---
title: "Too Faced Lip Injection — £48K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/too-faced-lip-injection"
last_updated: "2026-08-09T11:48:03.296Z"
locale: en
meta:
description: "Niche score 41/100 · £48K/yr market · 52K searches/yr · £13.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · £48K/yr market · 52K searches/yr · £13.61 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Too Faced Lip Injection — £48K/yr Amazon UK Niche (2026) - Flapen"
---
# **too faced lip injection**
**Skip it**
Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Market size 12Growth 22Conversion 73Competition 25Returns 98Price range 17Avg price 63Brand share 3Review moat 30Quality gap 95
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Quality gap**
**Incredible****4.0★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****6.8%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****£13.61**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****3,466.75**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****71%**
top-5 click share — a locked-up shelf
**Growth**
**Bad****-6.3%**
90-day search growth — must beat 0% to launch
**Price range**
**Bad****£4.05–£17.17**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****£48K**
£48K/yr · 52K searches
**Brand share**
**Bad****99%**
top-5 brand share — brand-locked demand
**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=uk&signal=quality_gap "Avg rating < 4.0")
According to Flapen's Amazon United Kingdom niche tracking, too faced lip injection is a £48K/yr Amazon United Kingdom market (52K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **too faced lip injection market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **£34K–£41K**
- units × avg price
- **Conversion rate**
- **6.8%**
- **Avg BSR**
- **#197**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **56%**
- **Out of stock**
- **13.0%**
- **Avg brand age**
- **39 months**
- **Avg seller age**
- **140 days**
## **Competition & brand share**
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**95**
**Top-5 brand share**
**99%**
Top 20: 100%
**Top-5 click share**
**71%**
Top 20: 100%
**Open market**
**0%**
- Too Faced65% - Soap & Glory16% - Plump It!12% - SupremePlump4% - Barry M1% - Wonderskin1%
## **Demand & seasonality**
Weekly Amazon search volume, last 87 weeks — -6.3% search growth over the last 90 days.
2K2KSpike '25Prime Day '25Black Friday '25 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Nov, Dec · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/uk/beauty/too-faced-lip-injection/trend)
## **Top too faced lip injection search terms**
- **too faced lip injection**16K/yr+5.8%6.6% conv. - **plump it**8K/yr-3.8%9.0% conv. - **two faced lip injection extreme lip plumper**5K/yr-10.6%8.4% conv. - **lip injection extreme lip plumper**5K/yr-13.3%6.4% conv. - **soap and glory lip plumping gloss**4K/yr+5.9%4.4% conv. - **sexy mother pucker lip gloss**4K/yr-12.7%8.1% conv. - **plump it lip plumper**4K/yr+20.5%8.7% conv. - **lip injection**3K/yr-15.9%4.0% conv. - **lip plumper extreme lip injection**3K/yr-62.7%2.2% conv. - **lip filler pen**945/yr-71.4%0.0% conv. [**All search terms **](https://flapen.com/research/uk/beauty/too-faced-lip-injection/search-terms)
## **Top too faced lip injection products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%£5K20%£10K30%£14K40%£19K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Too Faced Lip Injection Maximum Plump Extra Strength Lip Plumper Gloss | Hydrating + Plumping 4.1ml**Too Faced**£13.72**3.5★2,437 rev](https://www.amazon.co.uk/dp/B08HJ3QGN5) [2**Too Faced Lip Injection Extreme Plumping Clicks | Hydrating Sheer-To-Medium Buildable Coverage Lip Plumper with Click Applicator**Too Faced**£12.20**3.8★7,497 rev](https://www.amazon.co.uk/dp/B01LYWTZT2) [3**Plump It! | Volumising Lip Plumper | Clear Lip Plump Serum | Instant Plumper Fuller and Softer Lips**Plump It!