---
title: "Search terms — silica gel - Flapen"
canonical_url: "https://flapen.com/research/uk/business-industry-science/silica-gel/search-terms"
last_updated: "2026-07-31T16:44:50.864Z"
locale: en
meta:
  description: "Niche score 45/100 · £172K/yr market · 170K searches/yr · £10.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 45/100 · £172K/yr market · 170K searches/yr · £10.83 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — silica gel - Flapen"
---

# **silica gel**

**Skip it**

Soft demand (-20.0% this quarter) — this niche doesn't clear our bar today.

Market size 35Growth 15Conversion 84Competition 44Returns 98Price range 40Avg price 40Brand share 32Review moat 46Quality gap 25

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.4%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Okay****1,859.57**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****£10.83**

avg listing price — sweet spot $15–$100

**Price range**

**Okay****£3.39–£22.87**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****£172K**

£172K/yr · 170K searches

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-20.0%**

90-day search growth — must beat 0% to launch