---
title: "Arduino Uno — £205K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/business-industry-science/arduino-uno"
last_updated: "2026-07-31T13:10:22.326Z"
locale: en
meta:
description: "Niche score 43/100 · £205K/yr market · 237K searches/yr · £33.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 43/100 · £205K/yr market · 237K searches/yr · £33.37 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Arduino Uno — £205K/yr Amazon UK Niche (2026) - Flapen"
---
# **arduino uno**
**Skip it**
Brand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Market size 40Growth 14Conversion 33Competition 44Returns 94Price range 89Avg price 95Brand share 13Review moat 45Quality gap 27
**Avg price**
**Incredible****£33.37**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.0%**
return rate — above 5% kills the launch gate
**Price range**
**Great****£9.57–£77.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Okay****2,037.05**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****£205K**
£205K/yr · 237K searches
**Conversion**
**Okay****2.6%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-21.7%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, arduino uno is a £205K/yr Amazon United Kingdom market (237K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **arduino uno market data**
- **Units sold / yr**
- **5K–6K**
- avg 250–500/product
- **Revenue / yr**
- **£167K–£200K**
- units × avg price
- **Conversion rate**
- **2.6%**
- **Avg BSR**
- **#157**
- **Page quality**
- **0%**
- **Prime**
- **95%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **47 months**
- **Avg seller age**
- **198 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **—flat
**Sellers**
**21**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 99%
**Open market**
**3%**
- ELEGOO52% - Arduino28% - ePalZoneXP8% - SUNFOUNDER4% - Miuzei4% - BOJACK2% - Open — no brand owns it (2 brands, 3%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.7% search growth over the last 90 days.
7K5KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.1×
[**Open Trend **](https://flapen.com/research/uk/business-industry-science/arduino-uno/trend)
## **Top arduino uno search terms**
- **arduino**116K/yr-25.9%1.1% conv. - **arduino starter kit**47K/yr-4.0%2.2% conv. - **arduino uno**29K/yr-33.2%4.1% conv. - **arduino kit**29K/yr-20.1%1.2% conv. - **arduino uno r3**9K/yr-27.9%5.9% conv. - **microcontroller**5K/yr-10.2%0.2% conv. - **arduino board**2K/yr-34.6%2.0% conv. [**All search terms **](https://flapen.com/research/uk/business-industry-science/arduino-uno/search-terms)
## **Top arduino uno products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£21K20%£41K30%£62K40%£82K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ELEGOO UNO R3 Project Super Starter Kit Compatible with Arduino IDE with Tutorial for Beginner**ELEGOO**£31.24**4.6★16,037 rev](https://www.amazon.co.uk/dp/B01D8KOZF4) [2![Arduino Uno REV3 [A000066] - ATmega328P Microcontroller 16MHz 14 Digital I/O Pins 6 Analog Inputs 32KB Flash USB Connectivity Compatible with Arduino IDE for DIY Projects and Prototyping](https://m.media-amazon.com/images/I/515P6aYSP4L.jpg)**Arduino Uno REV3 \[A000066\] - ATmega328P Microcontroller 16MHz 14 Digital I/O Pins 6 Analog Inputs 32KB Flash USB Connectivity Compatible with Arduino IDE for DIY Projects and Prototyping**Arduino**£19.04**4.7★9,717 rev](https://www.amazon.co.uk/dp/B008GRTSV6) [3**ELEGOO UNO R3 Board with USB Cable Compatible with Arduino**ELEGOO**£10.68**4.7★305 rev](https://www.amazon.co.uk/dp/B09JWFTZ2V) [4**ELEGOO UNO R3 Project The Most Complete Ultimate Starter Kit Compatible with Arduino IDE with Tutorial**ELEGOO**£42.67**4.6★1,069 rev](https://www.amazon.co.uk/dp/B01IUY62RM) [5**ELEGOO Mega R3 Project The Most Complete Ultimate Starter Kit Barebone PCs Compatible with Arduino IDE with Tutorial**ELEGOO**£43.51**4.7★1,275 rev](https://www.amazon.co.uk/dp/B01IUZK3JO)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**UNO R3 Board for Arduino with USB Cable UNO R3 Development Board Microcontroller Compatible with IDE ATmega328P CH34 Processor Ideal for DIY Projects Robotics Smart Home Education and Prototyping**Cyiamku**£9.57**3 rev7mo ago](https://www.amazon.co.uk/dp/B0G6CT55RH) [![Arduino Starter Kit R4 [K000007_R4] Learn Electronics and Coding with the UNO R4 WiFi board 13 Guided Projects in a Printed Book + Growing Resources Online Official Certification Voucher](https://m.media-amazon.com/images/I/51mjbAi4hGL.jpg)**Arduino Starter Kit R4 \[K000007_R4\] Learn Electronics and Coding with the UNO R4 WiFi board 13 Guided Projects in a Printed Book + Growing Resources Online Official Certification Voucher**Arduino**£77.02**57 rev8mo ago](https://www.amazon.co.uk/dp/B0G11W4YRR) [**SunFounder Inventor Lab Starter Kit with Original Arduino Uno R3 REV3 Multimeter 34 Projects 40+Video Courses RAB Breadboard Holder RoHS Compliant for Beginners & Engineers**SUNFOUNDER**£46.87**81 rev1y