---
title: "2230 Ssd — £62K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/computers-accessories/2230-ssd"
last_updated: "2026-07-31T08:31:04.328Z"
locale: en
meta:
  description: "Niche score 32/100 · £62K/yr market · 97K searches/yr · £83.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 32/100 · £62K/yr market · 97K searches/yr · £83.32 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "2230 Ssd — £62K/yr Amazon UK Niche (2026) - Flapen"
---

# **2230 ssd**

**Skip it**

Weak search conversion (0.8%) — this niche doesn't clear our bar today.

Market size 15Growth 13Conversion 10Competition 31Returns 43Price range 63Avg price 81Brand share 34Review moat 36Quality gap 58

**Avg price**

**Great****£83.32**

avg listing price — sweet spot $15–$100

**Price range**

**Good****£26.98–£142.33**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Returns**

**Okay****3.6%**

return rate — above 5% kills the launch gate

**Review moat**

**Okay****2,891.74**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Bad****£62K**

£62K/yr · 97K searches

**Growth**

**Bad****-23.7%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****0.8%**

search→purchase rate — share of searches ending in a sale

**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")

According to Flapen's Amazon United Kingdom niche tracking, 2230 ssd is a £62K/yr Amazon United Kingdom market (97K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 32/100.

Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **2230 ssd market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**1K–1K**</dd><dd>avg 0–100/product</dd>

<dt>**Revenue / yr**</dt><dd>**£83K–£104K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**0.8%**</dd>

<dt>**Avg BSR**</dt><dd>**#102**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**84%**</dd>

<dt>**Sponsored**</dt><dd>**37%**</dd>

<dt>**Out of stock**</dt><dd>**12.2%**</dd>

<dt>**Avg brand age**</dt><dd>**34 months**</dd>

<dt>**Avg seller age**</dt><dd>**181 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**10 **▼falling

**Sellers**

**104**

**Top-5 brand share**

**84%**

Top 20: 100%

**Top-5 click share**

**66%**

Top 20: 100%

**Open market**

**10%**

- Crucial51% - Integral11% - fanxiang9% - OSCOO7% - SanDisk6% - Kingston5% - Open — no brand owns it (4 brands, 10%)

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -23.7% search growth over the last 90 days.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

[**Open Trend **](https://flapen.com/research/uk/computers-accessories/2230-ssd/trend)

## **Top 2230 ssd search terms**

- **2230 ssd**19K/yr-26.1%0.4% conv. - **m2 2230 ssd**7K/yr+34.4%0.7% conv. - **2230 nvme**13K/yr-41.7%0.6% conv. - **m.2 2230**11K/yr-32.9%0.7% conv. - **m.2 2230 nvme ssd**4K/yr+12.4%0.8% conv. - **nvme 2230**8K/yr-23.8%0.8% conv. - **steam deck ssd**8K/yr-19.3%0.4% conv. - **2230 ssd 1tb**7K/yr-45.5%1.0% conv. - **2230**4K/yr-35.1%0.3% conv. - **ssd 2230**4K/yr-38.2%0.7% conv. [**All search terms **](https://flapen.com/research/uk/computers-accessories/2230-ssd/search-terms)

