---
title: "Products — duck food - Flapen"
canonical_url: "https://flapen.com/research/uk/business-industry-science/duck-food/products"
last_updated: "2026-07-31T17:19:32.242Z"
locale: en
meta:
  description: "Niche score 59/100 · £466K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · £466K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — duck food - Flapen"
---

# **duck food**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 58Growth 65Conversion 97Competition 38Returns 100Price range 52Avg price 50Brand share 34Review moat 67Quality gap 37

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****15.2%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****801**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Good****+43.4%**

90-day search growth — must beat 0% to launch

**Market size**

**Good****£466K**

£466K/yr · 256K searches

**Price range**

**Good****£2.18–£28.85**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Good****£11.96**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****62%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand