---
title: "Cobalt Drill Bits — £109K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/business-industry-science/cobalt-drill-bits"
last_updated: "2026-07-31T17:30:02.033Z"
locale: en
meta:
description: "Niche score 52/100 · £109K/yr market · 87K searches/yr · £20.94 avg price. Soft demand (-1.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · £109K/yr market · 87K searches/yr · £20.94 avg price. Soft demand (-1.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Cobalt Drill Bits — £109K/yr Amazon UK Niche (2026) - Flapen"
---
# **cobalt drill bits**
**Worth a look**
Shows low returns (0.8%), but soft demand (-1.1% this quarter) keeps it on the watch list.
Market size 26Growth 24Conversion 67Competition 41Returns 96Price range 83Avg price 90Brand share 50Review moat 42Quality gap 67
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****£20.94**
avg listing price — sweet spot $15–$100
**Price range**
**Great****£7.16–£60.39**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****6.0%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Good****75%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****2,308.68**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****60%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****£109K**
£109K/yr · 87K searches
**Growth**
**Bad****-1.1%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, cobalt drill bits is a £109K/yr Amazon United Kingdom market (87K searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **cobalt drill bits market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **£84K–£105K**
- units × avg price
- **Conversion rate**
- **6.0%**
- **Avg BSR**
- **#253**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **80%**
- **Out of stock**
- **6.3%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **169 days**
## **Competition & brand share**
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**14 **▼falling
**Sellers**
**52**
**Top-5 brand share**
**75%**
Top 20: 100%
**Top-5 click share**
**60%**
Top 20: 96%
**Open market**
**18%**
- Bosch27% - STROTON15% - Generic12% - JTWEB11% - Rennie Tool Company11% - scimaker7%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.1% search growth over the last 90 days.
2K2KSpike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/uk/business-industry-science/cobalt-drill-bits/trend)
## **Top cobalt drill bits search terms**
- **cobalt drill bits**41K/yr+1.3%4.8% conv. - **cobalt drill bit set**22K/yr-7.0%4.5% conv. - **m42 cobalt drill bits**4K/yr+19.6%2.1% conv. - **stainless steel drill bits**6K/yr-1.9%5.1% conv. - **cobalt drill bits for hardened steel**4K/yr-13.0%5.1% conv. - **drill bit for stainless steel**3K/yr-1.3%4.1% conv. - **drill bits for stainless steel**3K/yr-3.7%5.2% conv. - **cobolt drill bits for metal**4K/yr-2.5%4.4% conv. [**All search terms **](https://flapen.com/research/uk/business-industry-science/cobalt-drill-bits/search-terms)
## **Top cobalt drill bits products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%£5K10%£11K15%£16K20%£22K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Bosch Professional 2608587014 19-Piece HSS-Cobalt ProBox Metal Drill Bit Set (for Stainless Steel Accessories for Drill Drivers) Gold 1mm-10mm**Bosch**£27.31**4.6★5,067 rev](https://www.amazon.co.uk/dp/B009CGDSYI) [2**Cobalt Drill Bit Set M35 HSS Metal Drill Bit Set 135 for Hardened Metal Stainless Steel Cast Iron Wood and Plastic with Indexed Storage Box (Ø2/3/4/5/6/8 mm) 6 pcs**Generic**£12.78**4.3★72 rev](https://www.amazon.co.uk/dp/B0DQXRT5ZY) [3**Metric M42 8% Cobalt Twist Drill Bits Set for Stainless Steel and Hard Metal (1mm-10mm/19pcs)**STROTON**£31.44**4.3★4,646 rev](https://www.amazon.co.uk/dp/B07MZQMPMC) [4**13Pack HSS Twist Drill Bit Set Metric M35 Cobalt Steel High Speed Steel Titanium Coated Drill Bit Tool Extremely Heat Resistant with Straight Shank 1.5mm-6.5mm for Drilling Tool Wood Metal & Plastic**JTWEB**£7.37**4.4★1,889 rev](https://www.amazon.co.uk/dp/B07QM8KK66) [5**Rennie Tool Company 4-10mm HSS Cobalt Drill Bit Set With Plastic Case - Drill Bits Set of 5 Pieces for Stainless Steel Aluminium Hards Metals Cast Iron Plastic & Wood**Rennie Tool Company**£10.07**4.4★194 rev](https://www.amazon.co.uk/dp/B09J58YFRP)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Yeahsoou Cobalt Drill Bits Set 19Pcs (1mm-10mm) M35 HSS Metal Drill Bits for Hard Steel with Index Storage Box**Yeahsoou**£26.12**36 rev8mo ago](https://www.amazon.co.uk/dp/B0G2G5XCDD) [**Cobalt Drill Bits for Metal M35 Metal Drill Bits for Hard