**£15.01**3.4★1,194 rev](https://www.amazon.co.uk/dp/B07NF4TFHD) [4**Too Faced Lip Injection Extreme Lip Plumper | Long Lasting Lip Plumping Serum 0.14 oz**Too Faced**£15.87**3.8★7,497 rev](https://www.amazon.co.uk/dp/B000Z605H2) [5**Lip Injection Travel Size Maximum Plump Extra Strength Lip Plumper Gloss 2.9ml**Too Faced**£11.12**4.0★900 rev](https://www.amazon.co.uk/dp/B0D19H265R)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Too Faced Lip Injection Lip Gloss Cooling Instant Lip Plumper 6.5 ml**Too Faced**£17.17**29 rev5mo ago](https://www.amazon.co.uk/dp/B0FTBWJN2D) [**Wonderskin Lip Relapse Plumping Gloss Lip Plumper Gloss for Fuller-Looking Lips with Hydrating Non-Sticky High-Shine Finish**Wonderskin**£13.99**564 rev11mo ago](https://www.amazon.co.uk/dp/B0F799ZKWF) [**Too Faced Lip Injection Extreme Lip Shaper Plumping Lip Liner | Long Lasting + Smudge Proof 0.4ml Hot & Spicy**Too Faced**£15.77**532 rev1y ago](https://www.amazon.co.uk/dp/B0C5VWCR65) [**Lip Injection Travel Size Maximum Plump Extra Strength Lip Plumper Gloss 2.9ml**Too Faced**£11.12**900 rev1y ago](https://www.amazon.co.uk/dp/B0D19H265R) [**SupremePlump Extreme Lip Plumper**SupremePlump**£13.47**101 rev1y ago](https://www.amazon.co.uk/dp/B0F4NQVY21)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Too Faced Lip Injection Lip Gloss Cooling Instant Lip Plumper 6.5 ml**Too Faced**£17.17**4.4★**▲ 211%**](https://www.amazon.co.uk/dp/B0FTBWJN2D) [**Plump It! | Volumising Lip Plumper | Clear Lip Plump Serum | Instant Plumper Fuller and Softer Lips**Plump It!**£15.01**3.4★**▲ 66%**](https://www.amazon.co.uk/dp/B07NF4TFHD) [**Lip Injection Travel Size Maximum Plump Extra Strength Lip Plumper Gloss 2.9ml**Too Faced**£11.12**4.0★**▲ 24%**](https://www.amazon.co.uk/dp/B0D19H265R) [**Too Faced Lip Injection Extreme Plumping Clicks | Hydrating Sheer-To-Medium Buildable Coverage Lip Plumper with Click Applicator**Too Faced**£12.20**3.8★**▲ 14%**](https://www.amazon.co.uk/dp/B01LYWTZT2) [**Too Faced Lip Injection Extreme Lip Plumper | Long Lasting Lip Plumping Serum 0.14 oz**Too Faced**£15.73**3.8★**— 5%**](https://www.amazon.co.uk/dp/B0842XJLVZ)
**~~View all trending →~~**
## **What buyers say about too faced lip injection**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**19%
*“Overall, it holds its own really well”*
**Brightness/Shine/Glow**13%
*“Really nice lip gloss”*
**Color**13%
*“This product is very good it gives you color”*
**Advertised Vs Actual Product**12%
*“Does what it says — just apply carefully”*
**Soft Feel**10%
*“it smooths everything out and make your lips look fuller & super glossy”*
**Moist/Dry**7%
*“Good moisturiser”*
**Suitability Oily Skin**5%
*“Moisturised my lips”*
**Weight Light**5%
*“Its so light”*
**Value For Money**4%
*“worth it”*
**Suitability Combination Skin**3%
*“This is my absolute go too, tried loads and loads of others and I always come back to this one, the nude colour for me is perfect, looks great for day wear and night, haven't found another one like it anywhere”*
### **What buyers complain about **
**Functionality-Overall**27%
*“Not good enough for performance”*
**Value For Money**13%
*“Not worth the money”*
**Advertised Vs Actual Product**8%
*“Doesn't do what it says”*
**Quality-Overall**8%
*“This lip product was very mediocre”*
**Sensitivity-Overall**8%
*“burns for over half an hour”*
**Allergies**5%
*“irritate the skin around it”*
**Moist/Dry**4%
*“Actually dried my lips after gloss wore off”*
**Symptom Reduction**4%
*“didn't experience any effect”*
**Texture/Consistency-Overall**4%
*“It was a very funny consistency then after awhile my lips started to tingle so I took it off”*
**Oily/Greasy**3%
*“except for greasy looking lips”*
### **Top return reasons **
**Functionality-Overall**48%
**Color**16%
**Advertised Vs Actual Product**13%
**Motor Power**5%
**Ease Of Application**2%
**Product Condition**2%
**Skin Health**2%
**Moist/Dry**2%
**Durability**2%
**Size-Overall**2%
## **Common questions**
- **Is too faced lip injection profitable to sell on Amazon United Kingdom?**
- The niche generates £48K/yr across 16 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -6.3%. Flapen's verdict: Skip it (41/100).
- **How competitive is the too faced lip injection niche?**
- 6 brands and 95 sellers compete. The top 5 products take 71% of clicks and top 5 brands hold 99% of demand.
- **What do buyers complain about in too faced lip injection?**
- Top complaints mined from reviews: Functionality-Overall, Value For Money, Advertised Vs Actual Product. The return rate is 0.4%.
- **When does demand for too faced lip injection peak?**
- Demand peaks in Nov–Dec; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the too faced lip injection niche?**
- Listings span £4.05–£17.17; the average listing price is £13.61 (sweet spot $15–$100). The average incumbent carries 3,467 reviews — the moat a new listing must climb.
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