iPod**Yosou**£5.44**4.3★16,783 rev](https://www.amazon.co.uk/dp/B0D1MVVN5G) [2**Aioneus iPhone Charger Cable 2M MFi Certified Lightning Cable Fast Charging iPhone Charger Nylon USB iphone Charging Cable Lead for iPhone 14 13 12 11 Pro Max XS XR X 8 7 6 Plus 5 SE iPad**Aioneus**£3.48**4.3★13,792 rev](https://www.amazon.co.uk/dp/B0DK4MJRF3) [3**3Pack 2M iPhone Charger Cable Long iPhone Charging Cable MFi Certified Lightning Cable Fast Charging Cord Braided i Phone Charger Lead USB Cord for Phone 14 13 12 11 Pro Max XS XR 8 7 6 SE iPad**Aioneus**£5.90**4.5★17,419 rev](https://www.amazon.co.uk/dp/B0C53P8PXD) [4**2 Pack Apple MFi Certified iPhone Charger Cable 2m Apple Lightning to USB Cable Cord 2 metres Fast Charging A pple Phone Long Cable for iPhone13/12/12 mini/ 11/11Pro/Max/X/XS/XR/XS Max/8/7/6/iPad**TUMABER**£8.25**4.3★12,515 rev](https://www.amazon.co.uk/dp/B0949D8752) [5![iPhone Charger Cable 2 Pack 2M [Apple MFi Certified] Lightning Cable Fast Charging Cord High Speed Data Sync Apple Charger Cable for iPhone 14 13 12 11 Pro/Pro Max XR XS X 8 7 6 Plus](https://m.media-amazon.com/images/I/41qEbdLg4XL.jpg)**iPhone Charger Cable 2 Pack 2M \[Apple MFi Certified\] Lightning Cable Fast Charging Cord High Speed Data Sync Apple Charger Cable for iPhone 14 13 12 11 Pro/Pro Max XR XS X 8 7 6 Plus**NIBIKIA**£5.37**4.3★11,083 rev](https://www.amazon.co.uk/dp/B0F7R1GZSN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BSTOEM 2Pack for iPhone Charger Cable 2M+2M for Lightning to USB Cable MFi Certified Charging Lead for iPhone 14/13/12/11/Pro Max/XS/XR/8/7/6/Plus/5 SE for iPad(white)**BSTOEM**£7.11**62,348 rev2mo ago](https://www.amazon.co.uk/dp/B0H2GT6SP5) [**iPhone Charger Cable 2Pack for Lightning to USB Cable MFi Certified 1M+2M Charging Braided Lead for Apple iPhone 14 13 12 11 Pro Max/Pro XS XR X 8 7 6 Plus SE for iPad**BSTOEM**£5.25**62,348 rev2mo ago](https://www.amazon.co.uk/dp/B0H24VVDZ8) [![iPhone Charger Cable 2M [Apple MFi Certified] USB to Lightning Cable 2M USB iphone Charger cable Fast Charge iphone Charging Lead Wire for iPhone 14 13 12 11 Pro Max XS XR X SE 8 7 6 5 iPad iPod](https://m.media-amazon.com/images/I/31QcHzGyt5L.jpg)**iPhone Charger Cable 2M \[Apple MFi Certified\] USB to Lightning Cable 2M USB iphone Charger cable Fast Charge iphone Charging Lead Wire for iPhone 14 13 12 11 Pro Max XS XR X SE 8 7 6 5 iPad iPod**CHLANT**£3.45**258 rev8mo ago](https://www.amazon.co.uk/dp/B0FY39JG69) [**USB C to Lightning Cable 2Pack 1M +2M MFi Certified Fast Charging USB C iPhone Charger Cable Lead for Apple iPhone 14 13 12 11 Pro Max X XR XS 8 Plus for iPad- Type C to Lightning Cable**BSTOEM**£5.59**32,136 rev10mo ago](https://www.amazon.co.uk/dp/B0FP74V9J9) [![iPhone Charger Cable [Apple MFi Certified] 2Pack 2M/6.6FT Lightning Cable Nylon Braided Fast iPhone Charging Cable Lead Compatible with iPhone 14 13 12 11 Pro Max 13 12 11 XR XS X 8 7 6 Plus and more](https://m.media-amazon.com/images/I/41c+lyOrnML.jpg)**iPhone Charger Cable \[Apple MFi Certified\] 2Pack 2M/6.6FT Lightning Cable Nylon Braided Fast iPhone Charging Cable Lead Compatible with iPhone 14 13 12 11 Pro Max 13 12 11 XR XS X 8 7 6 Plus and more**NINGKPOW**£4.99**2,674 rev1y ago](https://www.amazon.co.uk/dp/B0FF4PDNN2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BSTOEM 2Pack for iPhone Charger Cable 2M+2M for Lightning to USB Cable MFi Certified Charging Lead for iPhone 14/13/12/11/Pro Max/XS/XR/8/7/6/Plus/5 SE for iPad(white)**BSTOEM**£7.11**4.5★**▲ 384%**](https://www.amazon.co.uk/dp/B0H2GT6SP5) [**iPhone Charger Cable 2Pack for Lightning to USB Cable MFi Certified 1M+2M Charging Braided Lead for Apple iPhone 14 13 12 11 Pro Max/Pro XS XR