## **Top 2230 ssd products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£6K20%£12K30%£18K40%£25K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Crucial P310 SSD 1TB M.2 2230 NVMe PCIe Gen4 Up to 7 100 MB/s Compatible with Steam Deck ASUS ROG Ally MSI Claw & Microsoft Surface Solid State Drive - CT1000P310SSD2](https://m.media-amazon.com/images/I/41TlO01590L.jpg)**Crucial P310 SSD 1TB M.2 2230 NVMe PCIe Gen4 Up to 7 100 MB/s Compatible with Steam Deck ASUS ROG Ally MSI Claw & Microsoft Surface Solid State Drive - CT1000P310SSD2**Crucial**£87.65**4.6★2,220 rev](https://www.amazon.co.uk/dp/B0D61Z8R1W) [2![Crucial P310 SSD 2TB M.2 2230 NVMe PCIe Gen4 Up to 7 100 MB/s Compatible with Steam Deck ASUS ROG Ally MSI Claw & Microsoft Surface Solid State Drive - CT2000P310SSD2](https://m.media-amazon.com/images/I/41TlO01590L.jpg)**Crucial P310 SSD 2TB M.2 2230 NVMe PCIe Gen4 Up to 7 100 MB/s Compatible with Steam Deck ASUS ROG Ally MSI Claw & Microsoft Surface Solid State Drive - CT2000P310SSD2**Crucial**£132.98**4.6★2,220 rev](https://www.amazon.co.uk/dp/B0D61SDZD2) [3![Integral 1TB M.2 NVMe 2230 PCIe Gen4 x4 SSD READ speed up to 4900MB/s WRITE speed up to 3200MB/s Internal Solid State Drive. Valve Steam Deck Microsoft Surface Pro PC & laptop compatible](https://m.media-amazon.com/images/I/41i7N+mjtQL.jpg)**Integral 1TB M.2 NVMe 2230 PCIe Gen4 x4 SSD READ speed up to 4900MB/s WRITE speed up to 3200MB/s Internal Solid State Drive. Valve Steam Deck Microsoft Surface Pro PC & laptop compatible**Integral**£96.49**4.5★70 rev](https://www.amazon.co.uk/dp/B0CHFZSHDG) [4![OSCOO 512GB NVMe SSD Up to 5200MB/s Read & 4000MB/s Write M.2 2230 PCIe Gen4x4 Internal Solid State Drive 3D NAND Compact High-Speed Storage for Steam Deck Laptops Mini PCs-ON1000T](https://m.media-amazon.com/images/I/611R66mmozL.jpg)**OSCOO 512GB NVMe SSD Up to 5200MB/s Read & 4000MB/s Write M.2 2230 PCIe Gen4x4 Internal Solid State Drive 3D NAND Compact High-Speed Storage for Steam Deck Laptops Mini PCs-ON1000T**OSCOO**£76.61**4.5★53 rev](https://www.amazon.co.uk/dp/B0FH4P66MZ) [5![fanxiang S630 SSD 500GB M.2 2230 NVMe PCIe Gen4 Internal SSD Up to 4850 MB/s Compatible with Steam Deck ROG Ally Surface Pro 9 (Intel Model) and Ultra Thin Laptops](https://m.media-amazon.com/images/I/41MV72MlhQL.jpg)**fanxiang S630 SSD 500GB M.2 2230 NVMe PCIe Gen4 Internal SSD Up to 4850 MB/s Compatible with Steam Deck ROG Ally Surface Pro 9 (Intel Model) and Ultra Thin Laptops**fanxiang**£60.89**4.4★240 rev](https://www.amazon.co.uk/dp/B0DZX34SZN)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![LinkMore XE-430 PRO 1TB M.2 2230 NVMe SSD PCIe Gen4 x4 / PCIe 4.0 Internal Solid State Drive Storage Expansion for Handheld Gaming Devices](https://m.media-amazon.com/images/I/41qN7fKXb9L.jpg)**LinkMore XE-430 PRO 1TB M.2 2230 NVMe SSD PCIe Gen4 x4 / PCIe 4.0 Internal Solid State Drive Storage Expansion for Handheld Gaming Devices**LinkMore**£124.33**2 rev6mo ago](https://www.amazon.co.uk/dp/B0GDFPSBMD) [![Kingston NV3 NVMe PCIe 4.0 Internal SSD 1TB M.2 2230-SNV3SM3/1T0](https://m.media-amazon.com/images/I/31dLMy52IcL.jpg)**Kingston NV3 NVMe PCIe 4.0 Internal SSD 1TB M.2 2230-SNV3SM3/1T0**Kingston**£69.38**13,544 rev1y ago](https://www.amazon.co.uk/dp/B0FD2LGBZF) [![Kingston NV3 NVMe PCIe 4.0 Internal SSD 500GB M.2 2230-SNV3SM3/500G](https://m.media-amazon.com/images/I/31OIKFSgW3L.jpg)**Kingston NV3 NVMe PCIe 4.0 Internal SSD 500GB M.2 2230-SNV3SM3/500G**Kingston**£51.73**13,544 rev1y ago](https://www.amazon.co.uk/dp/B0FD2NQKQ8) [![Kingston NV3 NVMe PCIe 4.0 Internal SSD 2TB M.2 2230-SNV3SM3/2T0](https://m.media-amazon.com/images/I/31WUde65QoL.jpg)**Kingston NV3 NVMe PCIe 4.0 Internal SSD 2TB M.2 2230-SNV3SM3/2T0**Kingston**£102.69**13,544 rev1y ago](https://www.amazon.co.uk/dp/B0FD2P1L37) [![OSCOO 512GB NVMe SSD Up to 5200MB/s Read & 4000MB/s Write M.2 2230 PCIe Gen4x4 Internal Solid State Drive 3D NAND Compact High-Speed Storage for Steam Deck Laptops Mini PCs-ON1000T](https://m.media-amazon.com/images/I/611R66mmozL.jpg)**OSCOO 512GB NVMe SSD Up to 5200MB/s Read & 4000MB/s Write M.2 2230 PCIe Gen4x4 Internal Solid State Drive 3D NAND Compact High-Speed Storage for Steam Deck Laptops Mini PCs-ON1000T**OSCOO**£76.61**53 rev1y ago](https://www.amazon.co.uk/dp/B0FH4P66MZ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![fanxiang S630 SSD 2TB M.2 2230 NVMe PCIe Gen4 Internal SSD Up to 5200 MB/s Compatible with Steam Deck Microsoft Surface and Thin Laptops](https://m.media-amazon.com/images/I/41MV72MlhQL.jpg)**fanxiang S630 SSD 2TB M.2 2230 NVMe PCIe Gen4 Internal SSD Up to 5200 MB/s Compatible with Steam Deck Microsoft Surface and Thin Laptops**fanxiang**£142.33**4.4★**▲ 338%**](https://www.amazon.co.uk/dp/B0DZX4T8TB) [![Dell M.2 PCIe NVME Gen 3x4 Class 35 2230 Solid State Drive - 256GB](https://m.media-amazon.com/images/I/31BeBhrBn3L.jpg)**Dell M.2 PCIe NVME Gen 3x4 Class 35 2230 Solid State Drive - 256GB**Dell**£53.60**4.0★**▲ 268%**](https://www.amazon.co.uk/dp/B08Z49W5WX) [![fanxiang S630 SSD 500GB M.2 2230 NVMe PCIe Gen4 Internal SSD Up to 4850 MB/s Compatible with Steam Deck ROG Ally Surface Pro 9 (Intel Model) and Ultra Thin Laptops](https://m.media-amazon.com/images/I/41MV72MlhQL.jpg)**fanxiang S630 SSD 500GB M.2 2230 NVMe PCIe Gen4 Internal SSD Up to 4850 MB/s Compatible with Steam Deck ROG Ally Surface Pro 9 (Intel Model) and Ultra Thin Laptops**fanxiang**£60.89**4.4★**▲ 238%**](https://www.amazon.co.uk/dp/B0DZX34SZN) [![Integral 512GB M.2 NVMe 2230 PCIe Gen3 x4 SSD READ speed up to 3400MB/s WRITE speed up to 2400MB/s Internal Solid State Drive. Valve Steam Deck Microsoft Surface Pro PC & laptop compatible](https://m.media-amazon.com/images/I/41g7MYjskIL.jpg)**Integral 512GB M.2 NVMe 2230 PCIe Gen3 x4 SSD READ speed up to 3400MB/s WRITE speed up to 2400MB/s Internal Solid State Drive. Valve Steam Deck Microsoft Surface Pro PC & laptop compatible**Integral**£82.83**4.5★**▲ 192%**](https://www.amazon.co.uk/dp/B0CHFYCPG1) [![OSCOO 512GB NVMe SSD Up to 5200MB/s Read & 4000MB/s Write M.2 2230 PCIe Gen4x4 Internal Solid State Drive 3D NAND Compact High-Speed Storage for Steam Deck Laptops Mini PCs-ON1000T](https://m.media-amazon.com/images/I/611R66mmozL.jpg)**OSCOO 512GB NVMe SSD Up to 5200MB/s Read & 4000MB/s Write M.2 2230 PCIe Gen4x4 Internal Solid State Drive 3D NAND Compact High-Speed Storage for Steam Deck Laptops Mini PCs-ON1000T**OSCOO**£76.61**4.5★**▲ 186%**](https://www.amazon.co.uk/dp/B0FH4P66MZ)

