---
title: "Tom Ford Perfume Women — £104K/yr Amazon UK Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/uk/beauty/tom-ford-perfume-women"
last_updated: "2026-08-09T13:00:16.761Z"
locale: en
meta:
description: "Niche score 41/100 · £104K/yr market · 52K searches/yr · £101.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 41/100 · £104K/yr market · 52K searches/yr · £101.74 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Tom Ford Perfume Women — £104K/yr Amazon UK Niche (2026) - Flapen"
---
# **tom ford perfume women**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 26Growth 14Conversion 24Competition 64Returns 96Price range 41Avg price 74Brand share 0Review moat 69Quality gap 47
**Returns**
**Incredible****0.9%**
return rate — above 5% kills the launch gate
**Avg price**
**Good****£101.74**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****742.88**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Good****47%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****£14.73–£223.99**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****£104K**
£104K/yr · 52K searches
**Conversion**
**Bad****1.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-21.9%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=uk&signal=high_price "Avg price > $50")
According to Flapen's Amazon United Kingdom niche tracking, tom ford perfume women is a £104K/yr Amazon United Kingdom market (52K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.
Data updated Jul 18, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **tom ford perfume women market data**
- **Units sold / yr**
- **500–750**
- avg 0–100/product
- **Revenue / yr**
- **£51K–£76K**
- units × avg price
- **Conversion rate**
- **1.9%**
- **Avg BSR**
- **#2,225**
- **Page quality**
- **0%**
- **Prime**
- **29%**
- **Sponsored**
- **4%**
- **Out of stock**
- **13.5%**
- **Avg brand age**
- **83 months**
- **Avg seller age**
- **154 days**
## **Competition & brand share**
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**3 **▼falling
**Sellers**
**35**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**47%**
Top 20: 96%
**Open market**
**0%**
- Tom Ford95% - Amour Scents4% - POWER FRAGRANCES1%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -21.9% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 5.0×
[**Open Trend **](https://flapen.com/research/uk/beauty/tom-ford-perfume-women/trend)
## **Top tom ford perfume women products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%£3K6%£6K9%£9K12%£12K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Velvet Orchid by Tom Ford Eau De Parfum for Women 50ml**Tom Ford**£75.44**4.6★595 rev](https://www.amazon.co.uk/dp/B00JJHUY4C) [2**Tom Ford Neroli Portofino - Eau De Parfum**Tom Ford**£95.60**4.4★517 rev](https://www.amazon.co.uk/dp/B00C93YKPM) [3**Tom Ford Black Orchid Eau De Parfum 100ml (Pack of 1)**Tom Ford**£98.60**4.4★948 rev](https://www.amazon.co.uk/dp/B00BQK5N2S) [4**Black Orchid by Tom Ford for Women - 0.34 oz EDP Spray (Mini)**Tom Ford**£28.86**4.7★3,468 rev](https://www.amazon.co.uk/dp/B07G9PGG55) [5**Tom Ford Black Orchid Parfum Spray 50ml**Tom Ford**£89.45**4.4★161 rev](https://www.amazon.co.uk/dp/B08FFRVMX7)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**TOM FORD Vanilla Sex Eau de Parfum 50 ml**Tom Ford**£223.99**21 rev1y ago](https://www.amazon.co.uk/dp/B0D6NYCXVN) [**Lost Cherry- Inspired Alternative Strong Vegan Friendly Perfume Spray (EDP) Extrait De Parfum Unisex Fragrances For Men & Women- 50ml Cherry Power Fragrances (Made in UK)**POWER FRAGRANCES**£16.86**76 rev2y ago](https://www.amazon.co.uk/dp/B0D8LGKD6B) [**Tom Ford Black Orchid Eau de Toilette 50ml**Tom Ford**£70.09**17 rev3y ago](https://www.amazon.co.uk/dp/B0BX3QS1FQ) [**Tom Ford Black Orchid Eau de Toilette 100ml**Tom Ford**£92.98**25 rev3y ago](https://www.amazon.co.uk/dp/B0BX3YF68T) [**Tom Ford Noir Extreme Parfum Spray Fresh Scent 100ml**Tom Ford**£131.20**135 rev3y ago](https://www.amazon.co.uk/dp/B0BG9Q3DMF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Velvet Orchid FOR WOMEN by Tom Ford - 100 ml Eau de Parfum Spray**Tom Ford**£121.35**0.0★**▲ 436%**](https://www.amazon.co.uk/dp/B01MSTEJFG) [**Black Orchid by Tom Ford Eau De Toilette For Women 50ml**Tom Ford**£80.95**4.4★**▲ 400%**](https://www.amazon.co.uk/dp/B016NVLAJE) [**Grey Vertiver by Tom Ford Eau de Parfum For Women 50ml**Tom Ford**£73.35**4.4★**▲ 345%**](https://www.amazon.co.uk/dp/B0036FTF9I) [**Tom Ford Neroli Portofino - Eau De Parfum**Tom Ford**£194.13**4.5★**▲ 329%**](https://www.amazon.co.uk/dp/B004XJ9SDE) [**Tom Ford Black Orchid Eau de Toilette 50ml**Tom Ford**£70.09**4.7★**▲ 298%**](https://www.amazon.co.uk/dp/B0BX3QS1FQ)
**~~View all trending →~~**
## **What buyers say about tom ford perfume women**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**70%
*“Beautiful fragrance”*
**Value For Money**13%
*“Great price”*
**Quality-Overall**6%
*“Good product”*
**Gifting Purpose**2%
*“thank you for the extra gifts in my parcel x”*
**Size-Overall**2%
*“Perfect purse size”*
**Soft Feel**1%
*“Definitely feels luxurious and worth trying”*
### **What buyers complain about **
**Smell**29%
*“Just not a great product, smells fake”*
**Strength**12%
*“Was labelled fragile”*
**Durability**12%
*“doesn't last that long”*
**Value For Money**7%
*“Its just expensive”*
### **Top return reasons **
**Smell**46%
**Size-Overall**17%
**Advertised Vs Actual Product**13%
**Functionality-Overall**8%
**Product Condition**8%
**Defective Material/Parts**8%
## **Common questions**
- **Is tom ford perfume women profitable to sell on Amazon United Kingdom?**
- The niche generates £104K/yr across 24 tracked products. 90-day search growth is -21.9%. Flapen's verdict: Skip it (41/100).
- **How competitive is the tom ford perfume women niche?**
- 3 brands and 35 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in tom ford perfume women?**
- Top complaints mined from reviews: Smell, Strength, Durability. The return rate is 0.9%.
- **When does demand for tom ford perfume women peak?**
- Demand peaks in Nov–Dec; the busiest month runs 5.0× the quietest.
- **What does it cost to enter the tom ford perfume women niche?**
- Listings span £14.73–£223.99; the average listing price is £101.74 (sweet spot $15–$100). The average incumbent carries 743 reviews — the moat a new listing must climb.
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