Steel 135 Split Point for Fast No-Slip Drilling 5 Pieces Basic DIY Set with Storage Case 3.0 4.0 5.0 6.0 8.0mm**scimaker**£8.59**56 rev9mo ago](https://www.amazon.co.uk/dp/B0FX27VJX4) [**Rayakt 6 PCS Cobalt Drill Bit Set M35 HSS Metal Drill Bit Set With Plastic Case 135 Split Point Heat Resistant Straight Shank 2-8 mm for Stainless Steel Wood Hard Metal Cast Iron Plastic**Rayakt**£7.16**5 rev11mo ago](https://www.amazon.co.uk/dp/B0FMJK5ZXS) [**Greywolf Cobalt Drill Bit Set M35 HSS Metal Drill Bit Set 135 for Hardened Metal Stainless Steel Cast Iron Wood and Plastic with Indexed Storage Box (Ø1.5-6.5mm) 13 pcs**greywolf**£14.38**66 rev1y ago](https://www.amazon.co.uk/dp/B0F8HSKZJB) [**Cobalt Drill Bit Set M35 HSS Metal Drill Bit Set 135 for Hardened Metal Stainless Steel Cast Iron Wood and Plastic with Indexed Storage Box (Ø2/3/4/5/6/8 mm) 6 pcs**Generic**£12.78**72 rev1y ago](https://www.amazon.co.uk/dp/B0DQXRT5ZY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Yeahsoou Cobalt Drill Bits Set 19Pcs (1mm-10mm) M35 HSS Metal Drill Bits for Hard Steel with Index Storage Box**Yeahsoou**£26.12**4.4★**▲ 133%**](https://www.amazon.co.uk/dp/B0G2G5XCDD) [**Greywolf Cobalt Drill Bit Set M35 HSS Metal Drill Bit Set 135 for Hardened Metal Stainless Steel Cast Iron Wood and Plastic with Indexed Storage Box (Ø1.5-6.5mm) 13 pcs**greywolf**£14.38**4.2★**▲ 114%**](https://www.amazon.co.uk/dp/B0F8HSKZJB) [**Cobalt Drill Bits for Metal M35 Metal Drill Bits for Hard Steel 135 Split Point for Fast No-Slip Drilling 5 Pieces Basic DIY Set with Storage Case 3.0 4.0 5.0 6.0 8.0mm**scimaker**£8.59**3.9★**▲ 71%**](https://www.amazon.co.uk/dp/B0FX27VJX4) [**Bosch Professional 19-piece PointTeQ HSS Twist Drill Bit Set (for Metal ProBox Drill Driver Accessories)**Bosch**£9.84**4.6★**▲ 68%**](https://www.amazon.co.uk/dp/B078W41ZQG) [**Rayakt 6 PCS Cobalt Drill Bit Set M35 HSS Metal Drill Bit Set With Plastic Case 135 Split Point Heat Resistant Straight Shank 2-8 mm for Stainless Steel Wood Hard Metal Cast Iron Plastic**Rayakt**£7.16**3.4★**▲ 64%**](https://www.amazon.co.uk/dp/B0FMJK5ZXS)
**~~View all trending →~~**
## **What buyers say about cobalt drill bits**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**39%
*“Decent quality set for the price”*
**Value For Money**18%
*“Excellent value”*
**Durability**7%
*“durable”*
**Advertised Vs Actual Product**7%
*“As advertised”*
**Ease Of Use**6%
*“Easy to use”*
**Size-Overall**6%
*“are fit for purpose”*
**Strength**3%
*“The box is rugged enough”*
**Storage Capacity**2%
*“Neatly stores all the bits in order”*
**Material Quality**2%
*“It bites cleanly into tougher materials”*
**Portability**1%
*“Handy set in a useful case”*
### **What buyers complain about **
**Durability**29%
*“Three of the bits broke on first use”*
**Quality-Overall**22%
*“The quality of this is very cheap I don't buy again”*
**Value For Money**12%
*“This is not an inexpensive set”*
**Strength**7%
*“very very brittle”*
**Functionality-Overall**4%
*“Didnt do the job”*
**Size-Overall**4%
*“Not fit for purpose”*
**Assembly/Installation**3%
*“Really disappointed, instantly snapped after the smallest amount of pressure whilst trying to drill out a screw”*
**Material Quality**2%
*“Not good for hard material”*
**Ease Of Use**2%
*“I'm not saying it was easy”*
**Pressure**1%
*“Unfortunately the 1st drill used snapped under no real pressure”*
### **Top return reasons **
**Defective Material/Parts**20%
**Size-Overall**20%
**Durability**20%
**Quality-Overall**15%
**Functionality-Overall**8%
**Material Quality**3%
**Product Condition**3%
**Value For Money**2%
**Precision Of Cut**2%
**Advertised Vs Actual Product**2%
## **Common questions**
- **Is cobalt drill bits profitable to sell on Amazon United Kingdom?**
- The niche generates £109K/yr across 25 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -1.1%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the cobalt drill bits niche?**
- 14 brands and 52 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 75% of demand.
- **What do buyers complain about in cobalt drill bits?**
- Top complaints mined from reviews: Durability, Quality-Overall, Value For Money. The return rate is 0.8%.
- **When does demand for cobalt drill bits peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the cobalt drill bits niche?**
- Listings span £7.16–£60.39; the average listing price is £20.94 (sweet spot $15–$100). The average incumbent carries 2,309 reviews — the moat a new listing must climb.
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