**~~View all trending →~~**

## **What buyers say about 2230 ssd**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Advertised Vs Actual Product**21%

*“As advertised”*

**Value For Money**13%

*“Great value for money”*

**Quality-Overall**13%

*“it seems like a quality item”*

**Computation Performance**10%

*“Boot times are faster”*

**Compatibility-Overall**10%

*“Perfect compatibility with Steam Deck, ROG Ally, MSI Claw, and Surface devices”*

**Software/Application**8%

*“AI was quite useful in showing me how to replace the 120GB SSD on my Surface 3 with this 512GB SSD”*

**Heating**4%

*“Good heat distribution”*

**Storage Capacity**4%

*“sufficient storage for a second PC for use on the move”*

**Assembly/Installation**3%

*“As with other drives, simple install”*

**Accuracy-Overall**2%

*“Reliable and trustworthy”*

### **What buyers complain about **

**Value For Money**63%

*“So disappointing cos these things are very expensive”*

**Product Condition**13%

*“this could be a lottery This SSD is being sold as brand new”*

**Advertised Vs Actual Product**13%

*“The drive looks completely different to the one in the pictures. picture of what was sent is attached”*

### **Top return reasons **

**Compatibility-Overall**46%

**Functionality-Overall**16%

**Size-Overall**13%

**Connectivity-Overall**4%

**Constant Reboot Or Restart**3%

**Length**3%

**Advertised Vs Actual Product**3%

**Assembly/Installation**3%

**Heating**2%

**Product Condition**2%

## **Common questions**

<dl>

<dt>**Is 2230 ssd profitable to sell on Amazon United Kingdom?**</dt><dd>The niche generates £62K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -23.7%. Flapen's verdict: Skip it (32/100).</dd>

<dt>**How competitive is the 2230 ssd niche?**</dt><dd>10 brands and 104 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 84% of demand.</dd>

<dt>**What do buyers complain about in 2230 ssd?**</dt><dd>Top complaints mined from reviews: Value For Money, Product Condition, Advertised Vs Actual Product. The return rate is 3.6%.</dd>

<dt>**When does demand for 2230 ssd peak?**</dt><dd>Demand peaks in Nov–Dec; the busiest month runs 2.0× the quietest.</dd>

<dt>**What does it cost to enter the 2230 ssd niche?**</dt><dd>Listings span £26.98–£142.33; the average listing price is £83.32 (sweet spot $15–$100). The average incumbent carries 2,892 reviews — the moat a new listing must climb.</dd>

</dl>

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