---
title: "Search terms — window envelopes - Flapen"
canonical_url: "https://flapen.com/research/uk/business-industry-science/window-envelopes/search-terms"
last_updated: "2026-07-31T18:47:15.591Z"
locale: en
meta:
  description: "Niche score 38/100 · £58K/yr market · 30K searches/yr · £8.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 38/100 · £58K/yr market · 30K searches/yr · £8.46 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — window envelopes - Flapen"
---

# **window envelopes**

**Skip it**

Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 14Growth 18Conversion 100Competition 16Returns 99Price range 26Avg price 24Brand share 4Review moat 76Quality gap 38

**Conversion**

**Incredible****22.8%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****482.45**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****£2.60–£19.45**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Bad****£8.46**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-13.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****81%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****£58K**

£58K/yr · 30K searches

**Brand share**

**Bad****99%**

top-5 brand share — brand-locked demand