ago](https://www.amazon.co.uk/dp/B0DK6HNQ7S) [**Miuzei Starter Kit Compatible with Arduino UNO R3 Complete Electronics Programming Kit with 248 Components Breadboard Sensors Resistors Power Supply LEDs 42 Lessons**Miuzei**£35.47**207 rev1y ago](https://www.amazon.co.uk/dp/B0C5CD2DJW) [**ePalZoneXP Starter Kit Compatible with Arduino Uno R3 the Most Detailed 50+ Lessons Plus 40+ Background Knowledge Articles Detailed Explanation Compass Gyro UK (Professional Starter Kit)**ePalZoneXP**£31.48**30 rev1y ago](https://www.amazon.co.uk/dp/B0DBVJPQJN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ePalZoneXP Starter Kit Compatible with Arduino Uno R3 the Most Detailed 50+ Lessons Plus 40+ Background Knowledge Articles Detailed Explanation Compass Gyro UK (Professional Starter Kit)**ePalZoneXP**£31.48**4.9★**▲ 268%**](https://www.amazon.co.uk/dp/B0DBVJPQJN) [![Arduino Nano ESP32 with Headers [ABX00083] - ESP32-S3 USB-C Wi-Fi Bluetooth HID Support MicroPython Compatible for IoT & Embedded Projects](https://m.media-amazon.com/images/I/41aMPoHsVnL.jpg)**Arduino Nano ESP32 with Headers \[ABX00083\] - ESP32-S3 USB-C Wi-Fi Bluetooth HID Support MicroPython Compatible for IoT & Embedded Projects**Arduino**£15.67**4.6★**▲ 180%**](https://www.amazon.co.uk/dp/B0C947BHK5) [**UNO R3 Board for Arduino with USB Cable UNO R3 Development Board Microcontroller Compatible with IDE ATmega328P CH34 Processor Ideal for DIY Projects Robotics Smart Home Education and Prototyping**Cyiamku**£9.57**5.0★**▲ 118%**](https://www.amazon.co.uk/dp/B0G6CT55RH) [**SunFounder Inventor Lab Starter Kit with Original Arduino Uno R3 REV3 Multimeter 34 Projects 40+Video Courses RAB Breadboard Holder RoHS Compliant for Beginners & Engineers**SUNFOUNDER**£46.87**4.7★**▲ 115%**](https://www.amazon.co.uk/dp/B0DK6HNQ7S) [![Arduino Starter Kit R4 [K000007_R4] Learn Electronics and Coding with the UNO R4 WiFi board 13 Guided Projects in a Printed Book + Growing Resources Online Official Certification Voucher](https://m.media-amazon.com/images/I/51mjbAi4hGL.jpg)**Arduino Starter Kit R4 \[K000007_R4\] Learn Electronics and Coding with the UNO R4 WiFi board 13 Guided Projects in a Printed Book + Growing Resources Online Official Certification Voucher**Arduino**£77.02**4.2★**▲ 110%**](https://www.amazon.co.uk/dp/B0G11W4YRR)
**~~View all trending →~~**
## **What buyers say about arduino uno**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**25%
*“Very good quality”*
**Value For Money**23%
*“Great value”*
**Instructions/User Manual/Troubleshooting**8%
*“The instructions are clear and educational, all necessary code is available to download by following the provided link”*
**Ease Of Use**8%
*“I'm very comfortable learning from this”*
**Advertised Vs Actual Product**7%
*“Arduino's as advertised”*
**Compatibility-Overall**5%
*“All of these are compatibility with each other”*
**Design-Overall**4%
*“What a brilliant kit”*
**Assembly/Installation**3%
*“It was easy to set up”*
**Range**3%
*“provides enough components for a wide range of experiments”*
**Strength**2%
*“powerful, brain for your inventions”*
### **What buyers complain about **
**Value For Money**14%
*“Sticking with Arduino boards from now on - more expensive”*
**Instructions/User Manual/Troubleshooting**14%
*“Do not use the link provided for instructions”*
**Functionality-Overall**12%
*“Does not work”*
**Advertised Vs Actual Product**9%
*“Beware that the description is wrong”*
**Quality-Overall**8%
*“Poor quality control”*
**Connectivity-Overall**5%
*“I also think theyve missed a trick with the ESP32 WiFi onboard only doing WiFi”*
**Compatibility-Overall**5%
*“Compatibility issue”*
**Defective Material/Parts**3%
*“Boatload failure on all of them”*
**Compactness**2%
*“Another downside is that while the box is compact”*
### **Top return reasons **
**Defective Material/Parts**20%
**Compatibility-Overall**18%
**Functionality-Overall**15%
**Connectivity-Overall**9%
**Instructions/User Manual/Troubleshooting**8%
**Size-Overall**6%
**Certifications**4%
**Software/Application**3%
**Value For Money**3%
**Durability**3%
## **Common questions**
- **Is arduino uno profitable to sell on Amazon United Kingdom?**
- The niche generates £205K/yr across 21 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -21.7%. Flapen's verdict: Skip it (43/100).
- **How competitive is the arduino uno niche?**
- 8 brands and 21 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in arduino uno?**
- Top complaints mined from reviews: Value For Money, Instructions/User Manual/Troubleshooting, Functionality-Overall. The return rate is 1.0%.
- **When does demand for arduino uno peak?**
- Demand peaks in Jan–Nov–Dec; the busiest month runs 3.1× the quietest.
- **What does it cost to enter the arduino uno niche?**
- Listings span £9.57–£77.02; the average listing price is £33.37 (sweet spot $15–$100). The average incumbent carries 2,037 reviews — the moat a new listing must climb.
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