---
title: "Alcohol Wipes — £979K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/business-industry-science/alcohol-wipes"
last_updated: "2026-07-31T10:30:56.579Z"
locale: en
meta:
description: "Niche score 52/100 · £979K/yr market · 913K searches/yr. Prices mostly outside the sweet spot ($2.76–$8.42) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 52/100 · £979K/yr market · 913K searches/yr. Prices mostly outside the sweet spot ($2.76–$8.42) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Alcohol Wipes — £979K/yr Amazon UK Niche (2026) - Flapen"
---
# **alcohol wipes**
**Worth a look**
Shows searches that convert (22.1% search→purchase), but prices mostly outside the sweet spot ($2.76–$8.42) keeps it on the watch list.
Market size 77Growth 39Conversion 100Competition 31Returns 100Price range 0Avg price 14Brand share 43Review moat 49Quality gap 24
**Conversion**
**Incredible****22.1%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Market size**
**Great****£979K**
£979K/yr · 913K searches
**Review moat**
**Okay****1,639.19**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****79%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+10.9%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****67%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Bad****£4.86**
avg listing price — sweet spot $15–$100
**Price range**
**Bad****£2.76–£8.42**
cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, alcohol wipes is a £979K/yr Amazon United Kingdom market (913K searches/yr). The top 5 brands hold 79% of demand. Verdict: Worth a look — 52/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **alcohol wipes market data**
- **Units sold / yr**
- **200K–250K**
- avg 10,000–12,500/product
- **Revenue / yr**
- **£972K–£1.2M**
- units × avg price
- **Conversion rate**
- **22.1%**
- **Avg BSR**
- **#10**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **69%**
- **Out of stock**
- **7.2%**
- **Avg brand age**
- **59 months**
- **Avg seller age**
- **174 days**
## **Competition & brand share**
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▼falling
**Sellers**
**26**
**Top-5 brand share**
**79%**
Top 20: 100%
**Top-5 click share**
**67%**
Top 20: 100%
**Open market**
**16%**
- Cutiderm38% - Alcoclens15% - OPTIMUM MEDICAL9% - Ezy-Aid9% - YNR8% - Winner5% - Open — no brand owns it (7 brands, 16%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +10.9% search growth over the last 90 days.
20K15K seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/uk/business-industry-science/alcohol-wipes/trend)
## **Top alcohol wipes search terms**
- **alcohol wipes**547K/yr-4.2%18.2% conv. - **alcohol wipes for injections**59K/yr+250.6%28.9% conv. - **isopropyl alcohol wipes**47K/yr+1.8%9.9% conv. - **pre injection wipes**38K/yr-0.6%25.8% conv. - **injection wipes**31K/yr+15.7%26.7% conv. - **alcohol swabs**27K/yr+15.0%21.0% conv. - **alcohol wipes for cleaning**27K/yr+10.1%4.7% conv. - **pre injection swabs**26K/yr+21.4%21.6% conv. - **alcohol pads**15K/yr+0.3%14.1% conv. - **70% isopropyl alcohol wipes**11K/yr-0.6%10.5% conv. [**All search terms **](https://flapen.com/research/uk/business-industry-science/alcohol-wipes/search-terms)
## **Top alcohol wipes products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£98K20%£196K30%£294K40%£392K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Cutiderm Pre-Injection Alcohol Wipes/Swabs Box of 100 Sachets**Cutiderm**£3.16**4.8★1,734 rev](https://www.amazon.co.uk/dp/B0D917V3KT) [2**Alcoclens Pre-Injection Alcohol Wipes/Swabs Box of 100 Sachets**Alcoclens**£2.76**4.8★445 rev](https://www.amazon.co.uk/dp/B0FCG1SM97) [3**Cutiderm Pre-Injection Alcohol Wipes/Swabs Box of 200 Sachets**Cutiderm**£5.04**4.7★400 rev](https://www.amazon.co.uk/dp/B0DX73R11Z) [4**Premium Alcotip 70% Isopropyl Alcohol Pre-Injection Swabs Alcohol wipes (100pk) (Box of 100)**Ezy-Aid**£3.25**4.5★1,993 rev](https://www.amazon.co.uk/dp/B00I0Y23DA) [5**YNR 70% Alcohol Pre-Injection Isopropyl Wipes - Individually Wrapped First Aid Skin Cleaning Easy-Tear Sachet Wipes (100PCS)**YNR**£4.62**4.6★621 