---
title: "Henry Xl Plus — £129K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/business-industry-science/henry-xl-plus"
last_updated: "2026-07-31T12:24:28.208Z"
locale: en
meta:
description: "Niche score 40/100 · £129K/yr market · 13K searches/yr · £119.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 40/100 · £129K/yr market · 13K searches/yr · £119.93 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Henry Xl Plus — £129K/yr Amazon UK Niche (2026) - Flapen"
---
# **henry xl plus**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 29Growth 18Conversion 79Competition 14Returns 98Price range 62Avg price 68Brand share 0Review moat 73Quality gap 25
**Returns**
**Incredible****0.5%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****8.1%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****596.3**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Good****£119.93**
avg listing price — sweet spot $15–$100
**Price range**
**Good****£10.79–£147.39**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****£129K**
£129K/yr · 13K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-14.2%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50") [** Out of Stock**](https://flapen.com/research/niches?market=uk&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United Kingdom niche tracking, henry xl plus is a £129K/yr Amazon United Kingdom market (13K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 40/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **henry xl plus market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **£60K–£90K**
- units × avg price
- **Conversion rate**
- **8.1%**
- **Avg BSR**
- **#49**
- **Page quality**
- **0%**
- **Prime**
- **10%**
- **Sponsored**
- **60%**
- **Out of stock**
- **16.5%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **176 days**
## **Competition & brand share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**3 **—flat
**Sellers**
**27**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**0%**
- Henry78% - Avern Cleaning Supplies13% - Generic9%
## **Demand**
Weekly Amazon search volume, last 45 weeks — -14.2% search growth over the last 90 days.
400300Spike '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26
[**Open Trend **](https://flapen.com/research/uk/business-industry-science/henry-xl-plus/trend)
## **Top henry xl plus search terms**
- **henry xl**5K/yr-1.4%3.3% conv. - **henry hoover xl**4K/yr-8.5%4.5% conv. - **henry xl plus**4K/yr-32.1%4.8% conv. [**All search terms **](https://flapen.com/research/uk/business-industry-science/henry-xl-plus/search-terms)
## **Top henry xl plus products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£13K20%£26K30%£39K40%£52K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Henry XL Plus NRV370 Cylinder Vacuum Cleaner 15L Red Black**Henry**£119.31**4.8★525 rev](https://www.amazon.co.uk/dp/B08L72XFLT) [2**Henry Home XL NRV370-11 Vacuum Cleaner Red/Black 620W 15L**Henry**£123.54**4.6★20 rev](https://www.amazon.co.uk/dp/B0F44249GJ) [3**Henry Pet XL NRV370 Cyclinder Pet Vacuum Cleaner 620w 15 Litre Green**Henry**£128.18**4.7★269 rev](https://www.amazon.co.uk/dp/B0CXTKPKWY) [4**Numatic NRV240-11 Henry Vacuum Cleaner 620W 9L Commercial Dry Red + 5 Freshener Sticks**Avern Cleaning Supplies**£125.10**4.6★163 rev](https://www.amazon.co.uk/dp/B0DCJZZSRJ) [5**Extra Large Hoover Bagged Cylinder Vacuum 15 Litres Red Black/Red**Generic**£143.76**5.0★2 rev](https://www.amazon.co.uk/dp/B0GL2RRDR1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Extra Large Hoover Bagged Cylinder Vacuum 15 Litres Red Black/Red**Generic**£143.76**2 rev8mo ago](https://www.amazon.co.uk/dp/B0GL2RRDR1) [**Henry XL HepaFlo Filter Bags NVM 2BH Pack of 10 Genuine Vacuum