X 8 7 6 Plus SE for iPad**BSTOEM**£5.25**4.5★**▲ 375%**](https://www.amazon.co.uk/dp/B0H24VVDZ8) [![iPhone Charger Cable 2M [Apple MFi Certified] USB to Lightning Cable 2M USB iphone Charger cable Fast Charge iphone Charging Lead Wire for iPhone 14 13 12 11 Pro Max XS XR X SE 8 7 6 5 iPad iPod](https://m.media-amazon.com/images/I/31QcHzGyt5L.jpg)**iPhone Charger Cable 2M \[Apple MFi Certified\] USB to Lightning Cable 2M USB iphone Charger cable Fast Charge iphone Charging Lead Wire for iPhone 14 13 12 11 Pro Max XS XR X SE 8 7 6 5 iPad iPod**CHLANT**£3.45**4.3★**▲ 222%**](https://www.amazon.co.uk/dp/B0FY39JG69) [![iPhone Charger Cable [Apple MFi Certified] 2Pack 2M/6.6FT Lightning Cable Nylon Braided Fast iPhone Charging Cable Lead Compatible with iPhone 14 13 12 11 Pro Max 13 12 11 XR XS X 8 7 6 Plus and more](https://m.media-amazon.com/images/I/41c+lyOrnML.jpg)**iPhone Charger Cable \[Apple MFi Certified\] 2Pack 2M/6.6FT Lightning Cable Nylon Braided Fast iPhone Charging Cable Lead Compatible with iPhone 14 13 12 11 Pro Max 13 12 11 XR XS X 8 7 6 Plus and more**NINGKPOW**£4.99**4.3★**▲ 210%**](https://www.amazon.co.uk/dp/B0FF4PDNN2) [**RAVIAD iPhone Charger Cable 2M 3Pack MFi Certified Lightning Cable Fast Charging Lightning Charger Nylon USB Long iPhone Cable Lead for iPhone 14 13 12 11 Pro Max XR XS X 8 7 6s Plus 5s SE 2020**RAVIAD**£5.21**4.3★**▲ 139%**](https://www.amazon.co.uk/dp/B0DDCC721R)
**~~View all trending →~~**
## **What buyers say about 2m iphone charging cable**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Charging**27%
*“Charges fast”*
**Quality-Overall**25%
*“Excellent product exactly as described”*
**Value For Money**14%
*“Good Value”*
**Advertised Vs Actual Product**12%
*“As advertised”*
**Efficiency**4%
*“Works great”*
**Durability**2%
*“Still going strong”*
**Strength**2%
*“Not flimsy”*
**Compatibility-Overall**1%
*“Perfect for my iPhone”*
**Size-Overall**1%
*“Fit well”*
**Color**1%
*“Beautiful colours”*
### **What buyers complain about **
**Charging**36%
*“Extremely slow charging”*
**Durability**29%
*“broke quickly”*
**Quality-Overall**9%
*“Rubbish quality”*
**Functionality-Overall**8%
*“doesnt work like its been described”*
**Connectivity-Overall**2%
*“Connection weak”*
**Advertised Vs Actual Product**1%
*“Not as advertised”*
**Compatibility-Overall**1%
*“Not compatible”*
**Size-Overall**1%
*“Sizing is a tad off”*
**Heating**1%
*“Also the phone was heated up when I connected”*
**Value For Money**1%
*“much cheaper”*
### **Top return reasons **
**Charging**40%
**Functionality-Overall**15%
**Compatibility-Overall**14%
**Size-Overall**12%
**Connectivity-Overall**6%
**Defective Material/Parts**4%
**Socket/Port/Plug**2%
**Durability**2%
**Quality-Overall**1%
**Advertised Vs Actual Product**1%
## **Common questions**
- **Is 2m iphone charging cable profitable to sell on Amazon United Kingdom?**
- The niche generates £168K/yr across 14 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -9.2%. Flapen's verdict: Skip it (41/100).
- **How competitive is the 2m iphone charging cable niche?**
- 10 brands and 15 sellers compete. The top 5 products take 78% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in 2m iphone charging cable?**
- Top complaints mined from reviews: Charging, Durability, Quality-Overall. The return rate is 0.5%.
- **When does demand for 2m iphone charging cable peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the 2m iphone charging cable niche?**
- Listings span £3.45–£8.27; the average listing price is £5.71 (sweet spot $15–$100). The average incumbent carries 30,167 reviews — the moat a new listing must climb.
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