rev](https://www.amazon.co.uk/dp/B0868X1YN1)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**50 Pieces Alcohol Wipes for Cleaning 6x3cm**JJPJL**£3.45**163 rev6mo ago](https://www.amazon.co.uk/dp/B0FL75FCLS) [**Cutiderm Pre-Injection Alcohol Wipes/Swabs Box of 200 Sachets**Cutiderm**£5.04**400 rev1y ago](https://www.amazon.co.uk/dp/B0DX73R11Z) [**Core Medical 70% Isopropyl Alcohol Pads Individually Sealed Wipes Swabs Suitable For Medical Pre-Injection And Antibacterial Cleaning Portable**Core Medical**£6.03**208 rev1y ago](https://www.amazon.co.uk/dp/B0DNK389FW) [**70% Isopropyl Alcohol Pads 100 Individually Wrapped Wipes 2-Ply**Generic**£3.94**578 rev3y ago](https://www.amazon.co.uk/dp/B0BMQNRSTB) [**Pack of 120 Anti Bac Wipes Tiny Size 6cmx6cm Greatril Alco Cleaning Wipes with Travel Size for Mobile Phone iPad Door Handle Glasses Tablet PC Computer Laptop**GREATRIL**£8.25**1,012 rev4y ago](https://www.amazon.co.uk/dp/B086DFZ4YG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cutiderm Pre-Injection Alcohol Wipes/Swabs Box of 500 Sachets**Cutiderm**£8.42**4.9★**▲ 225%**](https://www.amazon.co.uk/dp/B0G1TG6XHT) [**50 Pieces Alcohol Wipes for Cleaning 6x3cm**JJPJL**£3.45**4.5★**▲ 94%**](https://www.amazon.co.uk/dp/B0FL75FCLS) [**Premium Alcotip 70% Isopropyl Alcohol Pre-Injection Swabs Alcohol wipes (100pk) (Box of 100)**Ezy-Aid**£3.25**4.5★**▲ 73%**](https://www.amazon.co.uk/dp/B00I0Y23DA) [**YNR 70% Alcohol Pre-Injection Isopropyl Wipes - Individually Wrapped First Aid Skin Cleaning Easy-Tear Sachet Wipes (100PCS)**YNR**£4.62**4.6★**▲ 43%**](https://www.amazon.co.uk/dp/B0868X1YN1) [**Alcoclens Pre-Injection Alcohol Wipes/Swabs Box of 100 Sachets**Alcoclens**£2.76**4.8★**▲ 32%**](https://www.amazon.co.uk/dp/B0FCG1SM97)
**~~View all trending →~~**
## **What buyers say about alcohol wipes**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**19%
*“Fair price”*
**Quality-Overall**15%
*“Excellent product”*
**Advertised Vs Actual Product**13%
*“Product is as advertised”*
**Ease Of Cleaning**10%
*“Great little wipes”*
**Ease Of Use**9%
*“Easy to use”*
**Size-Overall**5%
*“these are great a nice size”*
**Moist/Dry**4%
*“moisture level good”*
**Cleansing**3%
*“clean effectively”*
**Efficiency**2%
*“Work very well”*
**Hygiene-Overall**2%
*“Quite usefull thing to have at home or on the go as can be used in quite a lot of different scenarious from cleaning the screen/glasses or tending to kids wounds”*
### **What buyers complain about **
**Size-Overall**41%
*“Tiny strips”*
**Quality-Overall**9%
*“Poor Quality”*
**Moist/Dry**8%
*“smudged until it dried I'm not sure I will use it a lot”*
**Smell**5%
*“weird smell”*
**Value For Money**3%
*“They cost more”*
**Ease Of Cleaning**2%
*“the normal wipes are not good for prolonged scrubbing”*
**Thickness**2%
*“they are quite thin”*
**Ease Of Use**2%
*“I cannot use them”*
**Functionality-Overall**1%
*“For some reason its not letting me put photo up”*
**Adhesion/Stickiness**1%
*“gets sticky off things”*
### **Top return reasons **
**Size-Overall**43%
**Advertised Vs Actual Product**9%
**Quality-Overall**8%
**Moist/Dry**8%
**Value For Money**5%
**Smell**4%
**Functionality-Overall**4%
**Thin**2%
**Flammable**2%
**Product Condition**2%
## **Common questions**
- **Is alcohol wipes profitable to sell on Amazon United Kingdom?**
- The niche generates £979K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +10.9%. Flapen's verdict: Worth a look (52/100).
- **How competitive is the alcohol wipes niche?**
- 13 brands and 26 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 79% of demand.
- **What do buyers complain about in alcohol wipes?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Moist/Dry. The return rate is 0.1%.
- **When does demand for alcohol wipes peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the alcohol wipes niche?**
- Listings span £2.76–£8.42; the average listing price is £4.86 (sweet spot $15–$100). The average incumbent carries 1,639 reviews — the moat a new listing must climb.
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