Bags**Henry**£10.79**122 rev10mo ago](https://www.amazon.co.uk/dp/B0FRMWDJTT) [**Henry XL Xtra HVR370-11 Cylinder Vacuum Cleaner Red and Black 620w 15 Litres**Henry**£132.57**18 rev1y ago](https://www.amazon.co.uk/dp/B0FGDJQZ9F) [**Henry Home XL NRV370-11 Vacuum Cleaner Red/Black 620W 15L**Henry**£123.54**20 rev1y ago](https://www.amazon.co.uk/dp/B0F44249GJ) [**XL Vacuum Cleaner - NRV 370-11 Large Capacity 15L Bagged Vacuum for Powerful Efficient Cleaning - Extra Long 12.5m Cable Made in the UK**Generic**£147.39**8 rev1y ago](https://www.amazon.co.uk/dp/B0DYP2BKS2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Extra Large Hoover Bagged Cylinder Vacuum 15 Litres Red Black/Red**Generic**£143.76**5.0★**▲ 295%**](https://www.amazon.co.uk/dp/B0GL2RRDR1) [**Henry XL HepaFlo Filter Bags NVM 2BH Pack of 10 Genuine Vacuum Bags**Henry**£10.79**4.8★**▲ 105%**](https://www.amazon.co.uk/dp/B0FRMWDJTT) [**Henry Home XL NRV370-11 Vacuum Cleaner Red/Black 620W 15L**Henry**£123.54**4.6★**▲ 103%**](https://www.amazon.co.uk/dp/B0F44249GJ) [**Henry Pet XL NRV370 Cyclinder Pet Vacuum Cleaner 620w 15 Litre Green**Henry**£128.18**4.7★**▲ 55%**](https://www.amazon.co.uk/dp/B0CXTKPKWY) [**Numatic NRV240-11 Henry Vacuum Cleaner 620W 9L Commercial Dry Red - 3 Years Warranty - 2025 Model**Avern Cleaning Supplies**£130.48**4.6★**— 3%**](https://www.amazon.co.uk/dp/B09QMFQG9N)
**~~View all trending →~~**
## **What buyers say about henry xl plus**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**16%
*“Good quality, strong dust bags”*
**Value For Money**14%
*“Definitely worth the price”*
**Ease Of Cleaning**13%
*“Perfect for cleaning up after pets”*
**Size-Overall**9%
*“The cable length is generous”*
**Ease Of Use**6%
*“easy to use”*
**Strength**5%
*“Very effective hoover”*
**Add-Ons/Attachments**5%
*“Super hoover with attachments great h00ver thank you amazon”*
**Advertised Vs Actual Product**5%
*“it goes the job”*
**Efficiency**5%
*“Works well”*
**Durability**4%
*“Yes, it might be durable,”*
### **What buyers complain about **
**Weight Heavy**15%
*“I found it a bit heavy for me”*
**Add-Ons/Attachments**13%
*“The attachments—especially the floor head—are a nightmare to remove”*
**Durability**13%
*“the hose practically snapped off on its own within months”*
**Functionality-Overall**6%
*“its not working”*
**Size-Overall**5%
*“Big bags”*
**Product Condition**5%
*“even though it was not new”*
**Strength**5%
*“the hoover just falls apart everytime you use it making it the most frustrating hoovering experience ever”*
**Ethical Trade/Fair Trade**4%
*“this is a scam”*
**Value For Money**3%
*“For the money it was not good value”*
**Quality-Overall**3%
*“compared to other hoovers its the worst one for utility”*
### **Top return reasons **
**Size-Overall**23%
**Functionality-Overall**22%
**Weight Heavy**18%
**Product Condition**5%
**Quality-Overall**4%
**Advertised Vs Actual Product**3%
**Add-Ons/Attachments**2%
**Scratch Resistance**2%
**Smell**2%
**Ease Of Cleaning**2%
## **Common questions**
- **Is henry xl plus profitable to sell on Amazon United Kingdom?**
- The niche generates £129K/yr across 10 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.2%. Flapen's verdict: Skip it (40/100).
- **How competitive is the henry xl plus niche?**
- 3 brands and 27 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in henry xl plus?**
- Top complaints mined from reviews: Weight Heavy, Add-Ons/Attachments, Durability. The return rate is 0.5%.
- **What does it cost to enter the henry xl plus niche?**
- Listings span £10.79–£147.39; the average listing price is £119.93 (sweet spot $15–$100). The average incumbent carries 596 reviews — the moat a new listing must climb.
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