---
title: "Trend — scotch brite - Flapen"
canonical_url: "https://flapen.com/research/uk/business-industry-science/scotch-brite/trend"
last_updated: "2026-07-31T17:34:54.961Z"
locale: en
meta:
  description: "Niche score 51/100 · £127K/yr market · 130K searches/yr · £8.66 avg price. Soft demand (-9.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 51/100 · £127K/yr market · 130K searches/yr · £8.66 avg price. Soft demand (-9.6% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — scotch brite - Flapen"
---

# **scotch brite**

**Worth a look**

Shows low returns (0.3%), but soft demand (-9.6% this quarter) keeps it on the watch list.

Market size 29Growth 20Conversion 92Competition 54Returns 99Price range 45Avg price 24Brand share 75Review moat 38Quality gap 37

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****11.2%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Great****60%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****53%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****£1.20–£26.44**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,691.86**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****£127K**

£127K/yr · 130K searches

**Avg price**

**Bad****£8.66**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-9.6%**

90-day search growth — must beat 0% to launch

**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=uk&signal=no_dominant_brand "Top brand's click share < 20%")